Welcome to another chapter of Uganda's creative survival manual, curated straight from The MuFrame Podcast. This episode features Cyrus Bugaba — actor, producer, and all-around "valuetainer" who brings stories to life not just for applause, but for impact. His journey reminds us why creative careers are marathons, not sprints, and why the best performances happen when the cameras stop rolling.

🔦 Becoming a "Valuetainer": When Entertainment Meets Purpose

What's a valuetainer? Cyrus coined the term right here on the mic, and it's become our favorite new addition to the creative vocabulary. It means delivering value and entertainment in equal measure, a potent combination in an industry that often leans too far into one and forgets the other.

"I bring both value and entertainment to every story I tell. That's what I live for," he explains, and you can hear the conviction in his voice. This isn't marketing speak. This is mission statement territory.

Whether on stage, on screen, or in the quiet intimacy of radio, Cyrus's performances are charged with meaning. He isn't just reciting lines, he's embodying lives, amplifying untold stories, and doing it all with the kind of style that makes you lean forward in your seat.

🎬 Neda: The Film That Bit Back

His latest project, Neda, tells the story of a man who spends an entire night battling a single mosquito. Sounds absurd until you realize the metaphor. It's a visual commentary on Uganda's ongoing malaria crisis. A personal story, too. The film was inspired by a friend who lost his sister to malaria during the COVID-19 lockdown.

But this wasn't just a creative gig. It was a calling.

To prepare, Cyrus embraced method acting with the kind of commitment that makes other actors uncomfortable. He lived in a slum, slept on floors, and collected plastic bottles alongside real people whose daily survival looks nothing like the average film set.

"For two weeks I lived the role before I acted it. I lost weight, grew out my hair, and stayed in conditions most wouldn't last a night in. That's the kind of honesty I think storytelling deserves."

He called the process exhausting, humbling, and transformative not just artistically, but spiritually. He refers to his talent as a form of worship, explaining that if he can't preach on the street or sing in a choir, then performance is the altar where he meets purpose.

"Art is worship for me. You can't worship your talent, but you can use it as worship."

🎭 From Survival to Strategy: The Evolution of a Creative Career

Cyrus didn't always know he'd be in the creative arts. He wanted to study interior design and had a soft spot for painting and architecture. But life pivoted. Or rather, his father pivoted it for him nudging him toward the arts at Makerere University, where he initially resisted.

"I was like, 'There's no way I'm doing that MDD stuff. That's Bobby Wine jazz.' But by second year, I realized this is where I belong."

That resistance turned into reverence. His first lead role came unexpectedly he was filling in during rehearsals and he's never looked back. But here's where the story gets interesting: Over time, survival gigs turned into purposeful picks. He's more intentional now, often turning down roles that don't align with his values or voice.

"Before 2019, it was about survival. Rent, food, exposure. Now I'm about impact. I want the stories I tell to actually matter."

This shift from saying yes to everything to saying no strategically is the hallmark of a maturing creative. It's the difference between being desperate and being discerning. For early career creatives reading this, take notes: your "no" is as powerful as your "yes."

🎙 Why Radio Still Feels Like Home

Despite thriving in theatre and film, Cyrus still prefers radio. Why? Less pressure. More honesty. More room to breathe.

"Radio is intimate. No one is judging how you look. It's just you and the mic. That's freedom."

This intimacy is mirrored in The MuFrame Podcast, a space where creatives can be unmasked and unfiltered. Cyrus's voice, layered with warmth, wit, and humility, fits right in. It's where he sounds most like himself, which is probably why some of his best insights came through during those quieter moments between the bigger questions.

💼 When You Become the Producer: The Nastiest Journey

Neda was Cyrus's first project as a producer — and it shook him. Hard.

"Being a producer is the nastiest journey I've taken in this industry. You go from being pampered as an actor to feeding the crew, chasing money, solving problems. It changed me."

He now has a renewed respect for behind-the-scenes roles: the gaffer, the welfare team, the assistants. He even confessed to calling up old producers just to say thank you — "I didn't know it was this tough."

It's a powerful reminder that to grow in this industry, you can't just perfect your craft. You have to understand the full machinery that makes the craft possible. Every role matters. Every person on set is carrying the production forward. Respect that, and you'll find doors opening that you didn't even know existed.

🚫 The Gatekeepers and the Glass Ceilings

Cyrus is honest — sometimes brutally so — about the barriers Ugandan creatives face. Chief among them? Gatekeepers.

"There are people at the end of the tunnel who can either switch on the light or remove the bulb completely. We call them the Coca-Cola Boys. And yes, we're tired."

But he's not just pointing fingers. He's calling for creators to push through with excellence, even when the system doesn't favor them. The way out isn't waiting for permission. It's building anyway. It's creating work so good that it becomes impossible to ignore.

"Netflix isn't here yet. But it will be, if we take ourselves seriously."

🛎 On Rejection, Recognition, and Resilience

Cyrus has been told "no" more times than he can count — more than by his own father, he jokes. And yet, those "no's" became fuel instead of roadblocks.

"Every no is just a redirect. Sometimes you're being protected from bad productions or unpaid gigs. You don't realize until later."

Recognition is good, he says, but it's not the goal. Some awards have weight, others are "for vibes." His real dream? International traction. Not just being known in Kampala, but being seen by Sundance, TIFF, or Netflix.

This perspective shift is crucial for early career creatives. Recognition should follow purpose, not replace it. Chase the work, not the applause. The applause will come.

🧠 If Budget Was No Object: The Stories He'd Tell

We asked Cyrus what stories he'd tell with unlimited funding. His answer reveals both his heart and his strategic thinking:

Mental Health — Because we still don't talk about it enough. Tourism — Because Uganda is "stupidly beautiful" and under-celebrated. Family — His real-life relationships have enough plot twists for a series. His Life Story — "My life alone deserves a season," he laughs. Love As It Should Be — A true-to-life take on relationships, minus the cliches.

Each of these topics hits different notes — social impact, national pride, personal narrative, authentic storytelling. This is how you think like a producer, not just a performer.

🧭 The Advice He Wishes He Got

For anyone entering the creative industry, Cyrus doesn't mince words:

"This is business. If you're here for vibes, you'll leave with vibes. But if this is your life's work, treat it like your survival depends on it. Because it does."

