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There She Goes
There She Goes episodes
- 57. The 5 Types of Content to Create as a Personal Brand
Are you ready to upgrade your brand content and create a deeper connection with your audience? It's time to embrace the power of founder content! In this episode, we explore how sharing your authentic self can set you apart in a world saturated with AI-generated tips and tricks.
As a business owner, your unique perspective is your greatest asset. By letting your community see behind the curtain, you're not just building brand awareness - you're fostering emotional investment and loyalty that can't be replicated.
In this episode, I share how to:
- How to build a community of ride-or-die fans who can’t get enough of you
- Why founder content is the key to standing out in an AI-driven world
- How to create binge-worthy posts without spending hours planning them
- And why ‘batching’ content doesn’t work for everyone (spoiler: it’s OK if you’re not into it)
Next Steps:
- Want a business that practically runs itself? Download my free guide, 21 Ways to Make Your Business Low Maintenance, and get actionable steps to streamline your business and create more ease in your day-to-day. It’s time to start working smarter, not harder. Grab your free guide here!
Rate, Review, & Follow on Apple Podcasts:
If you’re enjoying Becoming CEO, your reviews mean the world! They help me reach more entrepreneurs who need this message. Simply tap to rate with five stars, and leave a quick note on what you love most about the show.
And don’t forget to hit "Follow" so you’re the first to hear the exclusive, juicy episodes I’ve got coming soon. Thanks for being part of this amazing community!
16 min - 56. Is Your Business Ready for 2025? The 4 Things You Need to Focus On Now
As we approach 2025, you might be feeling a mix of excitement and apprehension about your business's future. But here's the good news: preparing for success doesn't have to be complicated. In this episode, I'm sharing four simple, actionable tasks you can complete in just a few days to set your business up for its best year yet.
These aren't grand strategies or complex ideas. Instead, they're straightforward steps that will make a significant impact, especially as you head into your holiday break this December. If you're yearning to truly relax and switch off, completing these four steps will not only improve your peace of mind but also position your business to hit the ground running in the new year.
In this episode, you’ll learn:
- The simple 4-step process to prepare your business for a game-changing 2025
- How to review your financials like a pro & setdata-driven goals for the new year
- The secret to balancing life and business seamlessly
- A fresh approach to content planning for the new year
Timestamps:
00:00:00
Preparing Your Business for Success in 2025: 4 Simple Steps00:03:40
Creating an Inspiring Vision Board for 202500:07:20
Reviewing 2024 Sales and Setting New Year Goals00:12:40
Mapping Out Your Annual Calendar for Work-Life Balance00:16:20
Developing a Strategic Content System for 2025Next Steps:
- Want a business that practically runs itself? Download my free guide, 21 Ways to Make Your Business Low Maintenance, and get actionable steps to streamline your business and create more ease in your day-to-day. It’s time to start working smarter, not harder. Grab your free guide here!
Rate, Review, & Follow:
If you’re enjoying Becoming CEO, your reviews mean the world! They help me reach more entrepreneurs who need this message. Simply tap to rate with five stars, and leave a quick note on what you love most about the show.
And don’t forget to hit "Follow" so you’re the first to hear the exclusive, juicy episodes I’ve got coming soon. Thanks for being part of this amazing community!
23 min - 55. How I’m Preparing My Business for Maternity Leave (& The Festive Holidays)
If you are preparing your own business for maternity leave or you want to be able to fully switch off and take a generous amount of annual leave this festive break, this episode is for you.
There are 3 simple things I am doing to prepare my own business for this upcoming maternity/annual leave so that I can spend my days snuggling with my newborn, playing with my eldest, catching up with my family who are coming to stay, cooking up my favourite Christmas recipes, shopping for gifts for my loved ones, and just relaxing by our fireplace with a cosy book (and hot coco!).
In this episode, I share:
- my favourite tactic for kicking off any period of annual or maternity leave to build momentum and get a cash boost
- the ultimate strategy for having a machine that sells all of your offers for you
- the 4 types of content to create when you are on leave so you don't ghost your community
Next Steps:
- Want to turn your own business into a low-maintenance machine that runs on autopilot? I've put together a guide of 21 ways to make your business low-maintenance so you can focus on what matters most to you. Get the guide here.
- Psst... if you're reading this before December 3rd, there's still time to jump on my Black Friday offers. Head to this page & snoop my best deals!
28 min - 54. The Best Business Advice I Wish I’d Followed Sooner
In this candid episode, I open up about the key lessons I wish I'd learned earlier in my entrepreneurial journey. Drawing from my own experiences of building multiple six-figure businesses while balancing motherhood, I share insights that could save you time, energy, and potential burnout.
In this episode, I share:
- The shift in perspective I needed when it comes to making decisions in my business
- How making this one change to my offer suite scaled my business 10x faster
- How letting go of perfectionism was the key in letting it be easy in my life
- The ultimate lesson I wished I'd learned sooner for my marketing strategy that has changed my entire life
LINKS + RESOURCES:
- Ready to build a business that doesn’t need you around the clock? Join my free masterclass, How to Build a Low-Maintenance Business, where I'll walk you through the 3 key elements to create a scalable, freedom-focused business. Don’t miss this chance to learn how to simplify and streamline so you can reclaim your time and energy. Click here to save your spot!
