This week, Kate unpacks the art, science, and history of gossip with Kelsey McKinney (from the beloved podcast Normal Gossip and author of NYT bestselling book You Didn't Hear This From Me). They explore a variety of angles for this topic, such as how dismissing gossip as "women's talk" has historically been a tool of patriarchal control, religious institutions, or corporations, etc., and how gossip networks have actually served as feminist resistance channels throughout history. They also examine their complicated relationship with parasocial relationships and "entitlement gossip," forever navigating the fine line between being messy Bs who love tea and recognizing gossip's legitimate social power. Enjoy!

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This week, Kate delves into Katy Perry's career decline, but not before being wrongly accused of a crime she didn’t commit, and the exchange unfolds in real time for listeners. She also reviews how space is, like, shockingly close, and how Blue Origin girl bossed too close to the moon and may have landed on earth, but the faux feminist PR machine didn’t land with the gen pop. She also snorkels through her accidental Isabella brunette moment this week that led to some introspection about maintaining her appearance postpartum, never quite figuring out if she’s found reclamation or resignation in not prioritizing beauty rituals the way she once did. Finally, she investigates something she was asking herself during Katy Perry’s 11 minutes in space: why has her career commercially declined so drastically over the past 11 years, the last time she had #1 singles and best-selling albums? In Kate’s opinion, it comes down to one thing, and it’s perhaps a worse feminist take than the motto of the bootcut bodysuit brigade thinking they’d inspire us by “taking up space.” Enjoy!

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amika means friend, and they are definitely a friend to Be There in Five. For April, they are giving us Beths a one-time use code for 15% off your first order through the end of April. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout.

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This week, Kate and (esteemed author/podcaster/friend) Nora McInerny answer a few Katelilah voicemails in between meandering conversations about spatial awareness, nostalgia, White Lotus, childhood friendships, Jersey Mikes, modern teenagers, the experience of trying on shoes in a store, and so much more! Enjoy!

Order Kate's NYT Bestselling book, One in a Millennial here!

Text or leave a voicemail for Kate at 775-HEY-BETH!

For April, Amika is giving the Beths a one-time use code for 15% off your first order through the end of April. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout.

This week, Sami Sage is back on the podcast (friend and co-founder of Betches Media), and she and Kate meander through a variety of topics, like searching for purpose in your 20s, Hermes/Birkin appointment culture, the democracy debacle, their fav designer/mid-range handbags, and Sami's go-to leather influencer. After Sami gives some hot takes about The Row, toward the end, they recap the #1 show on Netflix right now called Adolescence, and they chat about how online radicalization affects young men and the cultural factors that contribute to toxic masculinity. Enjoy!

Order Kate's NYT Bestselling book, One in a Millennial here (now out in paperback!!)

Text or leave a voicemail for Kate at 775-HEY-BETH!

Because amika loves Be There in Five listeners as much as we love them, they’re giving you a one-time use code for 20% off your first order through the end of March. Just go to  loveamika.com/bethereinfive, code BETHEREINFIVE to get 20% off your first order through March 31st!

To get started, just go to Apostrophe.com/BETHEREINFIVE and click get Started, then use our code BETHEREINFIVE at sign up and you’ll get your first visit for only five dollars! Thank you Apostrophe for sponsoring this episode.

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Take advantage of this exclusive offer: For a limited time get 40% off your first box PLUS get a free item in every box for life. Go to Hungryroot.com/bethereinfive to get 40% off your first box and a free item of your choice for life.

Build your vacation-ready wardrobe from the ground up. Shop the new summer collection and receive 20% off your purchase with the code BETHEREINFIVE at marcfisherfootwear.com. 

Nuuly is a great value at $98 a month for any 6 styles, but right now you can get $28 off your first month of Nuuly when you sign up with the code BETHEREINFIVE. Just go to Nuuly.com/BETHEREINFIVE

Say goodnight to wrinkles and wake up to visibly firmer, smoother, naturally radiant skin with OSEA’s new Dream Night Serum. And right now, we have a special offer just for our listeners! Get 10% off your first order sitewide with code BETHEREINFIVE at OSEAMalibu.com.

