This Blonde Means Business

Cass and the City drops by the studio to talk all things events, food, travel, and her unique experiences as a business owner, content creator, NHL Cheerleader, and blogger in the city she loves...Philadelphia. This episode is for anyone who wants to learn the BUSINESS behind Content Creation. You're gonna hear some no nonsense practical advice on what you need to do to take your hobby/passion and turn it into a successful social media business like Cass has!

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Recorded by Kyle Michaels

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Edited by Steven Farrell

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Fitness Influencer and Professional YouTuber FittyFreckles stops by the studio to talk YouTube business, social media strategy, and how to enjoy your latte and still stay fit.  

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Produced and Recorded by Steven Farrell  

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Get your favorite coffee mug and power up your laptop because it's time for your LinkedIn page to level up with tips from one of my favorite people, an online course developer, content creator, blogging expert, & communication faculty, Susan Magee! Susan is a professional communicator and oh boy -- does she communicate some hard truths for us to hear on this LinkedIn optimization episode of This Blonde Means Business!   

Read Susan's full blog post on how to optimize your LinkedIn profile.

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Produced and Recorded by Steven Farrell

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This Blonde Means ALL KINDS of Business in this very special episode featuring founder of Tune.FM Andrew Antar and founder of many city wides Seany Danger! That's right -- it's the music industry EP. Hear about how Antar's company uses cryptocurrency to pay artists directly! From Mount Gox to a lossless online beat box that is now Tune.FM! Then, Philadelphia recording artist Seany Danger crashes the party and gives us a whole new vibe that we are still singing all the way home.

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Thanks to our guests Andrew Antar and Seany Danger!  

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Produced and Recorded by Steven Farrell

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Welcome to Crypto 101 with your tenured professor Patrick to the Moon. This episode is a great starting point for anyone who doesn't know the difference between Bitcoin and Bitcorn. What is a Dogecoin? More importantly... why is Dogecoin??? How do you have diamond hands and diamond eyes from 2021 and beyond? Patrick takes host Natasha Filipov and YOU the the freaking moon!  Like, Subscribe, turn on Notifications, and then go back to work! Because This Blonde Means Business.

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Subscribe now for DIAMOND HANDS AND EYES!

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Produced and Recorded by Steven Farrell  

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It's time to debrief, unpack, and process what in the heck just happened over the past 5 years with my closest college confidants Grace, Meaghan, and Tyler. From Freshman year to Covid year at Drexel University we delve deep into what worked, what didn't, and what can be passed on to you, the viewer. 

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Tyler McDougall 

Meaghan Murphy Bollard 

Grace Petrongolo 

Produced and Recorded by Steven Farrell 

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Jacqueline D’Amico who is a holistic life coach and the founder of Mind Body Flow Collective (Flow Co.), talks combating burnout, comparisonitis, and overworking. She also explains how she teaches others to master their mindset // move their body // + create a life of ease, energy, FLOW. We talk about what a holistic life coach is and Jacquie offers tips for professionals on how to elevate your business and how to create meaningful lasting change in your life. 

Colleen Todd is “engineering” fashionable casual and cozy wear with her business, clubgrey. She also happens to be my long time friend, and a software developer at Dell. Originally from Florida, she graduated from Drexel with a degree in computer engineering and electrical engineering while working, participating in clubs, and being on a D1 dance team. She talks about napping in the dance locker room between classes, interning at iHeart radio + being the lead sound engineer for DJ Khaled, the realities of post grad life, and how to set yourself up for success at work. Colleen explains her motivation for wanting to start a business and founding a hair extensions brand plus pivoting to create clubgrey. Learn why she thinks “letting go” of ventures you aren’t passionate about is relevant. Hear the full story of her business ventures and how she manages to balance them with her corporate career in the this episode. 

Haley Fogarty, a recent @drexeluniv @drexelfhm grad, current @nba dancer, and creator of @champagnebaggage talks working in the travel industry with Global Traveler Magazine as an account executive on the sales team + the future of travel. She spills about finding her job in the middle of the pandemic last summer, post grad depression and combating unrealistic expectations, Linkedin networking with recruiters, why you should keep an open mind evaluating job opportunities, + passion projects. Plus, she shares the inspiration behind her passion project, @champagnebaggage, her platform for hotel reviews, travel adventures, recommendations, and more.

We're simplifying Marketing with Tim Fitzpatrick @timfitzco of Rialto Marketing. Originally a math major, Tim is now the CEO of a company that helps service businesses create and implement a marketing plan to communicate the right message to the right people. We unpack what this means and how his marketing principles apply to all young professionals. We also touch on information overload, marketing channels, the importance of understanding your target market (and how to do this), creating great messaging to attract your audience, creating a focus for your marketing plan, the evolution of a new business, and more. 

Check out the awesome resources Tim mentioned here: https://www.rialtomarketing.com/this-blonde-means-business/