Too Legitimate to Quit: Growth Strategies with a Pop Culture Spin

Do you equate success with stress? Do you believe you'll find your "Tipping Point" faster if you live on the edge of burnout? Or, would you simply love more time to freaking relax? This episode is for you.

This week, Annie P. sits down with acclaimed podcaster, strategist, and speaker Kris Ward. Kris believes your business should feed your lifestyle, not eat your life. She has a boatload of great information to share about prioritization, distractions, and infrastructure (no hacks though!). Then, Kris unpacks the strategic gems tucked inside one of her favorite movies, Moneyball. How can Brad Pitt and baseball inspire us to find the best people for our businesses?

*Parentpreneur advisory: this episode contains colorful language.

How are you showing up in your business - as an expert, as an advocate, as a supernova? Or are you playing it safe? Putting yourself out there day-after-day is freaking HARD - it requires so much of us: courage, confidence, grit, faith. But we can so easily undermine all these traits with spray-and-pray marketing efforts and misplaced humility. What would change if you fully owned your expertise and took up more space?

This week, Annie P. sits down with powerhouse and native Kansan, Kim Hayden. Dorothy Gale's adventure down the Yellow Brick Road is a lifelong love of Kim's - accompanying her through her abusive childhood, through multiple TV shows, career pivots, and millions of dollars made. In this episode, she delivers a masterclass on what it is to have true staying power in your industry - using only the skills that have been inside you all along. No Wizard required - this episode will unlock the brilliance and confidence lingering in you!

*Parentpreneur advisory: this episode contains colorful language.

Do you rebel against structure - or do you crave it? Does the idea of managing others or being managed make you feel supported or smothered? And how can you find the freedom and flow to bring true creativity into your business? The surprising answer - constrain yourself!

This week, Annie P. sits down with Project Management all-star, Molly Beran. Molly knows that a lean, well-oiled, and responsive system is actually the best foundation for creative work - as long as you're structuring with your nature and your needs in mind!  Then, leaning into the old adage "tidy house, tidy mind," Molly introduces Annie to the Netflix sensation The Home Edit (which itself started as a small 2-woman business). It's a must-listen if your creative juices aren't flowing so freely. It's time to unclog your mind!

*Parentpreneur advisory: this episode contains colorful language.

Oh, Social Media - so vast, so distracting, so entirely overwhelming! As a small business owner, the temptation to show up on all platforms (and often!) is very real. What will actually move the needle in our business (and make us some dang money)?

This week, Annie P. sits down with social media maven and design-pro Mariana Padilla. Mariana offers up an absolute crash course in all things social media - from Twitter to TikTok - and has a few suggestions for Facebook founder, Mark Zuckerberg. (First off, get a haircut, dude.) It's a must-listen if you're bogged down in social tasks, uneasy about incorporating video, or are tired of "spray and pray" marketing. Then, Mariana and Annie compare social media to the crime-and-lust-ruled landscape of Westworld. Is it really that different than how we show up online? What lies beneath all the glitz and glamour of your online presence?

*Parentpreneur advisory: this episode contains colorful language.

Are you craving an "Easy Button?" Have you invested time, energy, and cold-hard cash on someone else's methodologies, swipe files, or get-rich-quicker schemes only to wind up with copy or offerings that are lackluster? Shake off the shame - it's time to use your voice (yes, the one you already have, quirks and all!) to magnetize your audience to you.

This week, Annie P. sits down with conversion copywriting expert Christy Cegelski. Together, they touch on attention, manipulation, tone, and tenacity. How can we stand out as our true selves, but in a way that makes others feel fully seen? And do we need to take ourselves so dang seriously? Then, the two responsible Cameron-types take a few pages out of Ferris Bueller's playbook. It's a must-listen if you want to get more done -  but also have way more fun.

*Parentpreneur advisory: this episode contains colorful language.

Promoting a business while a war rages and the pandemic drags on is a weird freaking sensation. Your body says "go back to bed and stay there" but your brand demands you get out there and "PERFORM, dammit!" How can we be conscious, concerned citizens of the world and responsible business owners at the same time? The official answer: feel your feels, y'all.