He challenges artists to prepare like professionals, learn the business side, and never mistake fame for financial freedom. Having a great performance is useless if your rent is unpaid.

"You don't see bankers skipping meetings. Why should you as an artist show up unprepared?"

🧩 Purpose Over Vibes: The True Compass

In closing, Cyrus reminded us that purpose is the true compass for any creative career. It informs what roles you take, how you work, and why you keep showing up even when the industry feels stacked against you.

"I don't just want to pass through this industry. I want to leave something behind — for my family, for my country, for the next storyteller."

This isn't just career advice. It's life philosophy. When you're clear on your why, the how becomes clearer. When you're driven by purpose, the pressure becomes manageable. When you're building legacy, the likes become less important.

✨ Final Takeaways for Creatives

Purpose is your spine. Without it, you'll bend under pressure.

Rejection isn't a full stop. It's a redirection toward something better.

Your work is your worship. Treat it with sacred discipline.

Respect every role on set. From welfare to lighting, they carry the production.

Be honest about your why. That's what will sustain you when everything else fails.

Method prepares you for mastery. Live the role before you act it.

Your "no" is as powerful as your "yes." Use both strategically.

🎥 Want to Watch Neda?

You can't stream it — not yet. Cyrus is taking the film to communities first, showing it in the places most affected by malaria. He's redefining "premiere" as outreach, which is exactly the kind of thinking that separates valuetainers from regular entertainers.

To follow the screenings or support the initiative: 📸 Instagram: @bugaba7 🐦 Twitter/X: @CyrusBugaba 📹 YouTube: Bugaba Stories

Reflection Prompt: What project have you said "yes" to that didn't align with your purpose? What did it cost you creatively? And more importantly, what will you do differently next time?

How a quantity surveyor's precision met a carpenter's soul to build something extraordinary.

Prologue: The Geometry of Failure

In the sterile corridors of Makerere University's architecture department, Charles Ronald Iragaba confronted a truth that would reshape his entire trajectory: sometimes our greatest failures are the most precise instruments of our becoming. The portfolio course that defeated him wasn't just an academic stumble, it was the first crack in a foundation that needed to crumble before something more authentic could rise.

This is not another entrepreneur's origin story. This is a meditation on the mathematics of reinvention, where precision meets passion, and where the tools of one trade become the unexpected foundation for mastery in another.

The Surveyor's Eye, The Maker's Heart

The Precision of Purpose

Charles's journey from architecture to quantity surveying wasn't retreat. It was reconnaissance. In the world of QS, he learned the language of materials, the grammar of costs, and the syntax of project management. These weren't just professional skills; they were the building blocks of a different kind of architecture, one that would later manifest in wood grain and joinery.

The irony wasn't lost on him: while studying to quantify other people's creations, he was unconsciously mapping the territory of his own creative rebellion. Every cost estimate, every material specification, every timeline calculation was preparing him for a future he couldn't yet envision.

The Lockdown Laboratory

When COVID-19 suspended the world in March 2020, Charles found himself in an unexpected laboratory of possibility. The postponed exams weren't just a delay, they were a pause that became a portal. In the enforced stillness, he asked himself a question that would echo through everything that followed: "What can I do today that matters tomorrow?"

The answer came not in a flash of inspiration, but in the disciplined accumulation of small actions. He began writing on LinkedIn not about his weekend or his lunch, but about the intersection of construction, design, and possibility. Each post was a small act of faith, a signal sent into the digital void that said: I have something to offer.

3,300 followers. Not massive by today's standards, but each one represented a person who had chosen to pay attention to his thoughts. When a friend challenged him to monetize that attention, Charles faced a moment of profound choice: Would he treat this audience as a resource to be extracted from, or as a community to be served?

The Carpenter's Paradox

Beyond the Brokerage Dream

The initial idea was clean, digital, scalable, a brokerage app connecting architects, quantity surveyors, and designers. It had all the hallmarks of contemporary entrepreneurship: low overhead, high margins, network effects. But Charles possessed something more valuable than a good business idea: he had integrity.

The pivot to furniture wasn't strategic in the traditional sense. It was gravitational, a natural pull toward work that engaged his hands as much as his mind. In choosing carpentry, he chose the harder path: physical materials, skilled labor, quality control, customer education. He chose substance over scale.

The Alchemy of Skills

What emerged was something unprecedented in Uganda's carpentry landscape: a furniture maker who could read architectural drawings, calculate material costs to the shilling, and manage projects with the precision of a construction professional. Charles didn't just change careers, he created a new category.

His mother's loan wasn't just seed capital; it was a vote of confidence from the person who knew him best. The client's 50% prepayment wasn't just cash flow it was validation that the market was ready for what he was offering. By summer 2020, Details Africa had moved from concept to commission, from idea to income.

The Laboratory of Trust

Curating Craftsmen

In an industry where "anyone with a saw calls themselves a carpenter," Charles faced his first real test of leadership. How do you build a team when the talent pool is polluted with what he diplomatically calls "jokers" people who mistake enthusiasm for expertise?

The answer lay in his quantity surveyor's training: rigorous evaluation, clear standards, and systematic quality control. He didn't just hire carpenters; he curated craftsmen. The result is a core team of five skilled artisans backed by three trusted subcontractors a small army of makers who share his commitment to excellence.

The Trust Economy

Uganda's carpentry market presents a fascinating paradox: it's simultaneously mature and virgin. Mature in that furniture-making is an ancient craft with established players. Virgin in that reliability and transparency remain rare commodities. Charles saw this not as a problem to complain about, but as an opportunity to differentiate.

His approach to trust-building is architectural in its systematicity:

Foundation Layer: Source well-seasoned local timber, never cutting corners on materials Framework Layer: Execute precise joinery with attention to detail that borders on obsessionFinishing Layer: Maintain transparent communication, especially when problems arise Maintenance Layer: Leverage social media to showcase process, not just product

Each project becomes a case study in how business should be conducted. Each satisfied client becomes a walking advertisement for a new standard of professionalism.

The Economics of Meaning

Beyond Profit Maximization

Charles operates from a fundamentally different economic philosophy than most entrepreneurs. For him, profit is not the point. It's a byproduct of doing meaningful work well. This isn't naive idealism; it's sophisticated capitalism that recognizes the long-term value of stakeholder alignment.

