Be careful, when looking for validation of your business/product/service/strategy that you don’t get fooled but getting just a little.

#businessintelligence #validation #proofofconcept #marketingstrategy #businessdevelopment #business #innovation

We all like to feel special. So we like to get exclusivity where we can. But exclusivity deals must work for both sides. Give some thought to how you can find a middle ground on exclusivity.

#branding #spa #exclusivity #uniqueness #usp #uniquesellingproposition

As Voice platforms continue to evolve, it will become a dominant interface in our lives. But in the current world of text & emojis, have we lost our ability to talk - at least in a clear and concise way?

#voice #communication #platforms #mobile #technology #impact #socialmedia

Beauty box subscription service Ipsy is bigger than better know Birchbox and is now offering full size products, not sample sizes. I see another Pop-Up Opportunity. #innovation #retail #branding #popups #subscription #businesspartnership #collaboration

Australia is set to kick off a trail of a Digital Drivers License in November in the state of New South Wales. The phone is fast becoming the wallet. Though I can see some fun and games developing with this one.

#innovation #digitalwallet #digitization #digital #technologytrends #mobiletechnology #mobile

When it comes to your Gateway Product/Service you need to make it the best it can be. Too often, we don’t focus enough in this ‘free intro offer’.

#branding #marketing #service #customerexperience #customerengagement #guestexperience

That famous Belgian Beer Brand Stella Artois has launched a mindfulness app. Help you be present in the moment as you sip your amber goodness. Why not?

#branding #retail #wellness #mindfulness #customerexperience #beer #stellaartois #meditation #drinking #marketingstrategy

Australia has reportedly banned two big Chinese companies from participating in 5G infrastructure projects in the country. Will this focus on security hurt Australia’s pace of advancement?

#innovation #technology #5G #internetofthings #advancement #security #politics #infrastructure #chinese

The Wellness Pragmatist sits right in the mushy middle, between the Old School and the New. And that might just be the sweet spot.

#wellness #businessconcept #innovation

#oldschool #marketingstrategy #middlemarket #pragmatics

You may not realise it right now, but what you’re doing today is making a difference to someone - either positively or negatively. What will your legacy be?

#management #peoplemanagement #peopledevelopment #attitude #positivity #impact #humanresources