Did you enjoy this episode? It would mean the world to me if you could rate the podcast and write a review.
And don’t forget to hit "Follow" so you’re the first to hear the exclusive, juicy episodes I’ve got coming soon. Thanks for being part of this amazing community!
25 min - 53. The Secret to a Business that Scales on Autopilot
Ever dreamed of a business that works for you instead of the other way around? One that brings in consistent revenue, nurtures leads, and grows while you focus on what truly matters? It's not a fantasy - it's possible with the right approach.
In this episode, we're busting myths about "autopilot" businesses and revealing the core elements of a low-maintenance model that gives you more freedom and less stress.
Discover how a low-maintenance business model can give you the freedom to:
- Spend your time as you choose
- Grow without sacrificing your well-being
- Truly enjoy what you've built
Ready to transform your business into one that runs smoothly without constant oversight? This episode provides actionable insights to help you reclaim your time and energy while still achieving growth and success.
"The goal of building a business that runs on autopilot is freedom. Freedom to spend your time the way you want, to grow without sacrificing your sanity, and to enjoy what you've built."
In this episode, I share:
- the biggest misconceptions around what it means to run a business on "autopilot"
- the differences between a high-maintenance and low-maintenance business
- the essentials for running a low-maintenance business
- how to scale on autopilot
NEXT STEPS:
- Ready to build a business that doesn’t need you around the clock? Join my free live masterclass, How to Build a Low-Maintenance Business, where I'll walk you through the 3 key elements to create a scalable, freedom-focused business. Don’t miss this chance to learn how to simplify and streamline so you can reclaim your time and energy. Click here to save your spot!
- Want a business that practically runs itself? Download my free guide, 21 Ways to Make Your Business Low Maintenance, and get actionable steps to streamline your business and create more ease in your day-to-day. It’s time to start working smarter, not harder. Grab your free guide here!
STAY CONNECTED:
- The Becoming CEO Instagram
- India's Instagram
Rate, Review, & Follow on Apple Podcasts:
If you’re enjoying Becoming CEO, your reviews mean the world! They help me reach more entrepreneurs who need this message. Simply tap to rate with five stars, and leave a quick note on what you love most about the show.
And don’t forget to hit "Follow" so you’re the first to hear the exclusive, juicy episodes I’ve got coming soon. Thanks for being part of this amazing community!
19 min - 52. You Can’t Scale Your Business Until You Do This
Are you caught in the endless cycle of doing more, adding new offers, and spreading yourself thin across multiple platforms in an attempt to scale your business? It's time to challenge the common misconceptions about scaling and discover a more sustainable approach to growth.
In this eye-opening episode, I reveal why scaling isn't about expansion or doing more - it's about simplification and focus. Learn how to build a business that thrives without constant hustle, allowing you to reclaim your time and energy.
In this episode, I share:
- Why adding more products and offers can actually hinder your growth
- The truth about marketing channels and why being everywhere isn't the answer
- How to break free from the "hustle culture" myth and scale efficiently
- The power of focusing on quality over quantity in your business strategy
- Why building scalable processes is crucial for sustainable growth
NEXT STEPS:
- Ready to build a business that doesn’t need you around the clock? Join my free live masterclass, How to Build a Low-Maintenance Business, where I'll walk you through the 3 key elements to create a scalable, freedom-focused business. Don’t miss this chance to learn how to simplify and streamline so you can reclaim your time and energy. Click here to save your spot!
- Want a business that practically runs itself? Download my free guide, 21 Ways to Make Your Business Low Maintenance, and get actionable steps to streamline your business and create more ease in your day-to-day. It’s time to start working smarter, not harder. Grab your free guide here!
STAY CONNECTED:
- The Becoming CEO Instagram
- India's Instagram
Rate, Review, & Follow on Apple Podcasts:
If you’re enjoying Becoming CEO, your reviews mean the world! They help me reach more entrepreneurs who need this message. Simply tap to rate with five stars, and leave a quick note on what you love most about the show.
And don’t forget to hit "Follow" so you’re the first to hear the exclusive, juicy episodes I’ve got coming soon. Thanks for being part of this amazing community!
15 min - 51. I’m Close to Burn Out & Here’s What I’m Doing About It
Feeling the weight of burnout creeping in? You’re not alone. As business owners, we often push ourselves to the edge before realizing we’re burned out, but it doesn’t have to be that way. In this candid episode, I’m pulling back the curtain on my own experience with burnout, what it looks like in its early stages, and how I’m taking action to stop it in its tracks.
If you’ve been feeling mentally exhausted, emotionally drained, or just “off,” this episode is for you. You’ll get a front-row seat into the exact steps I’m taking to combat burnout, reset my energy, and keep my business thriving.