His approach to employee relations reads like a case study in enlightened management:

* Equity sharing: Making key craftspeople company directors with ownership stakes

* Fair wages: Paying above market rates to attract and retain top talent

* Shared ownership: Creating a culture where everyone benefits from collective success

* Skills development: Investing in continuous learning and professional growth

The Regenerative Model

Details Africa's environmental philosophy reflects Charles's QS training: everything must be measured, planned, and accounted for. The commitment to plant replacement trees isn't just environmental theater. It's a systematic approach to resource stewardship that ensures the business can operate sustainably for decades.

The planned training school represents the logical extension of this philosophy: if you're going to extract value from an industry, you have an obligation to invest in its future. By training the next generation of carpenters, Charles is building not just a business, but an ecosystem.

The Pedagogy of Craft

Teaching Through Making

The vision for a carpentry training school isn't just about skills transfer. It's about cultural transformation. Charles has observed that technical competence without business ethics creates skilled incompetence. His curriculum will address both dimensions: how to cut a perfect joint and how to build a trustworthy enterprise.

The community workshops teaching basic home repairs represent something even more profound: the democratization of making. In a culture increasingly dependent on specialists, Charles wants to return fundamental skills to ordinary people. It's a small revolution disguised as a community service.

The Ripple Architecture

Charles's long-term vision reveals the true sophistication of his thinking. Health insurance for all employees, performance-based year-end bonuses, and profit-sharing partnerships aren't just benefits—they're investments in human capital that compound over time.

When employees own equity, they think like owners. When craftspeople share in success, they invest in excellence. When community members learn basic skills, they become more self-reliant and more appreciative of advanced craftsmanship.

The Creative Survival Manual

Lessons from the Workshop Floor

Charles's journey offers a masterclass in creative entrepreneurship that transcends carpentry:

The Pivot Principle: Sometimes your dream role comes on the other side of apparent failure. The architecture portfolio course that defeated him became the catalyst for finding his true calling.

The Capital Equation: In a knowledge economy, your skills are your most valuable asset. Charles leveraged his QS training to create competitive advantages that pure carpenters couldn't match.

The Foundation Fundamentals: Creative work without business discipline is expensive self-expression. Costing, project management, and clear communication are the unsexy skills that enable creative freedom.

The Transparency Dividend: Trust is the ultimate competitive advantage. Under-promise and over-deliver, especially when problems arise.

The Stakeholder Strategy: Shared ownership creates shared commitment. When success is collective, excellence becomes inevitable.

The Portfolio Course Question

Charles's story poses a profound question for every creative professional: What "portfolio course" have you failed at or resisted that might actually be your personal gateway to a new creative path?

The failures that sting most often contain the seeds of our greatest breakthroughs. The skills that feel irrelevant often become the foundation for innovation. The paths that appear to be detours often lead to destinations we never could have imagined.

Epilogue: The Unfinished Project

Details Africa is not a completed work—it's a living project that continues to evolve. Charles's vision of a carpentry training school, a reforestation program, and a community of skilled makers represents something larger than a business plan. It's a blueprint for how creative entrepreneurs can build enterprises that serve not just their own ambitions, but the broader community's needs.

In the end, Charles Ronald Iragaba's story is not just about furniture—it's about the architecture of a life well-lived. It's about the courage to pivot when the path isn't right, the wisdom to build on your strengths, and the vision to create something that matters beyond the bottom line.

The sawdust will settle, the projects will be completed, and the customers will move on. But the example Charles is setting of professionalism, integrity, and social responsibility will echo through Uganda's creative economy for generations to come.

This is how you build a legacy: one perfectly crafted joint at a time.

Listen to the full conversation with Charles Ronald Iragaba on The MuFrame Podcast, where we explore the intersection of craft, commerce, and community in Uganda's creative economy.

Welcome to a behind‐the-scenes look at the evolution of the MuFrame Podcast—a story that started as a spark of inspiration in a quiet room and transformed into a vibrant, community-driven movement. This journey is one of passion, technical challenges, relentless innovation, and the unwavering commitment to amplifying Uganda’s creative voices.

The Spark of Inspiration

It all began on a late night when I found myself alone with a notepad and a mind brimming with ideas. I was struck by the urgent need to create a platform for early career creatives—a space where authentic stories, raw emotions, and innovative ideas could intersect. I envisioned the MuFrame Podcast as more than just an audio series; it was to be a revolution that would challenge the status quo, showcase behind-the-scenes struggles, and celebrate the victories that often go unnoticed in our creative journeys.

Even before securing a tangible project, I asked myself, “How can I amplify these unheard voices?” That question led to the birth of the concept, a fusion of passion and practicality, ready to give creative individuals the stage they deserved.

From Concept to Creation: The Early Days

The early days were marked by a blend of excitement and chaos. With no elaborate plan in place, the initial episodes were raw and unfiltered—recorded on nothing more than a smartphone and an Infinix phone set on a cup. I vividly remember the “Rumblings of a Beginning” session, where every technical hiccup and improvised moment became a valuable lesson in resilience.

It wasn’t just about the equipment; it was about finding the right system. I started jotting down ideas, building frameworks, and later, with a late-night PowerPoint presentation that stretched into the early hours, I solidified the vision. That sleepless night was a turning point, when every scribble and diagram on paper turned into a mission: to put people in my creative frame.

Securing the Grant and Embracing Residency

A crucial milestone in our journey was securing a grant through the Media Challenge Initiative, powered by UNESCO’s International Program for the Development of Communication. This grant wasn’t just financial support—it was a resounding validation of our vision. With the grant, we transitioned from makeshift recordings to a dedicated studio space, complete with new equipment like professional microphones, a Zoom PodTrack P4, and even our own domain at themfpod.com.

The eight-month residency that accompanied the grant was a transformative period. It provided not only the technical support we desperately needed but also a community of mentors and fellow creatives. Here, theory met practice: I learned how to streamline production workflows, implement robust systems for pre-production, production, and post-production, and most importantly, how to balance creative spontaneity with structured planning.

