Today on The Rock Fight, the crew runs a temperature check on the outdoor industry national trade show scene!From fragmentation to event fatigue, Colin, Eoin Comerford, and Producer Dave break down whether outdoor still needs a single “north star” gathering; and who should be responsible for making it happen.But first they hit a rapid-fire six-pack of industry stories, including:<ul><li>ANTA’s push into the U.S. market</li><li>Arc’teryx living between performance and luxury</li><li>L.L. Bean’s retail expansion strategy</li><li>Why outdoor still plays it safe with color</li><li>TNF x Skims (you know, for kids!)</li><li>Kappa’s Olympic <a href="https://kappa-usa.com/collections/ski-snowboard" rel="noopener noreferrer" target="_blank">kits</a> </li></ul> Thanks for listening! The Rock Fight is a production of <a href="https://my.captivate.fm/rockfight.co" rel="noopener noreferrer" target="_blank">Rock Fight</a>, LLC. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to <a href="mailto:myrockfight@gmail.com" rel="noopener noreferrer" target="_blank">myrockfight@gmail.com</a>.

Today on The Rock Fight, the crew runs a temperature check on the outdoor industry national trade show scene! From fragmentation to event fatigue, Colin, Eoin Comerford, and Producer Dave break down whether outdoor still needs a single “north star” gathering; and who should be responsible for making it happen. But first they hit a rapid-fire six-pack of industry stories, including:ANTA’s push into the U.S. marketArc’teryx living between performance and luxuryL.L. Bean’s retail expansion strategyWhy outdoor still plays it safe with colorTNF x Skims (you know, for kids!)Kappa’s Olympic kits Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts. Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

Today on The Rock Fight, the crew runs a temperature check on the outdoor industry national trade show scene!From fragmentation to event fatigue, Colin, Eoin Comerford, and Producer Dave break down whether outdoor still needs a single “north star” gathering; and who should be responsible for making it happen.But first they hit a rapid-fire six-pack of industry stories, including:<ul><li>ANTA’s push into the U.S. market</li><li>Arc’teryx living between performance and luxury</li><li>L.L. Bean’s retail expansion strategy</li><li>Why outdoor still plays it safe with color</li><li>TNF x Skims (you know, for kids!)</li><li>Kappa’s Olympic <a href="https://kappa-usa.com/collections/ski-snowboard" rel="noopener noreferrer">kits</a> </li></ul> Thanks for listening! The Rock Fight is a production of <a href="https://my.captivate.fm/rockfight.co" rel="noopener noreferrer">Rock Fight</a>, LLC. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to <a href="mailto:myrockfight@gmail.com" rel="noopener noreferrer">myrockfight@gmail.com</a>.

Too Many Shows? Taking the Outdoor Industry’s Trade Show Temperature

Tired of the same old outdoor industry narratives? If your post-adventure chats are filled with laughter over mishaps, commiseration about broken gear, and celebrating real triumphs (and epic fails), then The Rock Fight is your new tribe.

Imagine this: you're no longer stuck in echo chambers. After listening in, you'll be part of honest, unfiltered discussions that mirror the conversations you have with your closest outdoor buddies. You'll gain fresh perspectives and feel more connected to a community that speaks your language.

On The Rock Fight we get into the topics others shy away from – the real, sometimes messy, and always engaging aspects of the outdoor industry and culture. Ever debated the best layering system for an imaginary ice planet adventure? We're there. Concerned about the true environmental impact of outdoor brands beyond the marketing spin? We're digging in.

We're not afraid to challenge the conventional and offer the candid insights you crave. 
We're those voices around the campfire, on the chairlift, and at the pub who aren't holding back.  Our diverse discussions are fueled by a genuine love for the outdoors and a healthy dose of skepticism towards the status quo.  Our goal is to create meaningful conversations and a stronger sense of community for outdoor lovers who are ready for something real.

So grab your rock, hit play, and get ready to step up and participate in The Rock Fight.

Sports

Business

Leisure

Marketing

Wilderness

Hobbies

Tired of the same old outdoor industry narratives? If your post-adventure chats are filled with laughter over mishaps, commiseration about broken gear, and celebrating real triumphs (and epic fails), then The Rock Fight is your new tribe. Imagine this: you're no longer stuck in echo chambers. After listening in, you'll be part of honest, unfiltered discussions that mirror the conversations you have with your closest outdoor buddies. You'll gain fresh perspectives and feel more connected to a community that speaks your language. On The Rock Fight we get into the topics others shy away from – the real, sometimes messy, and always engaging aspects of the outdoor industry and culture. Ever debated the best layering system for an imaginary ice planet adventure? We're there. Concerned about the true environmental impact of outdoor brands beyond the marketing spin? We're digging in. We're not afraid to challenge the conventional and offer the candid insights you crave. We're those voices around the campfire, on the chairlift, and at the pub who aren't holding back. Our diverse discussions are fueled by a genuine love for the outdoors and a healthy dose of skepticism towards the status quo. Our goal is to create meaningful conversations and a stronger sense of community for outdoor lovers who are ready for something real. So grab your rock, hit play, and get ready to step up and participate in The Rock Fight.

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Too Many Shows? Taking the Outdoor Industry’s Trade Show Temperature

Too Many Shows? Taking the Outdoor Industry’s Trade Show Temperature

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