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In this episode Vignesh & Vinod had discussed about various psychological traits of current Indian consumer. What do they actually prefer ? How to get their attention ? You can get the answers for these questions in this episode. Hear us and let us know your thoughts. Comment us your Indian consumer ideas. Language of conversation: tamil.

In this Interesting episode, Vignesh & Vinod have discussed about failures of big brands & how they some of them rectified it through a warfare kind of approach. Brands discussed: arokya milk, General Motors, Mahindra & Mahindra, Crest toothpaste and Paper Boat.

In this episode Vignesh (CEO, The Growth Kitchen) and Vinod ( CEO, Springboars Digital) discusses about the failures of big brands in marketing world. What they have done ? What are those experiments teaching us in current marketing practices? What are the solutions ? Listen and comment us your views on our facebook page "Turnover Tamil".

In this episode, Vinodh Parameshwaran ( CEO, Springboard Digital) and Vignesh (CEO, The growth kitchen) had discussed about the last 2 remaining techniques that was left in past two episodes. If your product is a latest one, do you have an edge ? What is hotness ? how can you leverage the hotness to differentiate your product/service in the market? Hear us and let us know the feedback in Turnover Tamil facebook page.

What are the other 3 techniques that differentiates your brand from your competitors ? In last episode we have discussed 4 points, here we have discussed another interesting set of 3 points are discussed with real life examples.

In this episode, Vignesh M (CEO , www.thegrowthkitchen.com) and Vinod Parameshwaran (CEO, https://springboarddigital.com) discusses about 4 types of differentiation that businesses handle, to get more brand awareness and sales. Attribute, Being first, leadership and heritage points are brieflly explained with real life examples. What are the key takeaways for small businesses with these points ? for this question, listen to this episode and revert us with your comments.

In this episode, Vinod (CEO, Springboard Digital) and Vignesh M (CEO, the growth kitchen) have discussed about the techniques that differentiate or die book tells us. You might be thinking that talking about Quality, making Creative ads and discounts can take any business to the limelight. But the ground reality is different for a long term game in business. Hear our episode to know the ground reality, so that you can get the significance of growing your business with a differentiation.

In this episode, Vignesh M ( CEO, The growth kitchen) and Vinod Parameshwaran (CEO, Springboard Digital) discusses about 4 necessary frameworks needed for any small services based business to scale up their operations. Knowing how to fit any services based businesses to fit in the market is a crucial one. If you are a website designer, CA firm, Law firm or any sub 5 seater company, you have a lot to takeaway from this episode.

In this Episode, Vignesh Muthukumarasamy(Digital Marketing Strategist) and Vinodh Parameshwaran(CEO, Springboard Digital) have elaborately discussed the frameworks involved in knowing your product-market fit. After this episode, You can clearly know whether your current business idea is clearing this product to market fit or not? Calculate the score and let us know what is your business's score (message hidden in episode). Hear us and let us know your feedback.

In this episode, Vinodh parameshwaran (CEO, Springboard Digital) and Vignesh Muthukumarasamy ( CEO, The growth kitchen) have elaborately discussed about three magnetic things that will attract your consumers/clients to the business world. How brands like boost, Essential Traditions.com, Decathlon leveraged these three techniques. Hear us and let us know your feedback.