How can organizations drive sustainable growth and predictable profitability by refining not just their Ideal Customer Profile, but also their Ideal Partner Profile? With economic uncertainties impacting the market, it’s no longer sufficient to only understand who your ideal buyer is — businesses must now focus on identifying and investing in the right partnerships. We dive into questions like: What does an ideal partner look like? and What defines a fair, mutually beneficial partnership?

Key takeaways include:

• Go Beyond the ICP: While knowing your ICP is crucial, the real growth may come from honing in on your IPP.
• The Power of Balanced Partnerships: A successful partnership ensures that the client wins, the partner wins, and you win — avoiding one-sided relationships.
• What Makes Partnerships Work: Strategic fit, aligned values, shared ICPs, and synchronized buying cycles.
• Why Some Partnerships Fail: A lack of shared vision, poor alignment, or no clear go-to-market strategy.
• Tools to Support Partnerships: Move beyond CRMs — consider Partner Relationship Management (PRM) tools to effectively manage partner engagement.
• Examples of Great IPPs: Highlighting the Red Bull and GoPro collaboration — a case study in complementary brands going to market together.
• The AppMeetup IPP Framework: A structured approach to evaluating partnerships that can help forecast revenue outcomes.
• Tips for Success: Develop a partner-first strategy, communicate often, define shared goals, and go to market together.

Whether you're a startup or an enterprise, this is packed with actionable insights into building strategic alliances that fuel lasting growth. For more insight into identifying and building strategic partnerships, visit AppMeetup.com

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If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Your journey of personal and professional growth may take you around the world. How much will you let your curiosity and thirst for learning propel you toward success? Justin Burns, CEO of Miestro, a video membership platform designed to empower creators, shares his experiences as an entrepreneur and to embrace “destiny moments.”

Highlights include:

Recognizing the value of self-education to building a leading e-learning tool.

Turning expertise into recurring revenue through intentional learning and community engagement.

Miestro is currently evolving beyond an LMS to incorporate features like AI assistance and built-in community tools, helping creators deliver more personalized and impactful content.

“Intentional travel” and how experiencing different cultures has shaped his entrepreneurial mindset.

Remember that you are the GOAT to someone.

Follow Justine via social media @ceojustinburns, explore Miestro.com, join his WhatsApp Group: G.O.A.T. Soulful Sundays, and visit https://rb.gy/fw6rb8 to grab a free digital copy of The Expert Code. 

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If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Mapping out your retirement isn’t just about financial planning—it’s about envisioning a fulfilling and purpose-driven life beyond your career. Wendy Leggett, a Professional Certified Coach and the Owner of Conflux Retirement Coaching LLC, shares how vital it is to be intentional with planning for a successful and fulfilling retirement transition.

Highlights include: 

Guidance through the non-financial aspects of retirement, ensuring the right mindset at that next stage; with confidence, clarity, and a sense of purpose.

Embrace your new role as the "CEO of Me” and redefine what leadership means.

The importance of communication in relationships, social connections, and avoiding the epidemic of loneliness that can often accompany retirement.

As a special resource, Wendy is offering a complimentary coaching session and her Retirement Readiness Mini Workbook (https://bit.ly/44Ufsnm) to help listeners take the first steps toward designing a meaningful and regret-free retirement. Follow her on LinkedIn and visit confluxretirementcoaching.com/

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If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

March is International Women’s Month, a time to celebrate the achievements and leadership of women across industries, including technology. With over 28 years of experience in sales, consulting, and digital transformation, returning guest Danielle Estrada, Executive Vice President of Sales and Marketing at Hitachi Solutions Americas, joins the conversation once again.

Highlights include:

Her leadership approach at Hitachi Solutions and why relationships matter.

Her dedication to fostering diverse talent in the tech space, emphasizing the importance of authenticity and embracing diverse perspectives.

Exploring industry trends, particularly in compliance, data security, and AI advancements.

Insights into how Hitachi Solutions is helping businesses navigate digital transformation.

Being an Adjunct Professor at Georgetown University and why you should know the “prompt.’

Her passions for mixology, finding the best online deals and the importance of self-care.

Connect with Danielle on LinkedIn and TikTok. Be sure to also follow Hitachi Solutions on LinkedIn

--- more ---

If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Entrepreneurship is a journey and it is not for the faint of heart. It's about growth, resilience, and the courage to lead with authenticity. Tiffany Corbett has consistently embraced new opportunities and her entrepreneurial journey is a testament to adaptability, creativity, and an unwavering mindset.

Highlights include:

The power of mindset in achieving success.

From the bridal and wedding industry—where she built a successful brand and partnered with David’s Bridal—to becoming a judge for the Miss USA Pageant.

Her work in photography goes beyond capturing images; she sees it as a way to reflect beauty back to people.

Passion to help leaders grow.

Her latest venture, Grill Toolz, which she co-founded with her husband, Gabriel.

The challenges and rewards of working with a spouse, emphasizing the importance of communication and mutual respect.

Connect with Tiffany on LinkedIn and visit studio213.net/ and grilltoolz.com/ 

--- more ---

If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Twins have a unique bond that often extends beyond shared birthdays and inside jokes—it can shape careers, partnerships, and even brand-building. Nona Prather, a seasoned speaker booking agent and co-owner of Speaker Elevation along with her twin brother Paul Potter, Business Owner and Fishing Guide share their unique journey as entrepreneurs and as twins.

