Tropical Smoothie Cafe, also referred to as Tropical Smoothie, is a restaurant franchise in the United States that operates more than 1400 locations nationwide. Tropical Smoothie began as a smoothie shop in 1993 along the panhandle of Florida. Tropical Smoothie Franchise Development Corporation was founded in 1997 in Destin, Florida, and the first franchised store opened in 1998 in Tallahassee, Florida. Tropical Smoothie Cafe is currently headquartered in Atlanta, Georgia. CEO Charles Watson joins Justin to discuss restaurant strategy, growth and delivering an exceptional customer experience!