Timeless Leadership

It isn’t often you'll see a marketer who champions journalism.

Lou Paskalis is passionate concept of brand safety and suitability is now more necessary than ever, as brands need to protect themselves from adjacency to questionable content, platforms, and values — in all forms of media.

One of the greatest concerns of every CEO is reputational risk and in order to guard against this, they need their marketing and communications teams working together.

We touch on the third rail of ESG and DEI, as well as the waning industry of local journalism, discuss the roles that businesses might play for the sake of society, and talk about businesses’ triple bottom line (return, retention, reputation).

And we conclude with Lou’s forecast for the future of the advertising industry: one that includes addressability, quality, and a technical revolution driven by AI.

Links

* Ad Fontes Media

* Chalice AI

* Madison and Wall

* Some of Lou’s columns:

* The System Works (Ad Fontes Media)

* Requiem for a Friend (The Current)

* Clickbait websites could be siphoning $17B a year away from quality journalism — and brands don’t even know they’re paying for ads there (Fortune)

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Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

Integrity doesn’t get the headlines. And yet it’s one of the most important things that Warren Buffet considers when he hires people.

Buffet’s longtime vice chairman Charlie Munger passed away last week, and I considered some of their wisdom as the backdrop for this episode as it relates to integrity.

Tune in for that, as well as a story about how an executive turned down tens of millions of dollars offered to him.

We’d love to count you as a subscriber. Your support makes this important effort possible.

Links

* Episode 59: The Lincoln Project with Rick Wilson

* Email questions and feedback to us at [email protected]

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Quotes from this episode:

“The supreme quality of a leader is unquestionable integrity.” — Dwight D. Eisenhower

“If you have integrity, nothing else matters. If you don’t have integrity, nothing else matters.” — Sen. Alan Simpson

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

If you were faced with the prospect of losing your business, losing friends, and being ostracized in your industry for simply doing what you thought was right, do you think you be able to do it?

That's exactly the scenario that faced Rick Wilson, co-founder of The Lincoln Project and 30-year advertising veteran for Republican political candidates. When he chose to break from the party to stop Donald Trump, he lost nearly everything. He was humiliated and horrified, but he didn’t trade his morals for money.

Our discussion includes the origin story of The Lincoln Project and its methods, the impact of social media and tightly controlled vertical platforms on society, and Elon Musk's decimation of Twitter.

It's all tied to human nature, integrity, and the courage to make hard choices when faced with moral quandaries.

Becoming a subscriber isn’t a moral quandary. It’s a moral imperative.

Listen wherever you get podcasts

Sponsors

Augment is an online alternative MBA taught by the founders of Wikipedia, Shazam, Waze, YouTube and more. Enjoy 50% off with code MONTYSCHOLARSHIP.

Also on Instagram: @augment_org

Links

* Podcast: Rick Wilson’s The Enemies List

* Newsletter: Rick Wilson’s Substack

* Revisiting the Essay That Killed My Career

* Who Redpilled Elon?

* Rick’s books:

* Everything Trump Touches Dies: A Republican Strategist Gets Real About the Worst President Ever (2018)

* Running Against the Devil: A Plot to Save America from Trump - and Democrats from Themselves (2020)

* Other books mentioned:

* The Everyday Patriot by Tom Morris

* It Was All a Lie by Stuart Stevens

* Tom Morris on Timeless Leadership Episode 41: The Everyday Patriot

Become a sponsor Timeless Leadership

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

The pace with which the management changes happened at OpenAI this weekend is analogous to the pace of change of the technology itself.

While “move fast & break things” may have worked for Facebook (cough), there are other considerations when it comes to humanity-affecting AI.

Give some deliberation to becoming a free or paid subscriber.

Links

* Episode 57: Burn Book with Kara Swisher

* Episode 55: The Gutenberg Parenthesis with Jeff Jarvis

* Artificial general b******t (BuzzMachine)

* The Ethics of Efficiency

* Email questions and feedback to us at [email protected]

Sponsor

This episode is sponsored by Augment. Use code ‘montyscholarship’ for 50% off the regular price and get your alternative MBA at your own pace.

Quote from this episode:

“Educating the mind without educating the heart is no education at all.”  — Aristotle

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

It’s not often you get a chance to interview an industry legend. Kara Swisher is one of the top voices in the media today talking about technology and its impact on our lives.

With two regular podcasts and now as a regular panelist on The Chris Wallace Show on CNN, Kara can always be counted on for her tough but fair questioning style, her no-nonsense approach, and her insistence that the human impact be considered along with every iteration of technology.

In this wide-ranging conversation, we talk about making noise versus change, finger-pointing versus solutions, AI, some not-so-great leaders and some leaders Kara admires, her role as a parent, and much more.

This is a great time to show your support for the Timeless & Timely family of publications by joining us as a subscriber:

Links

* Burn Book: A Tech Love Story by Kara Swisher

* Kara’s podcasts: On and Pivot

* Sponsor Timeless Leadership

Find all of the books featured on Timeless Leadership.