Building the Team: Strength in Collaboration

No creative journey is complete without a solid team behind it. Initially, it was just me and a few friends—like Asha Taban, who helped kickstart the project—but as the podcast grew, so did the team. I was intentional about selecting people who shared the passion for authentic storytelling and were ready to embrace the unpredictable nature of creative work.

Over time, we brought on board dynamic individuals such as Fassie Tawu, who became our co-host, programs lead and the voice behind our intros, and Ubia, our steadfast administrator who keeps everything running smoothly. Each team member, with their unique skills—from technical support to social media strategy—played a critical role in shaping the podcast’s success. Even when some members moved on, those transitions taught us the importance of resilience, clear communication, and the need to constantly evolve our collaborative processes.

The Rollercoaster of Technical Hurdles

Like every creative venture, our journey was riddled with technical challenges. I recall the nerve-wracking moments when equipment would fail mid-recording—a microphone suddenly cutting out or the chaotic scramble to set up backup gear. But these setbacks didn’t dampen our spirits. Instead, they pushed us to innovate and refine our approach. Each technical glitch became a stepping stone toward higher production quality, and over time, investments in better gear and improved studio setups transformed our recordings into professional-grade productions.

The evolution from a single smartphone recording to a full-fledged studio setup symbolizes our commitment to quality over quantity. As we navigated these challenges, the technical learnings also became a core part of our narrative—an honest reflection of the struggles and triumphs behind every episode.

Merging with Brave Kafunda and Looking Ahead

A significant chapter in our story is the recent merge with Brave Kafunda. This collaboration marked a new era for the MuFrame Podcast. Brave Kafunda brought a level of professionalism and resources that allowed us to scale our operations, refine our systems, and expand our network. The merge wasn’t just a business decision; it was a merging of visions—a commitment to elevating Uganda’s creative scene through innovation and strategic partnerships.

As we look to Season 2, the future is filled with promise. We plan to explore new themes, introduce dual interviews, and engage with industry giants alongside emerging talents. The goal is to build a resilient team, expand our creative horizons, and continue to serve as a beacon of inspiration for early career creatives across Uganda.

Celebrating the Journey and Inviting New Voices

Throughout this journey, one thing has remained constant: the unyielding belief in the power of storytelling. The MuFrame Podcast is not just about broadcasting episodes—it’s about sparking conversations, building a community, and transforming challenges into creative triumphs.

As we close this chapter and gear up for Season 2, I invite every creative out there with a story to share. Whether you’ve faced setbacks, experienced unexpected breakthroughs, or simply have a passion that burns bright, we want to hear from you. Your story could be the next spark that ignites change in our creative community.

Before we wrap up, I’d like to leave you with a few super dope, funny closing remarks:“Thanks for riding this crazy wave with us on the MuFrame Podcast. We’ve laughed, we’ve cried (okay, maybe just a few tears over a failed mic), and we’ve learned that every glitch is just another chance to shine. If you’ve got a story that’s as off-the-wall as a misfired microphone or as inspiring as a midnight brainstorm turning into gold, drop us a line. We’re all ears for the next creative revolution. Stay dope, keep laughing, and never stop creating!”

The journey of the MuFrame Podcast is a testament to what happens when passion meets perseverance. From late-night brainstorming sessions to securing grants and building a vibrant team, every step has been an adventure—a rollercoaster ride filled with challenges, growth, and endless creativity. Join us as we continue to push boundaries, celebrate our community, and redefine what it means to be a creative in Uganda. The future is bright, and the best is yet to come.

Welcome to the revolution—welcome to theMuFramePodcast.

Link to Music1. For the Tired - Nimz, Kyle Simbwa2. Baby (Is it a crime) - Rema3. Oluusi Nebowa - Maurice Kirya4. Another Man - Denesi, Yannique, Mike Mungu5. Ola Mummy - Soundlykbb

In the latest episode of theMFpod, powered by Brave Kafunda, we sat down with the dynamic Gray Alupo. A playlist curator, media publicist, and aspiring pilot, Gray shared her journey through Uganda’s creative landscape with humor, passion, and practical insights. Her unique story intertwines the disciplines of aviation, media, and music, offering a fascinating glimpse into the multifaceted lives of today’s creatives. Here are some key takeaways from our conversation:

Gray’s journey started in the skies as she pursued her dream of becoming a pilot. This ambition took root early, inspired by family influences and the allure of flight. However, unforeseen circumstances prompted her to explore new horizons. She pivoted to pursuing a degree in mass communication, a decision driven by both practicality and a desire to find creative expression in a new field. Gray credits this shift with teaching her resilience, adaptability, and the importance of embracing change. These lessons have proven invaluable in shaping her current creative roles and influencing her approach to challenges.

Crafting Musical Experiences: The Art of Playlist Curation

Gray’s love for Ugandan music fueled her foray into playlist curation, a relatively niche role in the local creative scene. Frustrated by disorganized playlists that lacked flow, she took matters into her own hands, creating collections like Kidandali Ku Bandali and Lovingos. These playlists, celebrated for their thoughtful structure and cohesion, have gained a loyal following on social media and beyond.

* Kidandali Ku Bandali highlights upbeat club bangers, making it perfect for parties and high-energy events.

* Lovingos explores Ugandan love songs, offering two versions: one for soulful, slow melodies and another for more upbeat romantic tunes.

Gray’s process involves meticulous research and a deep understanding of her audience’s preferences. By curating playlists that resonate emotionally, she bridges gaps in Uganda’s music scene and provides a platform for both mainstream and emerging artists.

Additionally, Gray’s interaction with her growing community on platforms like Twitter has amplified her impact. Engaging directly with music lovers and incorporating their feedback has allowed her to refine her work and maintain relevance in a dynamic industry.

Amplifying Artists: The Role of a Media Publicist

As a media publicist, Gray bridges the gap between artists and audiences by crafting holistic promotional strategies. She emphasized the importance of authenticity and consistency in branding, noting that these are critical for artists looking to stand out in Uganda’s competitive music industry.

* Branding: Artists must develop a distinct and consistent identity that resonates with their target audience. This includes everything from their music to their fashion choices and public interactions.

* Holistic Representation: A publicist’s job extends beyond promoting music. They must ensure that the artist’s story and personality are woven into their public image, making them relatable and memorable.

