Thriving Business

Thriving Business

By Dr Kate De Jong & Sam MorrisBusinessEntrepreneurship
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Thriving Business episodes

  • Navigating Business Shame, Sharks and Broken Promises

    Send a question or message to Kate & Sam

    Today marks a special milestone for us as we celebrate our 25th episode which means we’ve made it to the top 1% of all podcasts launched worldwide!

    Join us in this celebration as we delve into the power of persistence, along with other taboo topics that often remain shrouded in silence (but which we know are experienced by many) - including the shame of business ‘failure’, falling prey to business ‘sharks’ and the experience of broken promises from bright, shiny online programs. 

    In our candid discussion, we confront the stigma surrounding our definition of “failure” and the detrimental impact it can have on entrepreneurs. Drawing from personal experiences and insights, we explore the harsh reality that failure is an inevitable part of the journey to success. 

    Sam and Kate discuss the prevalence of business ‘sharks’ out there in the market and how to make sure you invest your money in trustworthy brands. They discuss their own personal experiences with broken promises and how to recover and learn from these investments to become a resilient and trustworthy brand yourself. 

    Key Highlights:

    • Kate and Sam Share Personal Anecdotes and Experiences: Shedding light on the shame and vulnerability entrepreneurs face when things don't go as planned, the hosts emphasise the importance of perseverance and consistency, drawing from their own journey of overcoming failures and setbacks.
    • The Prevalence of Unscrupulous Practices in the Business and Coaching Industry: Sam and Kate caution listeners to be discerning and thorough in their research, especially when considering investments and partnerships.
    • Challenge Traditional Marketing Tactics and Advocate for Transparency and Authenticity in Business Promotions: They propose a shift towards realistic success metrics and a reevaluation of the reliance on outdated testimonials.
    • Encourage Open Dialogue About Failure, Stressing the Value of Sharing Experiences to Prevent Others from Making the Same Mistakes : They underscore the importance of genuine relationships and word-of-mouth referrals in establishing trust within the business community.


    As the conversation unfolds, listeners are reminded that failure is an inevitable part of the entrepreneurial journey, but it's how one responds and learns from it that ultimately leads to growth and success. Join Kate and Sam as they navigate the complexities of entrepreneurship, offering valuable insights and guidance to help you thrive in business. Listen now!

    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]



    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    43 min
  • How Our Definition of “Success” is Making Us Stressed, Anxious and Unwell — and What We Can Do About It

    Send a question or message to Kate & Sam

    Summary:

    In today’s episode, Kate shares her exciting news about approving her TEDx talk for 2024. The topic? The Fulfilment Effect: How Career Contentment Drives Global Health, Happiness, and Prosperity. Kate and Sam dive into a deep conversation about how our societal expectations, the messages we give our children, our definition of “success” and our education system is leading to rampant burnout, anxiety, and stress in the workplace globally. According to Gallup, 70% of the global workforce is disengaged. In Australia, nearly 60% of professionals report feeling stressed in their work. And this is having far-reaching problems on our collective health and wellbeing. Kate and Sam both have personal stories on this topic and passionately share their views about how we can make things better.


    Key Highlights:


    • Personal journey: Kate candidly shares her journey from a pivotal youth moment where societal expectations diverted her from following her natural strengths and the disastrous consequences that unraveled as a result.
    • TEDx talk theme: In her upcoming TEDx talk, Kate underscores the profound connection between vocational happiness and physical health, emphasising how aligning one's career with strengths, personality, and natural abilities is essential to long-term wellbeing.
    • Societal pressure on children: Sam and Kate discuss the societal pressures on children to conform to traditional career paths, leading to anxiety and dissatisfaction within the younger generation.
    • Research into education systems: Drawing on research into the education systems of the world's happiest countries, Kate advocates for fostering self-awareness in children and encouraging diverse career pathways right from a young age.
    • Emphasis on joy and purpose: How do we redefine success beyond societal norms and foster encouragement for individuals to follow their strengths and passion, instead of trying to live up to limited perceptions of “successful”?


    This episode concludes with a powerful message: Success is not defined by societal norms but by doing what you love and loving what you do. Kate and Sam envision a world where career contentment becomes the true measure of success.

