Trent365

Today, my mailbox is empty.

Let's face it, most days my mailbox is empty.

Anything that appears in my mailbox is guaranteed to get my attention...coz there's nothing else in there.

The same is true for many of us these days.

So, if you're looking for real value for money in terms of getting people's attention, maybe it's time to try some form of direct mail campaign.

Maybe create a simple mail order catalogue of the products OR services you sell?

Or send special offers and promotions to your existing database?

Lots of options. Why not try a few?

#directmail #marketing #attention

A man marries a woman, hoping she will never change.

A woman, marries a man, hoping she can change him...just a little bit.

There's a lesson in that for any relationship or any arrangement, professional or personal.

Any time you enter into any type of relationship there will probably be differing expectations as it relates to change.

You might expect a bit of movement. They might expect none.

So, if you can, before you start, lay out what each party's expectations are as it relates to change.

It might just save you a little heartache further down the road.

#change #expectations #lifelessons

Despite what some people would have you believe, most of us can't predict...

which crypto will be the next Bitcoin ;

which social media platform will be the next to pop ;

what the future of driverless cars will actually look like.

But what we can do is react and respond.

Watch what's happening. Listen and learn.

And stay nimble, agile and fluid enough to respond and react when you see something starting to take hold.

By doing that, you will probably still be ahead of the curve because most will be waiting for a little more proof, a little more traction, for things to play out just a little bit more.

#predictions #react #nimble

We're all familiar with the idea that whenever you fall down, you've got to pick yourself back up.

But what about this idea from famed Canadian-American physician and medical researcher Oswald Theodore Avery...

When you're down there, pick something up.

It's sometimes easy to lose touch when we're 'up there'.

It's easy to forget the lessons that you learned that helped you ascend.

So, if you do fall, take a bit of time while you're down there to look around, understand the issues, gather some more data and insights.

All of that will help you as you rise again.

And, if you want to tweak it just a little...while you're down there, pick someone else up too.

Maybe they've also fallen and need a hand up.

Or maybe they haven't yet been able to ascend and just need a little help.

Great quote. Great thoughts.

PS: Thanks to @markthespaman for sharing the Tweet.

#inspirationalquotes #motivation #lifelessons

The modern day extension of Writer's Block is Creator's Block.

It's a problem anyone who is committed to creating regular content is probably familiar with.

A problem of not knowing what to say, what to do, what to write in that Instagram, Twitter, TikTok, YouTube, etc.

It's a problem...that doesn't exist.

Just as Seth Godin and others have said about Writer's Block, you're not 'blocked' from writing. You're not 'blocked' from creating.

You're problem is you're over-thinking it. Over-analysing it.

Worried that what you create may not be as good as your last post.

It's your Fear of Imperfection that is blocking you.

But that is just your perception of imperfection.

Let your audience decide.

And if they agree...great. No problem. You'll get 'em next time.

Don't worry about it.

#contentcreator #imperfection #writersblock

Rules are a funny thing.

We know we need them for society to function.

We have some rules that we follow to the letter.

Yet there are other rules we are ok to break.

And we get furious when someone else breaks a rule.

But we find a way to justify it when we break a rule.

If you want people to follow your rules, you must ensure...

1. The rule makes sense. Do they understand why that rule is in place?

2. It must be easy to follow. 

3. They must understand the costs of not following the rule, and the must be relatively significant.

#rules #compliance #humanbehaviour

When we think about making a change, we tend to think of it in linear terms.

We are currently HERE...and we'd like to go THERE.

But of course the reality is that change almost never happens in a straight line.

There are always twists and turns, diversions, ebbs and flows.

We are often so focussed on the end goal that we fail to consider the reality of the non-linear path and the stresses it may present.

So, before you set out on your path to change, take a moment to remember that the path of change is almost never linear.

That way, at least you'll be better prepared to accept the diversions.

#change #lifejourney #embracechange

Destiny requires action.

So says @BrianRoemmele 

It's a great perspective.

Luck may well present you the opportunities.

Serendipity may show you a path forward.

However, you still need to take action. You still need to make your move.

Que Sera Sera is great if you're Doris Day.

But for the rest of us...we need to give destiny a bit of a nudge.

#destiny #serendipity #takeaction

They say the most difficult part of change is first realising the need for it.

Nonsense!

Realising that you need to change is relatively easy.

The hard bit is being able to handle all that comes with that change.

Are you able to handle the growing pains that will invariably come with change?

Is the organisation as a whole going to buy-in to that change?

Will it be willing to accept the short-term negative financial impacts of the change - either from the costs of new people, systems, processes or from the revenue drops caused by inefficiencies as you learn the new ways?

Change is almost never easy. 

So, before you embark on change, ask yourself...

Not do you need to change...

Not are you ready for the change...

But are you able to handle the change?

#change #changemanagement #organisationalchange

The good old days of 'My way, or the highway!' are largely gone.

Today, leaders are encouraged to seek input from multiple stakeholders. To make group decisions.

Whilst there are obviously many benefits to that approach, you must also be aware that the group dynamic is seeking consensus. A decision we can all live with.

But that decision is not necessarily or truth or even the right decision for the organisation.

Sometimes, as a leader, maybe you just need to seek the truth on your own, without the group.

NB: Thank to @naval for the inspiration.

#decisionmaking #groupdynamics #truth