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

“Affection is responsible for nine-tenths of whatever solid and durable happiness there is in our lives.” — C.S. Lewis, 1960 

We spend an awful lot of time trying to figure out how to best use ChatGPT and marveling at the things AI can do for us.

But one thing we can do for each other is to show our affection. Call it kindness, decency, empathy, or any other name, the point remains: we have within us something that AI can never replicate.

Your affection is hereby requested as a subscriber.

Links

* Episode 55: The Gutenberg Parenthesis with Jeff Jarvis

* Email questions and feedback to us at [email protected]

Quotes used in this episode

“Love is not to be purchased, and affection has no price.” — St. Jerome, c. 400 

Sponsor

This episode is sponsored by Augment. Use code ‘montyscholarship’ for 50% off the regular price and get your alternative MBA at your own pace.

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

When Johannes Gutenberg invented the printing press in 1450, it ushered in a modern era. Or so we thought.

It was embraced and fought, but the very notion that print was supposed to simplify knowledge was turned on its head: instead, print multiplied knowledge, and often in unexpected ways.

Jeff Jarvis, in his latest book The Gutenberg Parenthesis: The Age of Print and Its Lessons for the Age of the Internet, helps us understand how we’re now at the modern equivalent of 1450 and that we need to rethink how we communicate. It will require us to give up on traditional thinking and forge new paths into the future, particularly with the advent of AI.

Sponsors

Augment is an online alternative MBA taught by the founders of Wikipedia, Shazam, Waze, YouTube and more. Enjoy 50% off with code MONTYSCHOLARSHIP. Also on Instagram at @augment_org

Gemography: get access to top remote developers at gemography.com/hire.

Links

* The Gutenberg Parenthesis

* Buzzmachine.com (Jeff’s website)

* Sponsor Timeless Leadership

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

“It is very lonesome at the summit!”“Like a man’s life, when he has climbed to eminence.” — Nathaniel Hawthorne, 1860

Even when we reach the top, we’re not alone. We always have others to call upon, even if they’re not colleagues.

Trusted advisors keep us focused, remind us of the importance of relationships, help us keep our egos in check, and help us become lifelong learners and servants.

Some quotes from this episode that reflect the value of our advisors:

“If a man does not make new acquaintances as he advances through life, he will soon find himself left alone. A man, Sir, should keep his friendship in constant repair.” — Samuel Johnson, 1755

“Modesty is a virtue not often found among poets, for almost every one of them thinks himself the greatest in the world.” — Miguel de Cervantes, 1615

“I had been so near obtaining what I so earnestly longed for—somebody to speak to, and to learn some knowledge from them.” — Daniel Defoe, 1719

Links

* Episode 53: The Cabinet with Lindsay Chervinsky

* Did you get the bonus content from Episode 53? The conversation with Dr. Chervinsky continued.

* Email questions and feedback to us at [email protected]

Sponsor

This episode is sponsored by Augment. Use code ‘montyscholarship’ for 50% off the regular price and get your alternative MBA at your own pace.

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe

This is a free preview of a paid episode. To hear more, visit www.timelesstimely.com

For members of the Ampersand Guild, our premium subscription tier, the conversation with Lindsay M. Chervinsky continues.

Sign up to join the Ampersand Guild today, where you get exclusive content from us.

Dr. Chervinsky is the author of The Cabinet: George Washington and the Creation of an American Institution and co-editor of Mourning the Presidents: Loss and Legacy in Amer…

It’s tempting to think of the presidential cabinet as having always been in place. But, like the development of the U.S., government itself, it was gradual and it involved the initial leadership of George Washington.

Dr. Lindsay M. Chervinsky, Senior Fellow at the Center for Presidential History at Southern Methodist University and author The Cabinet: George Washington and the Creation of an American Institution, joins us to discuss this important step in the evolution of presidential leadership.

In the discussion, we’ll learn the reasons why Washington surrounded himself with people smarter than him, or at least those who complimented him. And how the inefficiency of Congress — something we painfully experience even today — was the impetus for the formation of the Executive branch.

All of this points toward a very modern view of leadership, consensus building, and decision-making that impact leaders at every level.

Sponsors

Augment is an online alternative MBA taught by the founders of Wikipedia, Shazam, Waze, YouTube and more. Enjoy 50% off with code MONTYSCHOLARSHIP. Also on Instagram at @augment_org

Gemography: get access to top remote developers at gemography.com/hire.

Links

* The Cabinet: George Washington and the Creation of an American Institution

* Lindsay’s website

* Imperfect Union (Lindsay’s Substack)

* Sponsor Timeless Leadership

* Bonus content

Music

Americana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.  https://creativecommons.org/licenses/by/4.0/

Source:  http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092

Artist: http://incompetech.com

To hear more of our conversation with Lindsay, upgrade your membership today.

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.timelesstimely.com/subscribe