This week, we're deep diving PepsiCo's $1.95 billion acquisition of the prebiotic soda brand Poppi, discussing the shift towards health-conscious beverages and their potentially misleading claims, and digging into influencer-adjacent beverage drama like cheater brands, "vending machine gate" and rumors about if the investments of Alex Cooper and Alix Earle in beverage companies have something to do with their public falling out (and Alix being "dropped" from the Unwell network). This deep dive touches on many topics: the broader trends in the beverage industry, influencer culture, the "Health Halo Effect" of unregulated better-for-you sodas, and, most importantly, the power of branding. Enjoy!

00:00 Intro

03:27 The Evolution of Poppi's Branding

06:00 The Rise and Valuation of Poppi

30:50 The Health Halo Effect

38:38 The Rise of Functional Beverages

41:22 The OliPop and Poppi Rivalry

48:05 Vending Machine Gate

01:03:16 Celebrity Investors in Poppi and Other Bevs

01:16:35 Alex/Alix, Unwell Network, and Influencer Podcasts

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Because amika loves Be There in Five listeners as much as we love them, they’re giving you a one-time use code for 20% off your first order through the end of March. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout. That’s loveamika.com/bethereinfive, code BETHEREINFIVE to get 20% off your first order through March 31st!

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Treat yourself to extraordinary hydration from Liquid I.V. Get 20% off your first order of Liquid I.V. when you go to LIQUID-IV.COM and use code BETHEREINFIVE at checkout. That’s 20% off your first order with code BETHEREINFIVE at LIQUID-IV.COM.

Upgrade how you see the world and how the world sees you. Go to paireyewear.com and use code BTIF for 15% off your first pair. And support the show by mentioning Be There in Five sent you in your post checkout survey! That’s paireyewear.com, code BTIF.

This week, Kate reviews Meghan Markle (Sussex?)'s new show: With Love, Meghan.

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Text or leave a voicemail for Kate at 775-HEY-BETH!

Because Amika loves Be There in Five listeners as much as we love them, they’re giving you a one-time use code for 20% off your first order through the end of March. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout.

This week, Kate is joined by the Pop Apologists, sisters Lauren Atkinson and Chandler Bledsoe to discuss a variety of pop culture-adjacent topics, e.g., their fascination with Mormonism in media, the Lisa Barlow paradox, the rise of Salt Lake City as a cultural moment, and how growing up in a conservative environment shaped their reality TV obsession. After that, the trio unpacks the Meghan Markle discourse, the internet's obsession with Kate Middleton’s whereabouts in 2024, and what really went down during the height of the royal conspiracy rabbit hole that briefly took over their life. Plus, the moral dilemma of running a gossip podcast in the digital age, Taylor Swift’s style choices, and why every millennial woman’s 2008 iPod playlist was basically a personality test. Somewhere in there, they also reminisce about their most unhinged heartbreak antics, from fake Facebook boyfriends to the universal fantasy of running into your ex looking hotter than ever. Enjoy!

Order Kate's NYT Bestselling book, One in a Millennial here!

Text or leave a voicemail for Kate at 775-HEY-BETH!

Because amika loves Be There in Five listeners as much as we love them, they’re giving you a one-time use code for 20% off your first order. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout.

We have a special deal for our audience: Get your first visit for only five dollars at Apostrophe.com/BETHEREINFIVE when you use our code: BETHEREINFIVE. That’s a savings of fifteen dollars! This code is only available to our listeners. To get started, just go to Apostrophe.com/BETHEREINFIVE and click Get Started, then use our code BETHEREINFIVE at sign up and you’ll get your first visit for only five dollars! Thank you Apostrophe for sponsoring this episode.

Stress less, sleep more, and live better with Calm. For listeners of our show, Calm is offering an exclusive offer of 40% off a Calm Premium Subscription at calm.com/BETHEREINFIVE. Go to calm.com/BETHEREINFIVE for 40% off unlimited access to Calm’s entire library.

