How can we get Recruiters to think more like sales & marketing without making them feel like the poor 3rd cousin? Especially when we start naming off all the great sales & marketing technology they get to do their jobs! 

• Thad brings 20 years of experience to Talroo as we talk a bit about what makes them unique, starting with leaving Silicon Valley and moving the office down the street from Indeed in Austin Texas.

• We converted sales metrics into recruitment terms and it fits really nicely

• Cost per applicant and the quality of applicants are the measure of success from recruitment marketing - but how do you get there?

• How do we move from screening out candidates to screening them in