Gray cited Azawi and Joshua Baraka as examples of artists who have successfully carved distinct identities. Azawi’s unique fashion sense and Joshua’s innovative music style illustrate how strategic branding can propel an artist to prominence.

Navigating Social Media Pressure

Gray also addressed the pressures of social media, which can be both a blessing and a challenge for creatives. While platforms like Instagram and Twitter offer unparalleled opportunities for exposure, they can also lead to burnout and self-doubt.

Gray’s advice for navigating this digital landscape is to focus on building genuine connections rather than chasing validation. “It’s about showcasing your work authentically and engaging with your audience meaningfully,” she explained. She also emphasized the importance of setting boundaries and taking breaks to maintain mental well-being.

Inspiration for Uganda’s Creatives

Gray’s journey offers several valuable lessons for Uganda’s budding creatives:

* Adaptability: Embrace change and find ways to pivot when faced with challenges. Gray’s transition from aviation to media exemplifies the power of reinvention.

* Community Building: Engage with audiences and fellow creatives to grow your impact. Collaboration and feedback are key to staying relevant.

* Consistency: Stay true to your brand while continually refining your craft. Consistency builds trust and recognition.

Gray’s approach to her work underscores the importance of passion, resilience, and a commitment to growth. Her ability to juggle multiple roles while staying true to her creative vision serves as an inspiration to anyone navigating the complexities of the creative industry.

A Podcast Powered by Brave Kafunda

This inspiring conversation was brought to you by Brave Kafunda, a hub dedicated to empowering Uganda’s creatives. Through platforms like theMFpod, Brave Kafunda provides spaces for collaboration, learning, and celebrating the richness of Uganda’s creative community. Whether you’re an aspiring artist, a storyteller, or simply someone passionate about creativity, Brave Kafunda offers a supportive environment to help you thrive.

Listen Now

Catch the full episode on theMFpod to hear Gray’s stories, insights, and her thoughts on what makes a creative truly stand out. From her playlist curation process to her work as a publicist, Gray’s journey is packed with inspiration and practical advice. Whether you’re a music enthusiast, a budding publicist, or someone exploring your creative path, this episode offers something for everyone. Don’t miss it!

In today’s episode of theMFpod, we delve into the extraordinary journey of Angel Kabera — a poet, singer, digital creator, and advocate of SOETRY, a unique fusion of song and poetry. Angel’s story is a testament to the power of authenticity, resilience, and self-discovery. With her magnetic personality and profound insights, Angel captivates audiences by transforming personal experiences into art.

The Genesis of Angel’s Creativity

Angel’s creative journey is deeply rooted in her childhood, where the church became her sanctuary and stage. Growing up, Angel transitioned through various roles in the church, from serving in church to leading Praise and Worship. This environment wasn’t just a spiritual haven—it was where her love for music and storytelling flourished.

“Church was my escape and my ministry,” Angel recalls. Through music, she found a way to express herself, connect with others, and explore her creative talents. From cleaning chairs early in the morning to singing during services, these moments instilled in her a sense of purpose and discipline.

For Angel, music wasn’t merely a hobby—it was a profound form of prayer. “Even today, I pray while singing,” she shares. These early experiences laid the foundation for her later work in poetry and song, where her spiritual connection remains a central theme.

The Winding Path to SOETRY

Angel’s journey to becoming a creative trailblazer wasn’t without its detours. Before embracing SOETRY as her life’s calling, Angel worked various jobs—selling luxury saucepans, mentoring youth, handling communications, baking, and even working as a receptionist. These roles taught her invaluable lessons about resilience, branding, and storytelling.

One defining moment occurred during her days as a salesperson. Angel cold-called a potential client to pitch saucepans but was met with an unexpected response: “Call me when you’re ready to talk about poetry.” This statement struck a chord, forcing Angel to confront her true calling.

Reflecting on that moment, she says, “If selling saucepans could make me $300 a week, how much more could my gift of poetry and song offer—not just financially but in fulfillment?” This epiphany led her to take a leap of faith, fully dedicating herself to her creative endeavors.

Introducing SOETRY: A Fusion of Song and Poetry

At the heart of Angel’s artistry is SOETRY, a genre she describes as the purposeful fusion of song and poetry. Unlike traditional spoken word performances set to background music, SOETRY involves composing melodies that harmonize with poetic verses, creating an immersive experience for the audience.

“SOETRY is more than an art form—it’s a lifestyle that celebrates heritage, culture, and storytelling,” Angel explains. Through SOETRY, she has graced stages shared by Nobel laureates, world leaders, and cultural icons, proving that poetry can transcend boundaries and amplify voices on a global scale.

The Lessons Behind the Spotlight

Angel’s unorthodox career path has been a masterclass in resilience and adaptability. From cold sales calls to commanding a minimum performance fee of one million Ugandan shillings, Angel has learned the value of her work and the importance of setting boundaries.

Her approach to branding stems from her storytelling skills, a lesson she mastered during her time as a salesperson. “You sell not just a product but its story. Whether it’s a saucepan or SOETRY, the story you tell determines its value,” she emphasizes.

Angel’s authenticity is another hallmark of her success. She identifies three guiding principles in her work:

* Introspection: Encouraging self-reflection to uncover identity and purpose.

* Empathy: Building connections through shared experiences and understanding.

* Africanicity: Celebrating her roots while redefining what it means to be an African artist.

These values are evident in her performances, where she challenges societal norms and encourages audiences to embrace their heritage.

Navigating Challenges as a Creative

Angel is candid about the struggles of being a creative in Uganda, from financial instability to societal expectations. She highlights the need for side hustles to fund creative pursuits and the importance of leveraging modern tools like AI and social media to stay relevant.

“Resilience isn’t just surviving—it’s thriving despite the odds,” Angel says. Her ability to adapt, innovate, and maintain authenticity has allowed her to break barriers and inspire a new generation of Ugandan creatives.

A Pioneer in the Poetry Scene

Angel’s work with SOETRY isn’t just about her personal journey—it’s about paving the way for others. She sees her artistry as a tool for empowerment, particularly for women and young creatives in Uganda.

Through her performances, Angel encourages others to embrace their unique voices and take ownership of their narratives. Her advice is simple yet profound: “Leverage networks, embrace criticism, and read the room.”

