Want to build and grow your business in today's competitive market?

Then you’ve gotta earn a reputation of trust and value.

Content marketing can do exactly that. Video, audio, blog, infographics, you name it!

But how? Just follow the steps below.

Watch the full video on YouTube here>>> https://bit.ly/how-to-launch-content-marketing.

Click here to schedule your FREE Consultation Call 👉🏽 http://bit.ly/First-Conversation

Your marketing system must be reliable, predictable, consistent to affordable and efficiently provide abundant quantities of quality prospects, customers and clients.

Our podcast, Marketing Tactics For Entrepreneurs, is now available on

Spotify: https://open.spotify.com/show/7es6IIzGrNrfnx61HM6Hsv

Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-tactics-for-entrepreneurs/id1525751733

Google Podcast: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8yZDc5N2I4OC9wb2RjYXN0L3Jzcw==

RadioPublic: https://radiopublic.com/marketing-tactics-for-entrepreneu-WoqZwm

PocketCasts: https://pca.st/bqvdkuau

Breaker: https://www.breaker.audio/marketing-tactics-for-entrepreneurs

We are letting you, our listeners know: so you can

Share on Facebook

Share on Twitter

Share to Instagram Story

You can always find all the links to our podcast available in the episodes notes.

If you’re interested in learning how to master social media… and automate it so that you receive the maximum benefits without sacrificing your time…

Click the links below to join me at Marketing Tactics For Entrepreneurs Facebook and LinkedIn Group:

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn

Convinced that a LinkedIn profile is worth your time and ready to give your profile the makeover it needs to stand out? Let’s get to work!

It is high time to take care of LinkedIn profile. Don't torture yourself and leave these boring task to professional LinkedIn profile writers.

How do you get started?

I offer a service which goes through your LinkedIn profile with you to identify and improve on the areas where it is not fulfilling its potential and supporting you in your goals for your participation on LinkedIn.

If you would like to enquire about setting up a session, then simply email me at [email protected]. I will be in touch with the pre-session questions to ensure that we make best use of the time as well as organise a suitable time for the sessions.

Alternatively, just complete the short form via the link below with a couple of lines about what you’d like your profile to achieve for you and I will get straight back to you.

http://bit.ly/LinkedIn-Audit

Let's be honest, we can't fully abandon Facebook. But we need to be willing to pay to ensure our message gets in front of prospects and customers.

FB ads are still one of the best ways to market. While the costs are rising, your goal should be to determine better ways to test and refine your ads so you don't blow your budget.

If you would like to enquire about setting up a session, then simply email me at [email protected]. I will be in touch with the pre-session questions to ensure that we make best use of the time as well as organise a suitable time for the sessions.

Alternatively, just complete the short form via the link below with a couple of lines about what you’d like us to achieve for you and I will get straight back to you.

Click here to schedule your FREE Consultation Call 👉🏽 http://bit.ly/First-Conversation

When it comes to marketing, there are four things that you need to focus on, four levels if you will.

The four levels of marketing are:

* Strategy

* Tactics

* Initiatives

* Action steps

When you hop on a webinar, when you ask your mastermind group for help, even when you start searching the web for answers and tools to grow your business, the number one source of overwhelm is when you’ve heard a whole bunch of strategies, a whole bunch of tactics, a whole bunch of initiatives, a whole bunch of actions steps -- and you don’t know the difference.

There are three reasons why this short-circuits your brain:

1. You can’t do them all

2. You can’t prioritize or figure out how to start to think about them

3. You can’t distinguish why or how it might work for your particular business

If you would like to enquire about setting up a session, then simply email me at [email protected]. I will be in touch with the pre-session questions to ensure that we make best use of the time as well as organise a suitable time for the sessions.

Alternatively, just complete the short form via the link below with a couple of lines about what you’d like your profile to achieve for you and I will get straight back to you.

http://bit.ly/LinkedIn-Audit

The concept of personal branding has evolved at a rapid pace in recent years.

It’s not just consultants, coaches, and bloggers looking to build credibility anymore.

Influencers, executives, and even new high-school leavers looking for their first job are joining the party, too.

Your personal brand is more important than ever, and everyone needs to be deliberately thinking about how they are perceived in the digital world.

Whether you’re applying for a CEO position for a Fortune 500 company, submitting a graduate application to a tech giant, or trying to convince your first business client to buy your services, you can almost guarantee that the people making the decision will take a look at you online.

Maybe they’ll start by Googling your name… then they’ll jump on Facebook, Instagram, or YouTube, to see what type of digital footprint you’ve created.

Good, bad, or ugly, your digital footprint is your unique personal brand, and it’s the first impression of the modern business world.

So, how do you create a great first impression? How do you build a personal brand you’re proud of?

Listen to this episode to help you get started

You are invited to join a group of like-minded entrepreneurs

Join my “Marketing Tactics For Entrepreneurs Facebook Group

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn

Click here to schedule your FREE Consultation Call 👉🏽 http://bit.ly/First-Conversation

Your marketing message is 2 fold:  What they read about what you do in your written marketing materials online or offline and what you say to others about yourself when you speak whether networking or speaking.

Whether reading your marketing materials or hearing what you’re saying, you want your viewer to be ready, willing, and able to take the next step as a client….and that means working with you. 

  

So the reaction to your messages you want from your audience is….”Oh my goodness!!! That’s exactly what I need! She reading my mind! Can I have your card!”  OR even better…. “How can I work with you?!!”

You want that motivated response because they are ready!!

You are invited to join a group of like-minded entrepreneurs who are no longer lonely but participate in an exchange of ideas through different marketing tactics, events, programs, platforms etc.

It’s your personality, storytelling and your ability to set yourself and your products apart from the mundane and generic that surrounds us.

