In this episode, Vinod Parameshwaran(CEO, Springboard Digital) and Vignesh Muthukumarasamy (CEO, The growth kitchen) have discussed about the techniques that are involved in persuading your product/service to the business world and clients. While talking about marketing psychology, persuasion is the first step an entrepreneur will ever think of it. So, our research and practical examples associated with persuasion are discussed here. Feel free to get us your feedback.

In this episode, Vinod(CEO, Springboard Digital and Vignesh (CEO, The growth kitchen) have discussed about psychological basics in marketing/branding your business/product. Behavioral economics and it's basics are simplified to explain the deep insights, required for any budding entrepreneur.

In this episode Vignesh M (CEO, The Growth Kitchen) and Vinod Parameshwaran (CEO, Springboard Digital) elaborately discusses about brand positioning for B2C businesses (retail market). We analysed the success and failure stories of various brands, thus presenting a fair picture to new age entrepreneurs. நுகர்வு பொருட்களை சந்தைப்படுத்தத் தேவையான ஒரு முக்கியமான விஷயத்தைப் பற்றிய எங்களது வலையொளி.

In this episode, Vignesh M (CEO - The Growth Kitchen)and Vinod Parameshwaran (CEO, SpringBoard Digital) have elaborately discussed about sales skills that every entrepreneur should possess in their business journey. Based on our own experience with business life, experts' guidance and analysing people, we are presenting this episode. Hear us and comment in our facebook page TurnOver Tamil.

In this Episode, Vignesh M (CEO - The Growth Kitchen) and Vinod Parameshwaran (CEO, Springboard Digital) discusses the need of Customer experience/client experience with the businesses and why it matters a lot in next upcoming year. Some Interesting Brand stories, strategies and Insights are discussed. Hear and share among your business circles !!!!

In this episode, Vignesh(CEO - the growth kitchen) and Vinod (CEO, Springboard Digital) discusses about an awe-inspiring growth story of Xiaomi in Indian market. Xiaomi's Interesting Strategies and it's "Zero- Advertising"models are discussed in Podcast. Hear us to get a lot of insights !

In this episode, Vignesh (CEO - The growth kitchen) and Vinod(CEO, Springboard Digital) have discussed about the basics of e-commerce business, types of e-commerce business models, Advantages and disadvantages of e-commerce. Few inspiring startup brands and their strategies are also discussed in this podcast. Who can actually benefit from "e-commerce" will be crystal clear for you, after hearing our nuanced discussions. Budding entrepreneurs, stratups and digital marketing agencies guys ! Hear us and share this podcast to your peer interested groups.

In this episode, Vignesh (CEO - The Growth Kitchen) and Vinod (CEO, Springboard Digital) will discuss about the basics, a budding entrepreneur need to learn. Out of our "small" experiences and findings, We have discussed some useful insights.

Vignesh Smk, A digital Marketing Strategist by profession introduces his podcast and it's motive.