In this episode of content marketing 101 we look at the top five video marketing mistakes made by businesses every single day that could be crippling the chances of growth. Content marketing consultant Ash Borland breaks down these five very simple to fix mistakes that when done so should see an instant growth in your lead conversion to your business.

Chapters

0:00 introduction

1:01 making your video too long

2:29 introducing yourself

3:48 making it too complex

5:03 not including a CTA

6:14 expecting instant results

7:37 recap And overview

✅FREE Content Marketing Masterclass

This Content Marketing Masterclass is a beginners guide to content marketing. Looking at what content marketing is, why content marketing is so important and how you can start implementing content marketing into your own business.

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https://ashborland.teachable.com/p/masterclass

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✅Listen To The Content Marketing Crusaders Podcast

This podcast interviews some of the best content marketing experts, coaches and consultants in the industry. They share the best content marketing tip and content marketing strategies with you to help grow your business. The show has featured guests such as Nick Nimmin, Ed Lawrence, Owen Video & Brian G Johnson. *NEW EPISODES EVERY TUESDAY*

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Apple – https://podcasts.apple.com/us/podcast/personal-branding-101/id1500257189?uo=4

Spotify - https://open.spotify.com/show/2db9wpVv7AmOEQWMc6Y8b7

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✅ Content Marketing Mastery Programme.

This online programme has been carefully designed to give you everything you need to master your content marketing strategy within your own business. This unique method gives you all the tools need to understand, plan & implement an effective content marketing strategy in any business.

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https://ashborland.teachable.com/p/content-marketing-mastery

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✅1-2-1 Content Marketing Coaching

If you are looking for a 1-2-1 content marketing coach then I have a range of packages to suit your needs. This is perfect for brands and businesses who are looking to refine their own content marketing stratgey or need some more in depth help creating a bespoke strategy for a YouTube channel, podcast or social media platform.

⬇⬇Learn more here ⬇⬇

https://ashborland.com/coaching

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✅ Software & Gear List

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This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

1-2-1 Coaching Discovery Call:  https://calendly.com/ashborland/discoverycall  

Support the show (https://www.buymeacoffee.com/ashborland)