Send us a text

In this episode, I discuss the prevalence of marketing in the aesthetic industry and the importance of understanding the behind-the-scenes tactics that influence what you see, hear, and read. Highlighted is a well-known beauty and aesthetic magazine that serves as a paid advertisement platform for doctors and companies.  Is the information valid?  Yes, perhaps.  Do you need to know that the "experts" you're reading about are paying for you to see their names?  Certainly.
Listen and learn, ladies and gentlemen...