Welcome to the first episode of This Is What Streams Are Made Of, a new video series by Inner Ear. Over the series we will teach you every aspect of live programme making. In this episode, Dougal Perman, co-founder of Inner Ear, explores the unique advantages of live streaming and how it can safeguard creative jobs from the rise of AI technologies. Drawing from over 23 years of experience in digital media production (and his specialist expert knowledge of live streaming, podcasting and interactive storytelling), Dougal shares insights on the critical role live content plays in audience engagement and career sustainability.
Discover the benefits of producing “as live” content, learn about our four-point audience engagement strategy, and get a glimpse into what’s coming up in future episodes. Join us to unlock the full potential of live programming and stay ahead in the creative industry.
Key Points Covered:
• The impact of AI on creative jobs
• Advantages of live streaming for audience engagement
• Introduction to Inner Ear’s audience engagement strategy
• Why creating “as live” content is efficient and impactful
• Sneak peek of upcoming episodes
Chapters:
00:00 Welcome to our new series
02:22 Deliberate mistake or happy accident?
02:46 The benefits of "as live" production
03:59 Brief history of Inner Ear
06:24 Our video streaming evolution
08:55 Some of our milestones
11:05 Why we teach live programme making
12:29 This video series will include information on...
15:50 Our programme making framework
17:17 Get in touch with Inner Ear
17:59 Why does creating live content protect your job from AI?
23:17 What AI can never do
Stay tuned for more episodes where we’ll dive deeper into defining objectives, developing strategies, learning from (our) mistakes, telling your story to a live audience, our quick-start guide to making a live programme and much, much more.
Don’t forget to subscribe to our YouTube channel for more insights and tips on creating compelling live programmes: @innerearmedia
Join the waiting list for a chance to get a free copy of Dougal's forthcoming book by the same name, This Is What Streams Are Made Of: https://www.innerear.co.uk/want-to-le...
Inner Ear (www.innerear.co.uk) creates shared digital experiences to communicate your message by engaging your audience. Our specialisms are live programme making, serialised (podcast) production and interactive storytelling.
Inner Ear is the production company behind @TRADtv (www.tradtv.scot), Radio Magnetic (www.mixcloud.com/radiomagnetic), Walking Heads (www.walkingheads.net) and hundreds of successful live streams for brands and cultural organisations.