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In this episode, we sit down with Tanya Ho Raukko and Michael Vitug from Intertrend, a multicultural advertising and communications agency founded and led by Asian-Americans. We discuss tiger parenting, the evolution of AAPI representation, and what it's like to work and lead at an AAPI agency. We also discuss their Make Noise Today campaign, a platform that creates empathy and equity through Asian storytelling and, the "Letters To..." writing contest turned art exhibit.
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In this episode, we sit down with Tanya Ho Raukko and Michael Vitug from Intertrend, a multicultural advertising and communications agency founded and led by Asian-Americans. We discuss tiger parenting, the evolution of AAPI representation, and what it's like to work and lead at an AAPI agency. We also discuss their Make Noise Today campaign, a platform that creates empathy and equity through Asian storytelling and, the "Letters To..." writing contest turned art exhibit.
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