Join my “Marketing Tactics For Entrepreneurs Facebook Group

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn

DO YOU WANT TO TRANSFORM YOUR BUSINESS?

Get your Business on the Growth Launchpad today

Visit bglp.ivendigital.com and start your free trial today.

You’ll find the link in this show’s notes.

Visit http://bglp.ivendigital.com and start your free trial today.

Click here to schedule your FREE Marketing Messsage Call 👉🏽 http://bit.ly/First-Conversation

Creating a core value message to improve your marketing

Up your game with core value messages

Having a powerful message can supercharge your business’ marketing and really bring you to the next level. The question is though, how do you craft a message that really stands out in your market? 

 

What I do is work with clients to create these types of messages which I have been calling “Core Value Messages”.

Core Value Messages are similar in concept to value propositions but everyone has their own ideas of what that means these days so I wanted to differentiate my ideas from the pack.

 

When I talk about a CVM I’m talking about something very specific. When most businesses talk about their value proposition it’s usually only used in their internal messaging. They typically have one core idea that they build the business around.

 

With a CVM you’re actually creating a message that is built off 3 sub ideas that come together to have the biggest impact on your target customers buying decision.

 

Think of it as putting your best foot forward “value-wise” in order to win over your customers from any competitors. Getting clear on your CVM helps you figure out what you need to communicate with your marketing so you can then focus on how you go about communicating it. 

Your action steps

1. Consider your target customers when listing out your business’s benefits, pick the top 3 that will be most relevant to them as a group.

2. List out your competitors who are within your category as well as the alternative solutions to your category. Write out what makes you better than these options.

3. Combine your benefits and differentiators into a few sentences that are the most appealing to your market.

 

Bonus
Bring your team members into the process to get their feedback and let them drill you on your answers.

DO YOU WANT TO TRANSFORM YOUR BUSINESS?

Get your Business on the Growth Launchpad today

Visit bglp.ivendigital.com and start your free trial today.

Join my “Marketing Tactics For Entrepreneurs Facebook Group

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn

7 things that entrepreneurs, business owners, and independent professionals must do every single day:

1. Revisit your goals, milestones, and metrics for the day, week, month, and quarter (financial, marketing, sales, operations)...

2. Put new prospects on your radar via strategic outreach...

3. Thank your team - whether in-house, outsourced, full-time, or virtual...

4. Offer value - in terms of content, your blog, a video, a resource, a referral, a favor, a gift...

5. Invite engagement - online, offline, in-person, by phone or Zoom; ask and answer questions, solicit feedback, invite comments, send a survey...

6. Recharge your batteries - just like the airlines say, "secure your own mask before assisting others"...

7. Be gracious and grateful - take a moment to appreciate what you have, what you've built, and who you get to serve each day...

Our podcast, Marketing Tactics For Entrepreneurs, is now available on Spotify: https://open.spotify.com/show/7es6IIzGrNrfnx61HM6Hsv

Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-tactics-for-entrepreneurs/id1525751733

Google Podcast: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8yZDc5N2I4OC9wb2RjYXN0L3Jzcw==

RadioPublic: https://radiopublic.com/marketing-tactics-for-entrepreneu-WoqZwm

PocketCasts: https://pca.st/bqvdkuau

Breaker: https://www.breaker.audio/marketing-tactics-for-entrepreneurs

We are letting you, our listeners know: so you can

Share on Facebook

Share on Twitter

Share to Instagram Story

You can always find all the links to our podcast available in the episodes notes.

If you’re interested in learning how to master social media… and automate it so that you receive the maximum benefits without sacrificing your time…

Click the links below to join me at Marketing Tactics For Entrepreneurs Facebook and LinkedIn Group:

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn

Everybody has an email address

Think about how much you use your email on any given day.

We use email addresses in every facet of our daily lives, everyone has one. It makes sense then that everyone that has interacted with you and your business would also have an email address or two.

Your action steps

1. Export your contacts from your personal and business emails onto a .csv file or excel spreadsheet.

2. Export your contacts on LinkedIn to a spreadsheet. That’s 500 to 900 possible contacts.

3. Look at old customer records and enter them onto a spreadsheet. If needed, hire or delegate someone to do the task.

4. Post a lead magnet on social media to get people you know to join your list.

5. Move your business cards onto a spreadsheet. You can use an app to do this.

THIS SHOULD HELP 

Let me teach you LinkedIn

Need a mentor? Then join MTE Club today.

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn

Add me to LinkedIn

Then invite me to your list. I'll give feedback, but do it right. 

Connect with Ruth Kusemiju -SocialMediaBossLady

http://linkedin.com/in/ruthkusemiju

Scan business cards
Turn 10 cards into online contacts in 2 secs. Download the app. 

( it’s called “Wantledly People”)

https://apps.apple.com/us/app/wantedly-people/id1148864930

Paper records add to spreadsheet
Delegate this task to a student for $20/month.

Add contacts to your email list

(Ask me about the right platforms to use)

Want to know the three most important words for any growing business?

They are:

👉🏽Trust

👉🏽Relationships

👉🏽Efficiency

This is a topic that’s relevant to any business that needs more appointments on the calendar and leads in the pipeline.

There are lots of things in marketing our business online that can get us stuck…

So what has you stuck?

Tell me here 👉🏽👉🏽 http://bit.ly/Pre-Consultation

…so I know that I’m delivering the right kind of content to you.

It’s literally just one question... it’ll take less than 30 seconds, and it will truly “HELP ME, HELP YOU!”

Join my “Marketing Tactics For Entrepreneurs Facebook Group

http://bit.ly/MTEFacebook

https://bit.ly/MTELinkedIn