Top 3 reasons to hire an attorney to file your trademark application.

The post Why Filing a Trademark Application Without a Lawyer is a Big Mistake appeared first on Erik M Pelton & Associates, PLLC.

Erik shares his favorite logos and what elements make them powerful branding tools in this episode.

The post 25 Great Logos appeared first on Erik M Pelton & Associates, PLLC.

Erik summarizes the results of a recent study published by the NOVA School of Business & Economics about the data used to show the tremendous monetary value of having a registered trademark for businesses.

The post The Value of a Trademark Registration appeared first on Erik M Pelton & Associates, PLLC.

Erik shares details about what differentiates patents, trademarks, and copyrights from each other in this episode.

The post 25 Differences Between Patent, Copyright and Trademark appeared first on Erik M Pelton & Associates, PLLC.

Trademarks are everywhere, and Erik shares 25 reasons to love them in this episode.

The post 25 Reasons I Love Trademarks appeared first on Erik M Pelton & Associates, PLLC.

In this episode, Erik shares the story of how John Legend came to an interesting resolution to protect his brand – straight from the artist himself!

The post John Legend Understands Trademark Protection appeared first on Erik M Pelton & Associates, PLLC.

When dealing with a trademark dispute, many decisions go into crafting a cease and desist letter. Erik shares 25 considerations to make in this episode.

The post 25 Considerations for a Trademark Cease and Desist Letter appeared first on Erik M Pelton & Associates, PLLC.

We are a small business and we specialize in helping small businesses protect their brands. Here are 5 essential tips for anyone starting a new venture.

The post Do These 5 Things When Starting a New Business appeared first on Erik M Pelton & Associates, PLLC.

There are an infinite number of reasons for an attorney to help you with your brand protection. Erik shares his top 25 in this episode.

The post 25 Reasons to Use a Trademark Attorney appeared first on Erik M Pelton & Associates, PLLC.

Taylor Swift’s musical success is undeniable, and her brand protection is equally impressive. Erik shares 3 trademark tips inspired by Taylor.

The post Be Like Taylor: 3 Swift Trademark Tips appeared first on Erik M Pelton & Associates, PLLC.