    Other great links: Listen to Ken Robinson’s great TEDx 2006 talk ‘Do Schools Kill Creativity?’ https://www.ted.com/talks/sir_ken_robinson_do_schools_kill_creativity?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare 

    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]

    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    38 min
  • Forbes Top 10 Business Trends for 2024: Navigating the Human Side of Business as AI Takes the Wheel

    Send a question or message to Kate & Sam

    Summary:

    This episode of the Thriving Business podcast delves into the 2024 business landscape, spotlighting the top five pivotal trends based on Forbes analysis for the coming year. Firstly, the advent of Generative AI emerges as a powerful force, necessitating companies to formulate clear AI strategies for sustained competitiveness while emphasising AI as a tool, not a replacement. Secondly, in the era of AI dominance, the podcast underscores the heightened importance of soft skills such as empathy, communication, and emotional intelligence. It advocates for strategic investments in training to nurture these skills, recognising their crucial role in attracting top talent, fostering robust relationships, and cultivating a thriving work environment amid the evolving business paradigm.


    Key Highlights:


    • Sam and Kate discuss the number one trend: AI, and how it can automate tasks and generate content, but human judgement and leadership are still vital.
    • Self-awareness and understanding individual strengths and weaknesses (yours and your team's) are crucial for effective collaboration.
    • Leaders who inspire, empower, and listen will win over those who dictate and micromanage.
    • Disengaged employees are costing our economies billions. Sam and Kate discuss how a focus on values, vision, and meaningful work to boost motivation and productivity.
    • Upskilling for jobs of the future is a necessity, not a luxury. Stay ahead of the curve and embrace lifelong learning.


    Link to the Forbes article: https://www.forbes.com/sites/bernardmarr/2023/09/25/the-10-biggest-business-trends-for-2024-everyone-must-be-ready-for-now/

    Bonus: This new podcast episode references the inspiring movie "Hidden Figures," showing how upskilling can secure future employment.

    Remember: In 2024, it's not just about tech and tools. It's about the human magic that makes everything work. Embrace both, and your business will thrive.

    Ready to reflect on your own AI strategy and how you can leverage its power while maintaining the human touch? Listen to the podcast now!

    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]



    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    40 min
  • Halve Your Marketing Time & Effort Using AI: Sam Shares Her Secrets to Producing Limitless Content in Minutes

    Send a question or message to Kate & Sam

    Summary:

    Artificial Intelligence (AI) is becoming increasingly important when it comes to leveraging your time and increasing your productivity, which we all know is the number one challenge and goal for business owners. The more time you can spend on revenue generation, the better! But you still have to have a consistent online presence in the meantime.

    In this episode, Sam shares insights into enhancing productivity using AI tools to manage her marketing content creation efficiently. There are some great practical tips in this episode that you won’t want to miss out on! The hosts discuss the evolving landscape of authentic content creation and offer practical tips on using AI for content batching and graphic creation. 

    Key Highlights:

    • Venturing into Live Streaming: As a part of their efforts to leverage their time, Kate and Sam bravely dive into the world of live streaming their podcast on their social media channels, facing the uncertainties and imperfections of the experience with a sense of adventure, with the aim to build valuable content with minimum effort. 
    • Strategic Business Investments: Kate and Sam discuss the challenges of making strategic decisions when investing money in their business and finding efficient ways to get a healthy ROI on marketing investments.
    • AI Optimisation for Productivity: Sam shares her recent use of artificial intelligence (AI) to structure her daily schedule efficiently, addressing the ongoing challenge of finding the most effective ways to utilise time.
    • Embracing AI AND Authenticity in Content Creation: The conversation delves into the evolving landscape of content creation, focusing on the shift towards authenticity and the prioritisation of delivering valuable messages over achieving visual perfection.
    • AI Tools for Content Batching: Sam explains her practical approach to content creation, utilising AI tools like Claude for content batching, extracting snippets, and repurposing existing content into engaging graphics using platforms like Canva. Don’t miss this incredible information that you can apply in your business straight away!


    You’ll walk away with a better understanding of how to simplify your content creation and strategically engage your audience on social media to drive website traffic and conversions.


