Communication fails are a starting point in talking about the importance of having a sound communication skill set. Last week, I talked about the top communications wins in 2018; in this week’s episode, we’re looking at the flubs.

From mistweets to apologies gone wrong, we have quite a list. And there’s a lesson in each of these 10 mistakes that you can learn from, whether you’re a corporate executive, a business owner or just someone who wants to be deliberate in the way you present yourself.