Most digital marketers say their goal is to determine your intent. If they can do that and then server ads in line with that intent...isn’t that a good thing? #digitalmarketing #advertising #intent #marketing #marketintelligence #marketingstrategy

Sell a spa-related product with a healthy margin, include in it voucher for a free spa treatment, pay the spa full price for the service, keep enough to make your profit. Customer Wins, Spa Wins, You Win. It’s genius. It’s Retail First! #retail #spa #casestudies #vouchers #services #brand

Looking back on a select few folks that have been key influences on my life, I’ve realised Mentors Matter. At the time, I didn’t see these as watershed moments, or them as mentors - but they were.

Never underestimate the power of having multiple individuals focussed on solving the same problem. I tried this little hack 25 years ago. It worked then. Still works today. Just like when we were kids

Don’t obsess about vanity metrics. If you can impact or influence or help Even Just One person...all the effort is worth it. #personalization #impact #influence #mentoring #motivation

Being stuck on a plane for a few hours is a perfect opportunity to learn something new. It’s an ideal business opportunity for companies selling meditation. #meditation #business #opportunity #innovation #wellness

Take any element of your brand, smash it in to 1,000 pieces, pick up one piece...is it uniquely recognisable as your brand? If not, try harder. @martinlindstrom #howto #uniqueness #smashyourbrand #branding

LinkedIn now gives you your own unique QR code. Perfect for connecting instantly at conferences or events. #linkedin #conferences #qr #socialnetwork #networking #events

Put yourself in the shoes of your customers/clients/guests. Experience all elements of your product or service from their perspective, not just yours. #customerexperience #customerservice #guest #clientcentered #perspective

It’s locked in! Thursday 26th July 6:30pm - 8:00pm Mandara Spa at Park Plaza Westminster Bridge Bookings Essential! DM me! #spa #tomorrowspa #futurespa #meetup #hotelspa #wellness