You’re going to love Hungryroot as much as I do. Take advantage of this exclusive offer: For a limited time get 40% off your first box PLUS get a free item in every box for life. Go to Hungryroot.com/bethereinfive and use code bethereinfive. That’s Hungryroot.com/bethereinfive, code bethereinfive to get 40% off your first box and a free item of your choice for life.

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This week, Kate welcomes Chelsea Anderson, the creator behind viral Instagram and TikTok accounts (@chelsea_explains and @chelseaexplainsitall, respectively). Chelsea shares some of the tips that contributed to her meteoric rise, like clever hacks and insights for parents and babysitters alike—and how this is actually not all that related to her day job. They delve into her unique ability to remember childhood thoughts and feelings, which helps her create engaging content for kids. She shares some of her hacks on air, including dealing with bedtime routines and how to soothe kids' tantrums. They also talk shop as crafters, rank TS albums, and other classic millennial childhood nostalgia that helps shape Chelsea’s outlook, and how her intentional yet easy ideas come to life, from her babysitting hacks to gift-giving and party-hosting. Enjoy!

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Get 40% off your purchase at cozyearth.com/BETHEREINFIVE or use my code BETHEREINFIVE. When you check out, if you see a post-purchase survey, let them know you heard about it right here. Don’t wait comfort like this is calling your name. Stay Cozy All Winter Long with Cozy Earth.

You’re going to love Hungryroot as much as I do. Take advantage of this exclusive offer: For a limited time get 40% off your first box PLUS get a free item in every box for life. Go to Hungryroot.com/bethereinfive and use code bethereinfive. That’s Hungryroot.com/bethereinfive, code bethereinfive to get 40% off your first box and a free item of your choice for life.

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Treat yourself to clean, clinically tested skincare from OSEA. And right now we have a special discount just for our listeners. Get 10% off your first order sitewide with code BETHEREINFIVE at OSEAMalibu.com.

Upgrade how you see the world and how the world sees you. Go to paireyewear.com and use code BTIF for 15% off your first pair. And support the show by mentioning Be There in Five sent you in your post checkout survey!

This week (in honor of Galentine's Day), Kate reflects on the sentimental and chaotic rituals of getting ready with girlfriends before going out (or out-out). She explores the excitement and economics of the going-out top/designer denim combo, the deeper connections forged at pregames, the cultural pressures and beauty standards of the mid-2000s, and shares memories of bonding over makeup, clothes, and shared anticipation. In the second half, listeners sent in their going out anecdotes, revealing how these pre-games were often more meaningful than the nights that followed. Enjoy!

Order Kate's NYT Bestselling book, One in a Millennial here (now in paperback!)

Text or leave a voicemail for Kate at 775-HEY-BETH!

Take control of your hormonal health with Allara Health and get 25% off your first month of personalized, expert care by visiting allarahealth.com/BETHEREINFIVE today. Allara is redefining women’s health with expert care for your unique journey. Get started with Allara Health’s compassion-first expert care today with 25% off your first month when you go to allarahealth.com/BETHEREINFIVE.

Because amika loves Be There in Five listeners as much as we love them, they’re giving you a one-time use code for 20% off your first order. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout. 

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This week, Kate and her sister give One in a Millennial one last hurrah in honor of its paperback release by sharing some more behind-the-scenes nostalgia and adding context from their two millennial lives that shaped how the book came to be. Kelly asks Kate questions relating to lots of never-before-shared details, e.g. the metaphorical significance of opening the book inside a shopping mall, examples of cut chapters and concepts, honoring their mutual experiences being routinely friend-zoned, revisiting her tendency to sob through Back in the Daybed, opening up about the haunting irony of her audiobook recording experience, and so much more! Enjoy :)

Order Kate's NYT Bestselling book, One in a Millennial here (now out in paperback, too!)

Text or leave a voicemail for Kate at 775-HEY-BETH!

Thank you to our exclusive partner for today's episode, Amika!

Because Amika loves Be There in Five listeners as much as we love them, they’re giving you a one-time use code for 20% off your first order. Just go to loveamika.com/bethereinfive and use code BETHEREINFIVE at checkout. That’s LOVE a-m-i-k-a DOT com SLASH bethereinfive, code BETHEREINFIVE to get 20% off your first order.