This week, Annie P. is joined by trauma coach, financial wizard, and dear friend Stephanie Cleary. It's a candid conversation that spans dealing with fear, disgust, burnout, doubt, stress, longing, and deep sadness, but with plenty of laughs and insights along the way. Then, the two mystery-lovers explore the power of scrappiness, community, and self-reliance as demonstrated by high-school Private Eye, Veronica Mars. Finally, Annie brings it all home with homework centered on exploding your network through genuine admiration.

*Parentpreneur advisory: this episode contains colorful language.

This week's homework utilizes The Dream 100, refined and popularized by the king of traffic, Russell Brunson. Here is a great video that outlines the theory and process in detail, thanks to Funnel Hacking Live.

Are you operating in integrity with your price point? Moreover, are you working in harmony with your expertise? It's so easy to fall out of sync with our own teaching and methods from time to time. But, being a shoeless cobbler is risky in more ways than one - it can rob us of our credibility, legitimacy, sanity, and even health! How can we rise to the occasion of raising our rates, while remaining true and compassionate toward ourselves?

This week, Annie P. (notorious low-ticket evangelist) changes her mind about high-ticket selling with the help of sensational salesman and exceptional human, Isaac Ho. Isaac pulls so much inspiration, strategy, and even mentorship out of Simba's journey from Pride Rock and back again and asks each of us the questions - are we scavenging for grubs when we should be dining only on the finest zebras? And, how can our own growth and success elevate the people who have always had our backs?

*Parentpreneur advisory: this episode contains colorful language.

Even the most mundane entrepreneurial workdays can feel like epic, near-impossible tests sometimes. We have so many details to keep track of, tasks to complete, shiny objects to avoid - and it seems like the bigger our hearts are, the shakier our boundaries become. How can we give ourselves the best chance of success?

In this week's tender and hilarious episode, Steven Hyatt, The Accountability Wizard, offers two key ingredients of lasting success: energy management and companionship! He dismantles the myth of multitasking, illuminates the philosophy of Flow and how to achieve more of it, and keeps Annie P. laughing. Then, they embark on a journey through their mutual favorite film trilogy, J.R.R. Tolkien's Lord of the Rings (as perfected by Peter Jackson). He's a Gandalf, she's a Pippin, and together, this episode is unforgettable.

*Parentpreneur advisory: this episode contains colorful language.

Anna Delvey - branding or fraud? Case study or criminal case? Where does a compelling brand story end and a lie begin? And how can we - regardless of our background - build something bigger than ourselves, inspire others to join in our vision, and provide complex, emotion-rich, consistent experiences?

This week, Annie P. is joined by branding supernova Ari Krzyzek. Together, they unpack the critical components of a thriving online presence, the "which comes first - the message or the brand?" quandary, and how to seduce hearts and win minds without sacrificing your values. Then, Ari and Annie shift their focus to the enigmatic (and dare we say brilliant) Anna Delvey/Sorokin, her particular brand of genius, and how it was ultimately misused on the path to making ADF a reality. By her own admission, Anna Delvey is a f*cking legend, and by this episode's end, you'll be well on your way, too.

*Parentpreneur advisory: this episode contains colorful language.

How formal (and stuffy) does your business really need to be in order to be taken seriously? Are we still living in a "dress to impress" world, once we've left corporate confines? And - how can we lean into our own internal navigation in a world where everyone has an opinion (even if they've never run a business before)?

This week, Annie P. sits down with the poster-child for living out loud, Jenny Ambrose. Part scientist, part artist, all powerhouse, Jenny knows a thing or two about standing out in crowded markets, connecting with buyers on a deep, emotional level, and not sweating the small stuff even while honoring the small details that make us unique. Then, Jenny and Annie embark on a journey in Moana - and once they start talking about Te Ka and Te Fiti being two sides of the same brand, who knows how far they'll go.

*Parentpreneur advisory: this episode contains New Jersey levels of colorful language.