The Future of SOETRY and Ugandan Creativity

Angel envisions a bright future for Ugandan creatives, one where SOETRY and other art forms are celebrated on global stages. She’s passionate about challenging traditional systems and creating spaces for authentic storytelling.

Her message to budding creatives is clear: “The greatest investment you can make in a relationship or craft is yourself. Work on being the best version of you.”

Final Thoughts

Angel Kabera’s story is more than a tale of artistic success—it’s a lesson in resilience, authenticity, and the transformative power of creativity. From her humble beginnings in church to her rise as a SOETRY pioneer, Angel exemplifies what it means to stay true to oneself while embracing change.

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Poster Photograph by Serina KiraboIn this episode of the MuFrame Podcast, Ugandan R&B artist Mike Mungu joins us for a candid and immersive conversation on creativity, music, and life. Known for his soulful lyrics and emotionally driven songs, Mike discusses his approach to music as both a craft and a means of expression, shedding light on the unique challenges and triumphs that shape his journey as an artist in Uganda.

The Start of Something Real

From the outset, Mike shares that music has always been close to his heart. He speaks about his early days and his choice to use music as a form of emotional expression, blending love, personal experiences, and authentic stories into his work. For Mike, music isn't just about "vibes"—it's an emotionally driven process where honesty meets artistry. When asked about his inspirations, Mike mentions that his sound isn’t solely influenced by popular trends but is also deeply rooted in genuine feelings and narratives that listeners can resonate with.

“I don’t lie in my music,” Mike asserts. “It’s all real, even if it’s not directly about me—it’s a true story.”

This emphasis on authenticity is the foundation of Mike’s music, and he reflects on how his songs aim to capture universal feelings through his individual perspective.

Inspirations, Influences, and the Ugandan Music Scene

Mike doesn’t shy away from sharing his admiration for Ugandan legends like the late Mowzey Radio, Maurice Kirya, and Kenneth Mugabi. However, he notes that his influences go beyond Ugandan borders, highlighting how a blend of local and international inspiration shapes his sound. When pressed to name a Ugandan musician he looks up to, Mike says, “Radio was crazy, a true legend,” underscoring the impact that Uganda’s music icons have on his artistry.

At the same time, Mike is candid about the struggles Ugandan artists face due to a lack of robust industry systems. He talks about the challenges of finding reliable support and the need for stronger collaboration across East African borders, which he believes could further uplift the region’s music scene. With collaborations and fan engagement stretching beyond Uganda, Mike envisions his work reaching a broader audience.

The Journey of a Hardworking Artist

Contrary to the notion that some artists “get lucky,” Mike emphasizes that his achievements are grounded in hard work. Describing his daily routine as “treating studio like an office,” he highlights his dedication to consistency and growth, marking his steady rise over the past three years. Mike credits his progress to constant practice and intentional development, and he acknowledges the financial and logistical challenges many creatives face in Kampala’s competitive industry.

“Opportunity favors hard work,” Mike says, explaining that showing up, reaching out, and being proactive are essential to making it in the music world.

This principle of perseverance was evident in his early days when he would walk across town for performances and acoustic sessions, demonstrating a commitment to his craft that has earned him respect in the industry.

Embracing the Stage and the Power of Performance

Performing live holds a special place in Mike’s heart, and his recent experience in Kigali is a testament to his rising popularity. He recounts the surreal moment when the crowd sang along to every lyric, fueling his passion to create music that resonates. For Mike, the highlight of his career isn’t just about releasing music—it’s about connecting with his audience on a profound level.

The energy he brings to performances is both authentic and vulnerable, allowing fans to connect with his music on a personal level. “When people know your music by heart, and it’s not even your country—you just feel grateful,” Mike shares.

Looking Forward: Future Projects and a Personal Evolution

With the success of his single Maisha and his promise of an exciting upcoming project, Mike hints at a new era in his music. He describes his next release as a step beyond what he’s done before, emphasizing growth and creative exploration. This shift reflects his desire to experiment with new sounds while staying true to his emotionally driven style.

Though he hasn’t released a full album yet, Mike's dedication to crafting quality music sets the stage for what fans can expect—a project that will be a blend of storytelling, melody, and lyrical depth. As he looks to the future, he’s mindful of the importance of maintaining authenticity in an industry that’s often driven by trends.

Personal Insights: Love, Identity, and Embracing Emotions

In a lighthearted turn, Mike discusses his softer side, revealing that he’s deeply emotional—a quality that influences his music and personal life. When asked about his approach to relationships, he admits that love and connection are complex topics, adding humor to the conversation by noting that he finds it easier to express himself through his music.

“It’s hard to talk about love, but I can sing about it,” Mike confesses, offering a glimpse into his introspective nature.

Despite his public persona, Mike stays grounded by embracing the simple things—he appreciates good food, especially traditional dishes from his hometown of Arua, and he values the role of family in shaping his journey.

Final Thoughts: A Vision for Ugandan Music

Throughout the conversation, Mike reinforces the importance of supporting local creatives, addressing the need for venues to be more open to emerging artists. Reflecting on his past struggles, he encourages industry players to give young artists a chance, and he expresses optimism about the growing interest in East African music.

As he wraps up, Mike leaves us with a powerful message: “We’re all part of something bigger. We just need to work harder and support each other.” For Mike, music isn’t just about individual success; it’s about contributing to Uganda’s creative landscape and inspiring future generations.

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Poster Photo by Bwette PhotographyIn the vibrant landscape of Ugandan poetry, few figures stand out as much as Keith Muganza. A poet, actor, psychologist, and scriptwriter, Keith embodies the spirit of creative expression that is both personal and communal. His journey into poetry began at a young age, rooted in the emotional struggles of growing up in a single-parent household. Writing became a cathartic outlet for him, helping him process feelings of anger and frustration during challenging times with his family. Keith's openness about his background not only humanizes his artistry but also resonates deeply with many creatives who grapple with similar challenges.

The Genesis of Keith’s Artistic Expression

Keith's transition into poetry wasn’t just a personal escape; it was also shaped by his time in law school, where he mingled intellectual rigor with a rebellious spirit. This unique background positions him distinctively in Uganda’s creative scene. His connections with fellow creatives, such as the founder of Kelele, further highlight the interplay of academia and artistry that characterizes his work.

