On this episode of "The NetSuite Podcast," we feature Julian Cork, COO of Landbay, one of the U.K.'s top buy-to-let mortgage lending companies. Cork explains the unique business proposition of Landbay (3:04) and why the company decided to focus in on the buy-to-let mortgage marketplace (9:00). He then dives into some of the biggest barriers to growth in the industry (14:55) as well as some of the changing lending trends that have assisted in Landbay's growth (17:22). However, in order to successfully scale, Cork says the company established a proper foundation to manage the business and obtain the right data (24:57). After outgrowing its previous accounting platform (27:11), Landbay sought out a new, cloud-based system that would not only provide real-time data customized to Landbay's specific needs but would also continue to update as Landbay continues to scale and transform (29:35). Find out why Landbay ultimately decided to implement Oracle NetSuite and how that decision fueled its mission to become the U.K.'s leading specialist mortgage lender (31:04). **Note: Since recording this podcast, Landbay has continued its high rate of growth. It has now originated over £330m of mortgages on nearly half a billion pounds worth of property with no defaults.