Top Shelf Integrity

John Horn is the Customer VP for Hotel and Regional Accounts of On-Premise USA at Beam Suntory, and he is joined by Rachel Harris, the VP of On-Premise USA at Beam Suntory. Today’s conversation is about staying curious, allowing fear to push you, and how to advocate for yourself in your career growth. John and Rachel share their personal journeys in the alcohol and beverage industry, and their insights on pursuing experiences over titles, how passion is tied to motivation, and fully embracing each role before you move on to the next.

Today on Top Shelf Integrity:

• Career options in the alcohol & beverage industry
• John and Rachel’s career paths: pivots, successes, challenges
• Advocating for yourself for your career growth
• Staying curious & combining passion with your learning objective
• Pursuing experiences vs. titles
• How to stay motivated & have a clear vision
• Allowing your fear & discomfort to push you further

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Follow Rachel:

• Instagram: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

VP of On-Premise USA at Beam Suntory, Rachel Harris, is joined by Nicole Letcher, Divisional VP of Mid-Atlantic USA, Beam Suntory, and Meredith McCormack, Sales Director for Eastern Region USA, Beam Suntory. Tune in for a peek into the next episode from the new video series “Proof You Can.” They explore how being females in a male-dominated industry allowed them to shake up the norm and pave the path for future female leaders.

Watch the full episode on Rachel Harris's Instagram and LinkedIn, see below.

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Follow Rachel:

• Instagram: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

Robin Nance is the Senior Manager of Trade Engagement at Beam Suntory, and she is joined by Monique Ozanne, the Director for North America on the Diversity and Inclusion team. Today, Robin and Monique talk about the role of Employee Impact Groups at Beam Suntory, and how they lead to cultural change within organizations. They also unpack how the hospitality industry is setting the pace for the social justice conversation in the spirits industry.

Today on Top Shelf Integrity:

• Employee impact groups for diverse & inclusive work environments
• How to inspire cultural & organizational change
• The long-term vision for DE&I at Beam Suntory
• What we can learn from the hospitality industry about social justice
• How the hospitality industry affects the spirits industry

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory
• Follow Rachel: @rachelsharris_ 

This show is produced by Soulfire Productions

VP of On-Premise USA at Beam Suntory, Rachel Harris, is joined by Megan Briar, the U.S. On-Premise Trade Relations Manager for Maker’s Mark, and Beth Burrows, the U.S. American Whiskey Ambassador for Kentucky. Tune in for a peek into the KPIs of Positivity episode from the new video series “Proof You Can.” They unpack what it means to maintain a positive mindset and the role it plays in the alcohol and beverage industry and in general, hospitality.

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory
• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

Dan Cohen is the Senior PR and Social Media Director at Beam Suntory, and he is joined by Jon Marks, the Senior Director of Global Small Batch, American Whiskey at Beam Suntory. Today, Dan and Jon talk about brand building and marketing, unpacking all the nuances of marketing to consumers along with the role bartenders play in the customer journey.

Today on Top Shelf Integrity:

• What to consider when crafting a true & rich brand story
• The assets and tools used by the sales team to market brands
• The risks involved in marketing influential & coveted brands
• How to advertise & develop a brand in an authentic way
• Why the concept of ‘Gemba’ is a key principle in marketing
• The consumer journey & the role the bartender plays

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Proof You Can:

• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

John Horn is the Vice President of Hotels and Regional Accounts at Beam Suntory, and he is joined by the Senior Marketing Director, Marguerite Allolding. Today, they discuss entrepreneurship and how the experience of working as an entrepreneur at smaller endeavors translates into larger organizations, specifically for John and Marguerite—in the spirits world at Beam Suntory. 

Today on Top Shelf Integrity:

• What makes up an entrepreneurial mindset & not fearing failure
• John & Marguerite’s journeys from smaller companies to Beam Suntory
• Embedding an entrepreneurial spirit into your business
• Creating a new product in a small vs. big business
• Entrepreneurship and innovation in the On-Premise

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Proof You Can:

• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

Today’s conversation is about building global leaders, and what it takes to facilitate the growth of others. You’ll hear from four leaders across the Beam Suntory business units on their approach to innovation, evaluating business strategies, and empowering their teams to unlock each individual’s full potential.

Today on Top Shelf Integrity:

• Failure as opportunity & pushing out of your comfort zone
• Innovation & growth mindset as every team members job
• Creating a clear strategy map with actions & risk assessment
• Learning to lead by influence vs. authority
• Building confidence & communication in your teams
• What they learned during Suntory’s global leadership program, Beyond Borders

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Proof You Can:

• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

Rachel Harris is the VP of On-Premise at Beam Suntory, and she is joined by the Director of On-Premise Consumer Marketing, Christina Kollereb. Today, Rachel and Christina unpack how they work with their On-Premise partners, and find synergies with their spirit brands and the brand they’re building with restaurants or bars. They talk about their collaborative conversations and engaging presentations for standing out against other suppliers. Christina also shares how Beam Suntory looks at shared goals with corporate chains to create initiatives, like their Positive Proof Initiative for building a sustainable future.

Today on Top Shelf Integrity:

• How Beam Suntory brings engaging program ideas & insights to partners
• Programs created to elevate bourbon brands with chain account customers
• Common initiatives between Beam Suntory and corporate chains for building a sustainable future
• How to handle challenges that go against brand strategies 
• Evolving your customer marketing team to better service customers 

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Proof You Can:

• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

VP of On-Premise USA at Beam Suntory, Rachel Harris, is joined by the former President of Tales of the Cocktail Foundation, Caroline Rosen. Today’s episode is a first listen into Beam Suntory’s upcoming “Proof You Can” video series where they will be sharing cocktails and swapping stories about the alcohol and beverage industry.

Today on Top Shelf Integrity:

• How to rebuild the industry during and after the pandemic subsides 
• How the Tales of the Cocktail Foundation is looking towards the future
• What they’ve learned from the pandemic & how they pivoted into virtual education
• Ways organizations have come together for the betterment of the industry

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Proof You Can:

• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions

Dan Cohen is the Senior PR Director and Head of Social Media at Beam Suntory, and he is joined by the Senior PR Manager, Lana Ohs. Today, Dan and Lana share their insight into Public Relations within the beverage industry, unpacking how Beam Suntory approaches education and collaboration with bartenders and other influencers.

Today on Top Shelf Integrity:

• Who is considered an influencer in the beverage industry
• Creating programs that excite and educate influencers on brand stories & their values
• How to approach collaborating with bartenders and other influencers in the industry
• Gain insight and learnings from those who see trends first hand
• Prioritizing diversity and inclusivity

Follow Beam Suntory:

• Website: beamsuntory.com
• Instagram: @beamsuntory

Proof You Can:

• Follow Rachel: @rachelsharris_ 
• LinkedIn: Rachel Harris

This show is produced by Soulfire Productions