Many successful business people and sales professionals use some form of NLP tools, whether consciously or unconsciously. NLP can give you strategic influence, help create and maintain rapport, teach you the right questions to ask to address customer concerns, give you inductive language tools to impress upon people and teach you to negotiate effectively. Our resident NLP expert, Sheila Singam of Human Equation, brings her guest Nicole Rodrigues, chief executive of Mountain Fresh Fruit Juices, to share how NLP can help in Business and Sales.

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