    Connect with the Women Doing Business Hosts:
    Youtube Channel:
    https://www.youtube.com/@ThrivingBusinessPodcast

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]



    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    35 min
  • Finding Clarity and the ‘Right’ Path to Business Growth

    Send a question or message to Kate & Sam

    Join Kate De Jong and Sam Morris in this episode of the Thriving Business Podcast as they candidly share their entrepreneurial journey, exploring the challenges of finding clarity, embracing specialisation, and achieving business growth through getting clear on their own unique zone of genius. There are so many different pathways available to achieve business growth. But not all of them work consistently and reliably. Kate and Sam share their personal journeys on how their growth has come as a result of evolving clarity, something that can’t be rushed but that comes with experience and trial and error.

    Key Highlights:

    • Discussion on the entrepreneurial roller coaster: Kate and Sam acknowledge the ups and downs in the life of a small business owner with an emphasis on sharing their vulnerabilities to help others realise they’re not alone.
    • Struggles with clarity (or lack of): Kate and Sam acknowledge that “appearing to have it all together” doesn't negate the internal struggles that all business owners face. They discuss the challenge of finding clarity amidst the busy grind of running a business.
    • The journey of specialisation: Kate and Sam explore the discomfort in letting go of certain tasks and finding a specific focus. They discuss the realisation of the importance of specialising in order to get traction and establish yourself as a leader and specialist in your field.
    • Marketing and strategic planning: Kate shares her journey in clarifying her business focus around clarity of purpose, message and strategic planning. Sam's focus and zone of genius is on AI, systems, and automation as her specialisation.
    • Imposter Syndrome: Kate shares her imposter syndrome around calling herself a ‘marketer’ even though she’s done more than 10,000 hours in the field of marketing, and how so many other business owners struggle with this. They discuss the value of practical experience versus formal education.
    • Clarity of business focus: Kate shares her journey of rebranding and shifting towards marketing clarity on her website and the growth that has happened as a result. Sam's focus on AI, systems, and automation has similarly created exciting growth.

    And so much more!

    As you reflect on your entrepreneurial journey, what challenges have you faced in finding clarity, and how have you navigated them to achieve growth in your business? Listen to the full podcast now to gain insights on how entrepreneurs navigate challenges and find clarity for business growth!


    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]



    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    36 min
  • Business Fixer Richard Wiles Shares How Startups Can Succeed, Sustainably

    Send a question or message to Kate & Sam

    In this week’s new episode, Kate De Jong and Sam Morris welcome Richard Wiles, an expert in start-ups, capital raising and corporate environmental, social and governance (ESG). Affectionately called ‘The Business Fixer’ by his peers, Richard has a unique ability to analyse businesses to quickly find their most effective pathway to growth.

    The discussion explores Richard's role as a connector, facilitating vital links between start-ups, funding sources, and strategic partnerships. This new episode serves as a rich source of knowledge, delving into the nuanced dynamics of startups and the critical intersection of sustainability and strategic success.

    Key Highlights:

    • Richard's Background: 25 years in banking and finance, diverse experience in various industries. Transitioned from banking to entrepreneurship with a focus on social good and sustainability.
    • Cardboard to Caviar Story: Richard's father's innovative project, "Cardboard to Caviar," exemplifies the early stages of circular economy. The project involved recycling cardboard into compost, creating a wormery, and producing caviar, emphasising social impact.
    • Transition from Banking: Richard's decision to leave banking was driven by a desire to contribute more meaningfully. Pursues a values-driven approach to helping businesses thrive, with a focus on sustainability.
    • Customer-Centred Design: Richard's experience at Stanford Uni for customer-centred design. Emphasises the importance of considering customer impact in business decisions.
    • Neurodivergence in Business: Richard opens up about his dyslexia and ADHD, highlighting the different mindset it brings. Sam discusses her specialisation in helping business owners with ADHD.
    • Small Contributions for Social Impact: Richard shares an example of making small contributions to social causes through business decisions. Encourages businesses to consider small actions for a cumulative positive impact.
    • The Business Fixer Approach: Describes his role as a "business fixer" who addresses current and potential problems. Advocates for a growth mindset and openness to change for business success.