Keith’s journey is a testament to the transformative power of creativity. He reflects on his mental health struggles during a time when discussions around mental health were often stigmatized. He describes theater as his "saving grace," providing an avenue for exploration and self-discovery. This artistic outlet eventually morphed into poetry, allowing him to articulate his experiences and foster healing through art.

Chill Monday and Spoken: Building Inclusive Spaces for Poetry

The creation of Chill Monday and Spoken arose from a necessity to address barriers in the Ugandan poetry scene. Many emerging creatives often face challenges, such as being overlooked at events or struggling to find platforms where they can express their talents without pre-existing reputations. Keith's initiatives respond to this gap, establishing inclusive spaces where poets can share their work without the pressures of hierarchy.

* Chill Monday: Launched around the founder's birthday, Chill Monday is a celebration of artistic expression, offering a stage for both seasoned and novice poets. It embodies a spirit of openness, encouraging artists to engage with their audience authentically. This event has blossomed into a vital platform, nurturing poets’ growth and fostering community.

* Spoken: This initiative complements Chill Monday, providing a curated experience that prioritizes dedication to the art form. By spotlighting poets who show commitment over time, Spoken not only enhances the quality of performances but also cultivates a supportive environment for artists to flourish.

Both initiatives aim to dismantle the gatekeeping prevalent in many creative industries, creating opportunities for newcomers to thrive. They reflect a mindset shift that emphasizes "living in the moment," allowing creativity to flourish organically rather than being confined by traditional norms.

Growing Pains and Community Development

The early days of Chill Monday and Spoken were not without their challenges. Initially, smaller turnouts posed difficulties, but the organizers remained steadfast in their commitment to fostering an environment of respect for the art form. The milestone of attracting 44 attendees marked a pivotal moment, highlighting the community’s craving for genuine spaces dedicated to artistic expression.

Keith's vision for these events centers around community development and collaboration. As attendees evolved into core audience members, these spaces have played a crucial role in shaping the poetry scene in Kampala. The transition from struggling early days to an all-star edition in December illustrates the importance of patience and perseverance in building lasting artistic platforms.

The Jinja International Poetry Festival: A Cultural Celebration

Keith's ambitions extend beyond individual initiatives; he is also the driving force behind the Jinja International Poetry Festival, which takes place from October 24th to 27th, 2024. This festival celebrates the richness of poetry and culture, featuring performances in various local and regional languages, including Lusoga, Langi, Ateso, and Kinyarwanda. This diversity reflects the vibrant tapestry of East African storytelling, showcasing both emerging and established voices.

Key highlights of the festival include:

* Workshops and Masterclasses: These will provide budding poets with opportunities to learn from seasoned artists, enhancing their craft.

* Slams and Open Mics: Featuring competitions that encourage new voices to take center stage, fostering a spirit of creativity and growth.

* Cultural Performances: Blending traditional and contemporary styles, the festival aims to celebrate Uganda’s rich heritage while embracing modern creative expressions.

The festival emphasizes accessibility, with various ticketing options and an encouragement for poets to bring their own camping gear. This approach fosters independence among attendees and nurtures a sense of ownership over their experience.

Shaping the Future of Ugandan Poetry

As the poetry scene in Uganda continues to evolve, it faces the challenge of generational shifts and the need for continuity. Keith's initiatives like Chill Monday, Spoken, and the Jinja International Poetry Festival play vital roles in nurturing new talent and ensuring the future remains vibrant. With approximately 72% of poets being female, the need for supportive environments that encourage diverse voices has never been more crucial.

The conversations around innovation in performance and the shift away from stale recitations highlight the importance of keeping the art fresh and engaging. Encouraging poets to explore their identities through their work fosters deeper connections with audiences and ensures that the art remains relevant.

A New Era for Ugandan Poetry

Keith Muganza's story exemplifies the power of creativity in overcoming personal challenges and creating community. His dedication to fostering inclusive platforms for artistic expression not only enhances the local poetry scene but also inspires the next generation of creatives. As Uganda prepares for the Jinja International Poetry Festival and continues to embrace initiatives like Chill Monday and Spoken, it is clear that the future of poetry in the country is bright.

What part of the festival are you most excited about? How do you envision contributing to the ongoing narrative of Uganda’s vibrant poetry scene? Keith’s journey invites us all to reflect on our paths as creatives, pushing us to find our voices and share our stories in meaningful ways.

theMFpod

Simeon's definition of creativity transcends mere creation; it delves deep into the discipline of crafting something new from existing materials. He emphasizes that creativity encompasses fields like public relations, marketing, and even engineering. For him, it's about innovating and pushing boundaries, whether it's designing roads or crafting compelling ad campaigns.

Despite his passion, Simeon is no stranger to burnout. Having juggled multiple jobs since a young age, he speaks candidly about the struggle to find balance and adequate rest. His journey underscores the importance of self-care and setting boundaries, vital lessons for creatives navigating demanding careers.

Reflecting on Uganda's theater and film industries, Simeon notes a decline in attendance and investment since their peak in the 1960s. He stresses the need for collaboration and increased visibility to revitalize these sectors, ensuring they thrive and reach broader audiences both locally and internationally.

Looking ahead, Simeon dreams of establishing a college offering scholarships to aspiring creatives. His vision is to provide accessible education in production management and other creative disciplines, inspired by his own challenges in finding affordable education options.

Simeon discusses the influence of high schools on Uganda's creative landscape, highlighting the monotony in arts education and the potential for schools to inspire creativity from a young age. He advocates for diversified curricula and increased support for arts programs to nurture future generations of creatives.

Simeon Lakuc's journey is not just about personal success but about paving the way for others in Uganda's creative community. His insights on creativity, resilience, and community impact serve as a guiding light for aspiring creatives looking to make their mark in Uganda and beyond.

Key Takeaways:

* Creativity is a disciplined approach to innovation, not just production.

* Balancing work and rest is crucial to avoiding burnout in the creative industry.

* Investing in education and community support can unlock opportunities for talented individuals.

* Collaboration and public awareness are vital for revitalizing Uganda’s theater and film industries.