Highlights include:

Nona building a career helping thought leaders get on stage and get paid for their expertise.

Paul traded his career in technology for a life spent on the water as a fishing guide and content creator.

Their father, a professional speaker and past President of The National Speakers Association, was a major influence in shaping their entrepreneurial journeys—teaching them the importance of networking, branding, and positioning themselves as industry leaders.

Branding success comes from understanding that the ‘riches are in the niches.’

Nona’s book, 24 Ways To Get Paid To Speak: How Experts Get Paid Thousands Of Dollars For Speaking.

Paul’s YouTube channel, @GrandLakeGuy

Visit speakerelevation.com to learn more about growing a speaking business, and grandlakefishinguide.com to book your next outing. 

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If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Scaling sales is a crucial process for any growing business, involving the implementation of tools, systems, and coaching to optimize sales team performance.  AJ Mahar, Sales Performance Coach at Sellfire shares how by integrating AI-driven solutions, structured training, coaching and innovative methodologies, organizations can effectively accelerate and scale their sales growth.

Highlights include:

His journey into sales and his passion for helping organizations scale.

How AI is transforming the sales landscape and the importance of having a repeatable methodology for success. 

Key concepts from his book with co-author Butch Hodson, Sales Lab Scripting: The Proven Playbook to Scientifically Crush Your Sales Goals.   

A structured framework for scripting, testing, training, and managing sales processes. 

Success stories of how companies integrating their methodology have seen a 207% increase in sales per representative. 

Foster a growth mindset and implement effective coaching systems. Follow AJ on LinkedIn, visit Sellfire.com, and pick up your copy of Sales Lab Scripting: The Proven Playbook to Scientifically Crush Your Sales Goals on Amazon.

--- more ---

If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Why do the majority of products that are launched every year fail? Don't play the blame game and examine the approach taken to introduce the product. Was there a lack of product-market fit? Did you appropriately identify your target audience? David Fradin, President of Spice Catalyst and a product management consultant, shares his framework for managing a successful product life cycle. 

Highlights include: 

Wealth of experience at HP and Apple includes shaping groundbreaking products like the Apple III and the first hard disk drive on a PC.

Insights on leadership, the importance of organizational values, and the role of quality management in building successful products. 

His S.P.I.C.E. framework of Strategy, Process, Information, Customer, and Employees. 

Emphasizing the need for proper training, and how a lack of education around product development competencies leads to significant financial waste.

The rapid advancement of AI and its impact on product management, and a caution to not lose sight of the customer experience amidst technological innovation. 

The importance of conducting surveys, identifying 15 unmet needs before launching a product, and setting up "listening posts" to gauge market demand. 

Pick up David's book, 'Building Insanely Great Products: Some Products Fail, Many Succeed' and visit SpiceCatalyst.com for more information.  

--- more ---

If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Communicating your story effectively is at the heart of any successful brand and marketing strategy. How can you leverage creativity to build meaningful connections? 

Jameson Pitts, Founder of Sangfroid, an Austin-based boutique creative marketing agency, and Co-Host of the ShowUp Podcast Program shares how storytelling within the rise of technology can set your organization apart. 

Highlights include:

Building a career around transforming ideas into compelling narratives that resonate.

The pivotal moment with the University of Texas, Austin, that solidified Sangfroid as a true agency.

The evolution of the ShowUp Podcast, with co-host Leigh Lepore bringing business stories to life through an audio documentary format.

Placing emphasizes on curating high-quality content to earn listeners’ attention.

Insights into emerging trends in marketing, and the demand for talented directors and producers.

As an advocate for the thriving business landscape in Austin, Texas, Jameson also touches on what makes the city an innovation hub and how it continues to attract entrepreneurs.

Follow Jameson on LinkedIn and visit sangfroidstudio.com/ to learn more and for a consultation. 

--- more ---

If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup

Great leaders are those who demonstrate a passion for learning and growing. If the appetite is there, significant lessons can be found from numerous places and sources, including from other leaders, books and nature itself. Author and Leadership Trainer Rosemarie Downer discusses her book, Leaders Are Like Giraffes: Leadership Lessons from a Most Unlikely Teacher.

Highlights include:

Insight into how the giraffe serves as a powerful metaphor for leadership, emphasizing key traits such as vision, resilience, and adaptability.

19 characteristics of the giraffe.

Effective leaders must be able to stand tall in the face of adversity, remain steady amid uncertainty, and lead with clarity and conviction.

Leaders must be willing to “stick their necks out,” taking calculated risks and embracing change while also fostering strong connections with their teams.

Great leaders focus on influence rather than manipulation, mentor others toward independence, and lead with authenticity rather than seeking constant validation.

She also touches on the importance of continuous growth, mentorship, and maintaining integrity.

Stand tall in your own leadership journey. Resources including a workbook and a downloadable PDF are available. Visit booksbyrosemarie.com to learn more. 

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If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice.

Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs.

Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/

Website: appmeetup.com/twinstalkitup/

Community: facebook.com/groups/publicspeakingpoints

Patreon: patreon.com/twinstalkitup