A viral video of Jeff Bezos talking about hunches sparks a conversation between Gina and Chris in this week’s episode. Bezos shared how he listened to his gut over the data presented, with positive results. Gina and Chris respond by discussing the principle of being data-informed rather than data-driven, and when to challenge the evidence and instead trust your instinct. They share wisdom on how KPIs can become problematic, and how every phase of product development and customer experience requires a unique blend of objective and subjective decision-making. 

Links:

The LinkedIn viral video of Bezos

Goodhart’s Law

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