For those passionate about theatre and looking to hone their skills, Uganda offers a plethora of training opportunities:

* Yenze Theatre Conservatoire: Known for its comprehensive programs and outstanding productions, Yenze Theatre Conservatoire is a top choice for aspiring actors and theatre professionals.

* Tingly Toes: This institution offers a range of performing arts training, including theatre, dance, and music, nurturing young talent from the ground up.

* Mariam Ndagire Foundation: Founded by the celebrated actress and director Mariam Ndagire, this foundation provides valuable training and mentorship for young artists.

* Tebere Arts Foundation: A vibrant hub for contemporary theatre, Tebere Arts Foundation focuses on developing innovative and socially relevant performances.

...and many others, each contributing uniquely to the flourishing theatre scene in Uganda.

Follow Simeon Lakuc on all social media platforms @simeonlakuc to stay updated on his latest projects and insights.

This EPISODE of theMFpod is supported by

* THE MEDIA CHALLENGE INITIATIVE

* UNESCO IPDC

On this episode of theMFpod, we had the pleasure of hosting Mitirikpwe Patricia, an inspiring emerging creative in Uganda's vibrant art scene. Patricia shared her journey, highlighting the challenges she has faced, the importance of professionalism, and her upcoming projects. Let's dive into the key takeaways from our conversation.

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What are some of the challenges you've faced as a creative, and how have you overcome them? Share your thoughts and experiences in the comments below. Let's continue this conversation and support each other in our creative endeavors!

Navigating the Challenges

Patricia opened up about the significant hurdles she has encountered, particularly in securing funding for her projects. She emphasized the value of community support and collaboration:

* Engaging with Art Spaces: "Places like Go Down and CMH [Cajon Music House] offer incredible programs for creatives," Patricia noted. "Engaging with these communities can provide both learning opportunities and valuable exposure."

* Investing Time and Effort: Despite the challenges, Patricia stressed the importance of personal investment. "Sometimes you have to put in your time and effort to attend workshops and sessions. It's worth it for the growth and connections you gain."

Handling Rejections and Improving Quality

Rejections are a common part of any creative journey. Patricia shared her approach to turning these experiences into opportunities for growth:

* Seeking Constructive Feedback: "Whenever I face rejection, I ask for feedback. Understanding where I can improve is crucial," Patricia explained.

* Maintaining Professionalism: She emphasized the need for professionalism in all creative endeavors. "Delivering high-quality work consistently helps build a strong reputation and justifies fair compensation."

The Pay Creatives Movement

A major theme in our conversation was the struggle for fair compensation. Patricia is a strong advocate for the "Pay Creatives" movement, which seeks to ensure that artists are fairly compensated for their work. She highlighted two key aspects:

* Delivering Value: "We need to ensure our work meets professional standards," Patricia said. "It's about showing clients the value we bring."

* Advocating for Fair Pay: She also stressed the importance of demanding fair compensation. "It's vital to stand up for our worth while understanding market dynamics."

Upcoming Projects and Continuous Learning

Patricia shared exciting news about her upcoming EP, "Mitirikpwe," which draws inspiration from her personal experiences and relationships. She discussed her approach to managing creative projects:

* Phased Releases: "Releasing work in phases helps manage costs and maintain momentum," Patricia explained.

* Experimentation: She also highlighted the importance of experimentation. "Trying new sounds and styles keeps my work fresh and engaging."

Our conversation with Mitirikpwe Patricia underscores the importance of community support, continuous learning, professionalism, and fair compensation in the creative industry. Her journey is a testament to the resilience and passion required to succeed. For young Ugandan creatives, Patricia's insights are invaluable as they navigate their own paths in the vibrant and challenging world of art and creativity.

This EPISODE of theMFpod is supported by

* THE MEDIA CHALLENGE INITIATIVE

* UNESCO IPDC

In the heart of Uganda's vibrant creative scene, Kasereka shines as a multi-faceted artist whose journey from music to fashion design is both inspiring and instructive. His path illustrates the power of perseverance, strategic collaborations, and the importance of quality over quantity.

Kasereka emphasizes the value of internships and practice for aspiring musicians. "Treat every opportunity to perform as a learning experience," he advises. This mindset helps artists gain feedback and grow their skills, laying a solid foundation for their careers.

Strategies for Success:

* Confidence and Resilience:

* Embrace rejection as a learning opportunity. Kasereka draws inspiration from Nelson Mandela's philosophy: "We either win or learn."

* Understand the reasons behind rejection, revise your approach, and come back stronger.

* Collaboration:

* Partner with other artists to gain access to performance spaces and opportunities.

* Seek out venues that already host regular events and pitch your act to them.

* Pitching and Authenticity:

* When pitching to venue managers, be prepared with a clear setlist and performance duration.

* Stay true to your style while adapting to the audience. For instance, if performing in a church, adjust your attire and approach accordingly.

Quality Over Quantity: Kasereka is a firm believer in prioritizing excellence. He criticizes the trend of releasing numerous low-quality songs for quick fame, advocating instead for careful planning and high standards. Drawing parallels with global artists like Lauryn Hill and Usain Bolt, he stresses that true mastery and lasting success come from dedicated preparation and quality output.

The Role of Knowledge: Understanding the industry is crucial. Kasereka recommends continuous learning and knowledge acquisition, as it equips creatives with the tools needed to produce timeless work. He also praises local entities like Swangz Avenue for their commitment to quality production, which sets a benchmark for the industry.

Balancing Passions: Kasereka’s venture into fashion design under the brand "Ramasedi" is a testament to his dedication to quality. He balances this passion with his music, ensuring that neither is compromised. His advice to budding fashion designers and musicians alike is to take time to develop their craft meticulously, ensuring excellence in every piece they create.

Kasereka’s journey is a compelling narrative of resilience, strategic growth, and an unwavering commitment to quality. His story serves as a beacon for early-career creatives, illustrating that success in the arts requires patience, preparation, and an unrelenting pursuit of excellence.

LETS HEAR FROM YOU

* For Creatives: How do you handle rejection in your creative journey? Share your experiences in the comments!

* Upcoming Event: Don’t miss Kasereka’s upcoming performance next month. Stay tuned for details and join us for a night of quality music and vibrant vibes!

This EPISODE of theMFpod is supported by

* THE MEDIA CHALLENGE INITIATIVE

* UNESCO IPDC