In this episode, you’ll discover:
- The subtle signs of burnout you might be missing
- How burnout impacts your motivation, focus, and productivity
- The tools and strategies I’m using to bounce back
- A practical plan you can implement to prevent burnout and stay balanced
If you’re ready to break the burnout cycle and regain control of your energy, this is the episode for you. Let’s dive in!
RESOURCES & LINKS:
- Ready to simplify your business and boost your results? Get instant access to my free guide with 7 actionable strategies you can implement today. Click here to grab it now!
- Get ready to crush your Black Friday sales with my complete toolkit! Inside, you’ll find everything you need to plan and launch your own successful campaign—done-for-you strategy, templates, and worksheets included. This bundle is your step-by-step guide to a profitable Black Friday. Grab it now and make this year your best yet!
FOLLOW:
- India on Instagram
- India on Pinterest
Rate, Review, & Follow on Apple Podcasts:
If you’re enjoying Becoming CEO, your reviews mean the world! They help me reach more entrepreneurs who need this message. Simply tap to rate with five stars, and leave a quick note on what you love most about the show.
And don’t forget to hit "Follow" so you’re the first to hear the exclusive, juicy episodes I’ve got coming soon. Thanks for being part of this amazing community!
31 min - 50. How Simplifying Your Business Can Double Your Income
Are you feeling overwhelmed by the complexity of your business? Do you find yourself constantly juggling multiple tasks, offers, and platforms, yet struggling to see the results you desire? It's time to embrace a counterintuitive approach that could revolutionize your business: simplification.
In this eye-opening episode, I reveal how doing less can actually lead to doubling your income and achieving more in your business. As a multiple business founder and CEO, I've experienced firsthand the transformative power of simplification, and I'm so excited to share these insights with you.
In this episode, I share...
- the cost that overcomplication has on your life and business
- how simplifying your business can lead to a significant increase in your income
- my simplification audit method to easily cut the clutter in your business
- the shift you need to implement in your mindset to truly see success with this concept
Ready to get started? Grab your earphones and dive on in.
RESOURCES & LINKS:
• Getting ready for Black Friday? Snag my best-selling Black Friday Bundle which includes everything you need to plan and execute a stress-free, successful sale
• Want to keep learning? Here are all of my best FREE resources in one handy place for you
FOLLOW:
• India on Instagram
Rate, Review, & Follow on Apple Podcasts
If you enjoy listening to Becoming CEO, I’d love your support! Your reviews help me reach more amazing entrepreneurs like you. Tap to rate with five stars, and leave a quick review about what you love most about the show!
Also, don’t forget to follow the podcast if you haven’t yet. I’m dropping some exclusively juicy episodes soon, and you won’t want to miss them! Just hit "Follow" to stay in the loop. Thanks so much for being part of this community!
21 min - 49. Plan Your Best Black Friday Yet With This 5-Step Strategy
We are fast approaching the time of year where, if you haven't already, it is time to start preparing for Black Friday. Black Friday is one of the busiest spending periods of the year and it is easily one of the best ways to end the year strong by leveraging this shopping season.
In this episode, I have broken down my entire Black Friday strategy into 5 steps that will lead to you having not only your best Black Friday sale to date, but also your most enjoyable.
In this episode, I share:
- why you should run a Black Friday sale, especially if you're considering sitting this one out
- the 5 steps to planning and preparing a Black Friday campaign that stands out
- my post-Black Friday approach to getting even more sales whilst also boosting my community engagement
This is such a good episode that I recommend you grab your note pad or app because you're gonna need it!
RESOURCES & LINKS:
- Check out the Freedom Society - my signature membership for building a freedom-filled business
- Want to keep learning? Here are all of my best FREE resources in one handy place for you
FOLLOW:
- India on Instagram
26 min - 48. How to Build a Freedom-First Business (and Why It’s the Key to Sustainable Growth)
It’s launch day, and I couldn’t be more excited!
But before I dive into the launch hype, I want to share something even more valuable with you—how I went from juggling 30+ clients, late nights, and never-ending workdays to running 3 businesses with way more freedom, time for my family, and a whole lot less stress.
In this episode, I break down:
- The 3 steps I took to completely pivot my business and stop trading time for money
- How I’m now working 4x less while making more than ever
- Why I created The Freedom Society to help you experience the same transformation
Whether you're feeling stuck in the grind or ready to create a business that works for you, this episode is packed with actionable steps to help you get there.
Ready to join me? Grab your earphones, and let’s dive in! 🎧
___________________
RESOURCES & LINKS:
- Check out the Freedom Society - my signature membership for building a freedom-filled business.
___________________
FOLLOW:
- India on Instagram
31 min
About There She Goes
From the publisher's feed
There She Goes is your weekly dose of real talk, and practical wisdom for building a life that feels as good as it looks. Hosted by India Butler, entrepreneur, mother, and advocate for intentional living, this podcast dives into the depths of what it means to create your dream life and embed it into your reality.
Through candid solo episodes and thought-provoking guest interviews, we're exploring the intersections of business, motherhood, and everyday life, through the lens of living with purpose and learning to romanticise the little moments in life.