If you’re looking for a great book on sensory branding, here it is... https://lnkd.in/fXQqcn9 #branding #bookreviews #businessstrategy #sensorybranding #spa #wellness

If you don’t have any sounds that are unique to your brand - you should. Sound, not just music, but sound, can really have build brand recognition. #branding #sound #uniqueness #tomorrowspa #brandawareness #brandbuilding

Tuesday 10th July 6pm-7:30pm Come join me for a chat with some like-minded people to discuss the State of the Nation of the Hotel Spa Business. I’ll be London in a couple of weeks. Then St.Petersburg & Moscow a few weeks later. Anyone interested in joining for a chat. #meetup #business #meetings #tomorrowspa #futurespa

Maybe your local competitors could help you save a lot of money? Ever thought about leveraging your collective purchasing power? #savings #spa #purchasingpower #coops #localization

Let’s not become obsessed with needing to provide a total wellness solution. There is a massive opportunity in the Transition Wellness Market.

Every spa business should be doing this. Especially if you’re in a hotel spa. #business #gifts #spa #spabusiness #revenueideas #sales #promotions #upselling

Don’t get sucked into the Features Frenzy! Think about what BENEFIT you’re providing when setting your pricing policies. #menupricing #pricingstrategy #benefits #features #pricing

I guess it makes sense that in a poster for the new Ant-Man

Top meditation app, Headspace, created a new company this month to deliver prescription meditation at scale by 2020.

Having trouble finding a good Spa Consultant? Fear not. There’s a great resource over at the Global Wellness Institute’s Initiatives page.