    And so much more!

    Interested in unlocking the secrets to fostering sustainability and success in startups and established businesses? Listen now to gain profound insights from Richard's experiences with Monoceros and Excess Advisory. Here's a question to pique your interest: How can strategic thinking and funding expertise be the keys to unlocking growth for your business? Find the answers and more by tuning in to this enriching episode!



    Stay Connected with Richard Wiles: 

    Website: https://www.xsadvisory.com.au/


    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]


    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    46 min
  • Digital Marketing Secrets that Every Business Needs to Know About with Anthony Raspa from Dezign Digital

    Send a question or message to Kate & Sam

    In this week’s episode, Kate De Jong and Sam Morris are joined by Anthony Raspa from Dezign Digital, a Perth-based digital marketing agency. Together they explore the intricacies of digital marketing—a terrain familiar yet often challenging for Sam and Kate. This episode is a treasure trove of insights for anyone navigating the digital marketing landscape. Anthony Raspa shares invaluable tips and insider knowledge that are a must-know for every business owner. Whether you're a startup founder or a seasoned entrepreneur looking to refine your digital presence and generate leads and customers, there’s something in here for you. 


    Key Highlights:

    • Anthony's Success Stories: A beacon of hope in the digital marketing landscape, Anthony Raspa shares success stories, including an impressive 11:1 return on investment for his client Born to Sing. Explore how he cracked the code and delivered tangible results, offering insights that can reshape your approach.
    • Unique Challenges in Niche Markets: Navigating niches like the rural industry presents unique hurdles, especially in connecting with specific audiences like farmers. 
    • Organic SEO and Keyword Strategy: Uncover the pivotal role of organic SEO and effective keyword strategies in the digital marketing landscape. 
    • Choosing Between Facebook and Google Ads: The podcast guides you through the decision-making process of choosing between Facebook and Google Ads. 
    • Importance of Google Local and Google Search Rankings: Delve into the importance of securing a strong position in Google Local and Google Search rankings, essential for local businesses aiming to thrive in the digital space.
    • Anthony’s Four Pillars Approach: Explore the four pillars of digital marketing—Paid Advertising, Organic SEO, Content Marketing, and Social Media Marketing. 
    • Google Analytics Insights: Gain insights into the utilisation of tools like Google Analytics to track website performance. Learn how to analyse traffic sources, user devices, and lead conversion metrics for informed, data-driven decision-making. 

    And so much more!

    Don't miss out on the chance to transform your business game! Click play now to unlock the secrets of successful digital marketing. Learn how to harness the power of social media, leverage paid advertising effectively, and discover the art of niche targeting. Join us on the Thriving Business Podcast as we equip you with the tools to not just survive but thrive in the dynamic world of online entrepreneurship.



    Stay Connected with Anthony Raspa: 

    Website: https://dezigndigital.com/

    Instagram: https://www.instagram.com/dezigndigital/

    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]



    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    46 min
  • The Real Reason Why We Need More Women Succeeding in Business

    Send a question or message to Kate & Sam

    Men need to work less. That's the topic  of today's discussion! With all the female empowerment stuff out there these days, it’s easy to forget the men. Hosts Kate De Jong and Sam Morris tackle challenges and societal norms surrounding gender roles in both business and parenting and Sam shares an epiphany she had about her true ‘why’ — which has more to do with supporting men than anything else. Tune into our intriguing new episode of the Thriving Business Podcast as we delve into the real reason why we need women to succeed in business.


    Key Highlights:

    • Challenges men face: Kate and Sam dive into the challenges that men face, including cultural conditioning that defines them as primary breadwinners and the potential identity crisis when stepping back from this role.
    • The struggles of women: The hosts explore the difficulties women face when striving to balance their business aspirations with domestic responsibilities, often hindering their ability to pursue their goals wholeheartedly.
    • Why men should work less: Kate and Sam discuss how men, women and families all benefit when men work less, and what women can do to allow men to take the foot off the pedal and achieve more balance in life too.
    • Working less to live more: Kate and Sam acknowledge the difficulty of finding this balance and offer encouragement to business owners. They suggest ways to increase efficiency and profit while reducing working hours, with the ultimate goal of helping male business owners attain more time freedom to be present with their families —ultimately creating easier lives for everyone.


