Ever wonder where wellness influencers learned to tell you about the "truth" they don't want you to hear? (they being Big Pharma, the government, the mainstream media....you know the drill) .
In this episode of Truly Unreal, host James Lee Hernandez drops writer and performer Mary Sasson into the spectacular, infuriating, and completely true story of Kevin Trudeau, the guy who pioneered the MAHA movement long before the existence of social media. And the infomercial king who sold America photographic memory systems, coral calcium, and a weight loss cure that involves pregnancy hormones and staring into the sun.
Through our choose-your-own-adventure format, Mary steps into the role of a charming, ambitious kid from Lynn, Massachusetts who discovers early that people will buy almost anything if you sell it with enough confidence.
What follows is a decades-long masterclass in reinvention, from Mega Memory seminars to bestselling books to a years-long game of cat and mouse that ends in federal prison.
Oh, and the $37 million he owes the FTC? Still missing.
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