TONG is on a mission to create a more informed and connected global society. Fascinated by people, markets, attitudes, behaviours and digital as the new frontier, our aim is to provide an insider’s perspective on the things in China that need more explanation. From Daigous to Diaosi, Square Dancing to Shanzhai, we explore the historical, political and anthropological origins of phenomena past and present across Chinese society and culture. A conversation filled with expert analysis, opinions on the ground, TONG voices and many open-ended questions, our goal is to create discussion and spark curiosity.