    And so much more!

    Tune in now to explore these thought-provoking insights.


    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]

    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    39 min
  • What’s Your Signature Business Offer? Learn Why It’s Important to Have a Signature Service and How to Find Yours.

    Send a question or message to Kate & Sam

    In this episode of the Thriving Business Podcast, hosts Kate De Jong and Sam Morris discuss why it’s important to have a clear ‘signature service’ or core offering in your business. They emphasise the value of aligning your signature service with your zone of genius, your passion and your avatar’s key challenges and desires. The hosts also stress the significance of speaking the fluent language of your target audience and addressing their pain points effectively in order to sell and convert with ease.


    Key Highlights:

    • The importance of having a clear signature service in your business.
    • Why it’s important to speak the language of your target audience and to address their pain points: Business growth often requires omission (letting go of the ‘busy’ tasks or offerings that drain your time), simplification, and focusing on high-value activities.
    • Simplifying your business by focusing on your core offerings and pricing them confidently is key: The hosts encourage business owners not to compromise on their pricing and to stand in their value.
    • Patience and commitment are essential for seeing the rewards of your efforts: The episode provides valuable insights into crafting, pricing, and marketing a signature offering for business success.

    And so much more!

    Tune in for candid conversations with Kate and Sam in this episode, providing valuable insights into crafting a clear signature offering, pricing it appropriately, and marketing it effectively in order to build a thriving business.


    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]

    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    37 min
  • How to 10x Your Business and Master Ultra-Targeted Marketing: Pioneering Business Insights

    Send a question or message to Kate & Sam

    Summary:

    In this new episode of the Thriving Business Podcast, hosts Kate De Jong and Sam Morris dive into their recent experiences and insights with speaking events and books. They begin by discussing Sam's attendance at a James Clear event, where she was motivated to make changes based on the principles from James Clear's book, "Atomic Habits”. They also explore the book "10x Is Easier Than 2x" by Dan Sullivan.


    Key Highlights:

    • Sam shares how she was inspired by James Clear's talk to make changes in her daily routine: Starting with reorganising her workday and prioritising her most important tasks.
    • The concept of habit stacking:  Where you pair new habits with existing ones to make them easier to incorporate into your daily life.
    • Exploring the book "10x Is Easier Than 2x" by Dan Sullivan: How it has influenced their business thinking.
    • Kate and Sam emphasise the importance of focusing on high-revenue-generating activities in their businesses: The importance of targeting clients who understand and appreciate their value.
    • They highlight the significance of clearly defining your ideal client avatar: Tailoring your marketing efforts to reach them effectively.
    • Kate mentions the success of a targeted marketing campaign by Buntu: A company that helps businesses win clients by sending personalized, creative messages to potential clients.


    And so much more!

    Tune in for candid conversations: Kate and Sam share their business journeys and strategies, offering invaluable insights for entrepreneurs and business owners.


    Connect with the Women Doing Business Hosts:

    Kate De Jong, PhD | Inspired Business

    Website: https://katedejong.com/

    Instagram: katedejong.inspiredbusiness

    Email: [email protected]


    Sam Morris | The Business Implementor

    Website: https://thebusinessimplementor.com/

    Instagram: sammorris.businesscoach

    Email: [email protected]

    Thriving Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ 

    Thriving Business Launchpad 🌐Website:  https://www.thrivingbusinesspodcast.com/thriving-business-launchpad

    Connect with Your Hosts:

    Kate De Jong, PhD | Inspired Business 

    🌐 Website: https://katedejong.com/ 

    📱 Instagram: @katedejong.inspiredbusiness 

    ✉️ Email: [email protected]


    Sam Morris | The O8 

    🌐 Website: https://www.theo8.com/ 

    📱 Instagram: @the_o8crew 

    ✉️ Email: [email protected]




    36 min

About Thriving Business

From the publisher's feed

THRIVING BUSINESS

Business Insights to Help You Grow Your Business with Ease

We’re two seasoned business owners — Sam Morris and Kate De Jong — sharing our nearly…