Ultimate Product Party - The Podcast

So last week we shared our personal opinions about the NYNow 2024 Summer Tradeshow, but this week we want you to hear from the people - aka a bunch of really awesome brands that showed up (blood, sweat, tears, money, and more) to rack in those wholesale orders & create brand awareness. 

Check out interviews from…

• Cat Hildner from Kitty Meow Boutique - obvy!

• Chavelli from By Chavelli - you know we’re ride or dies for her jewelry!! 

• Cristian + Brittany of Nose Best Candles

• Dave at 33 Books Co. - lots of takeaway perspective here, friends!

• Alina at Auralign - immediately our people!!

• Heather of Silver Ribbon Studio - our tradeshow helper ride or die

• Joe from Buffalo Design & Printing - he’s our new bff!

• Lauren of Tortoise Design

• Natalie of Seat Square

• Nicola at Candlelish Coconut Soy Candle

• Sam of Near Modern Disaster - never a dull moment with Sam around!

• And more!!

Don’t take our word for the whole tradeshow experience. You gotta hear these different perspective from seasoned tradeshow goers and newbies alike!!

Literally SO GOOD. 

And did you know…

Doors are OFFICIALLY open for the UPP Afterparty, 3 month coaching program. And guess what… there’s an option for BOTTLE SERVICE now!! (Channeling my early 20, Vegas days). Doors close THIS WEEK!

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group to help you stand out in a sea of other product based businesses. 

👇👇👇

JOIN THE AFTERPARTY!

We just got back from a week in New York while I (Cat) was showing the Kitty Meow brand at the NYNow Tradeshow, while Allison came along for the ride to help out on the Kitty Meow side and network on the UPP side. 

If you’ve ever thought about showing at a tradeshow for you product line, you NEED to listen to this episode. We’re literally pulling back the curtain from set up, to take down, managing different personalities, and all the craziness that happens in between. 

It was a lot of work. A lot of money invested.

Long days on your feet.

But…

Lots of laughs.

TONS of new connections.

And new perspectives on buyers, retailers, and business relationships in general. 

Love it or hate it, it’s our honest feedback and takeaway from the entire experience. Do with it what you will! 

And did you know…

Doors are OFFICIALLY open for the UPP Afterparty, 3 month coaching program. And guess what… there’s an option for BOTTLE SERVICE now!! (Channeling my early 20, Vegas days). Doors close in a few weeks so time to take action, baby!

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group to help you stand out in a sea of other product based businesses. 

👇👇👇

JOIN THE AFTERPARTY!

We haven’t done a good ol’ girlfriend chat in awhile, so welcome to the episode that is totally off the cuff, non scripted, and takes us on a journey of a ton of different wild & crazy turns. 

This episode has a little bit for everyone:

• How we feel about our kids showing up on Social Media

• Ballerina Farm deep dive analysis 

• Reminiscing on our very first podcast episode together MANY years ago 

• Plans for Ultimate Product Party in Q3 & Q4

• How we got horrible pitches and often reply back for science

• Bracelet making progress for NYNow

• And so much more that we don’t even remember!

(I mean if you had to take notes and do a recap on a conversation with YOUR bestie what would all that look like?!) 

Just listen in. Promise you won’t be bored. 

Don’t forget, we’ll be opening up a new round of the Afterparty NEXT MONTH. Want to get in on the action of our AFTERPARTY Community & Group Coaching Program?? Get on the waitlist to know when the doors to the next Afterparty reopens! (oh yeah, we’re also adding a VIP Lounge to this shindig. So stay tuned!)

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group to help you stand out in a sea of other product based businesses. 

👇👇👇

GET ON THE AFTERPARTY WAITLIST!!

We know how much you all love really coming behind the scenes with us on all things planning UPP, so we figured we’d just record a planning conversation to bring the behind the scenes AND force ourselves to actually get to work. 

I (hi it’s me, Cat) decided to bring Allison with me to NYNow while I show the Kitty Meow Gift booth in August. (Will you be there too?! Please come say hi!) 

While we’re always traveling to have a good time, Allison isn’t just showing up for a “good time”. She’s gonna get TO WORK. Yes, she’ll be helping with all things Kitty Meow slanging wholesale orders, but the real intention is to also cross promote Ultimate Product Party to a convention center of our ideal customers - product based business owners, obvy!

We’re talking about our game plan for the Kitty Meow booth and luring people in, and then how to approach business owners and inviting them into the UPP community in a non sleazy, serving sort of way. 

We have some fun ideas up our sleeve, along with a UPP happy hour get together and we’re sharing allllll the details in this episode. So listen in and see what you can apply to your own business. And of course if you’re going to be in NY we want to hang out with you! 

Don’t forget, we’ll be opening up a new round of the Afterparty NEXT MONTH. Want to get in on the action of our AFTERPARTY Community & Group Coaching Program?? Get on the waitlist to know when the doors to the next Afterparty reopens!

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group to help you stand out in a sea of other product based businesses. 

👇👇👇

GET ON THE AFTERPARTY WAITLIST!!

Last week we were talking all about business bullying, cancel culture, and how to protect yourself & your business in general. Scary & wild shit, right?!

Seems like the perfect segway to share with you from the UPP Vault, the session Nicole Swartz, lawyer for women from Sprout Law, did at Ultimate Product Party 2024 in sunny California!

The best is that Nicole did the entire session about trademarks & business legalities using mother herself, Ms. Taylor Swift, as an example. 

Taylor fan or not (which omg how can you not be?!) you’ll walk away from this listen thinking “hmmm holy shit, maybe I should be doing xyz (or NOT being doing xyz) when it comes to my protecting my business and making sure it’s all on the up & up. 

While Nicole is our lawyer, she’s not YOUR lawyer, so please don’t consider this personalized legal advice. But to be able to get this kind of information straight from a lawyers mouth is pretty invaluable in itself.

Consider this our Taylor & Travis one year anniversary gift from us to YOU. Enjoy!

Want to catch the ENTIRE REPLAY of Ultimate Product Party 2024 in Orange County, California?! 

Well lucky for you… we recorded the whole shindig for ya, and tied it up with a pretty little bow for your viewing pleasure. You’ll be able to listen to the sessions from our lineup of 2024 educators along with accessing the full slide deck and any other freebies they so generously shared with the audience. 

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GET THOSE UPP REPLAYS!

Follow Ultimate Product Party on Instagram at www.instagram.com/ultimateproductparty

Unless you’re living under a rock, 2024 is shaping up to be the year of people being exposed - from bad businesses, straying husbands, celebrity antics and SO. MUCH. MORE.

Soooo let’s talk about it!

On today’s episode of the Ultimate Product Party Podcast we’re diving into a couple things - business bullying, cancel culture, and protecting yourself. 

Here’s the cliff notes version…

• Nowadays people are taking to the internet if ya do ‘em dirty

• Big businesses have a tendency of doing small businesses dirty & small businesses are starting to “fight” back.

• Sharing our own personal experiences with all these shenanigans

• You can step into your own power within your business and use your voice for good

• Protect yourself & your business LEGALLY

Listen in to get the FULL scoop, and let us know what you think and then please DM us (or reply back to this email) if you can relate or have your own story to share!

Oh yeah… Want to get in on the action of our AFTERPARTY Community & Group Coaching Program?? Get on the waitlist to know when the doors to the next Afterparty reopens!

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group to help you stand out in a sea of other product based businesses. 

👇👇👇

GET ON THE AFTERPARTY WAITLIST!!

In the spirit of participating in trends that ACTUALLY align (not just for the sake of showing off your latest dance moves) we’re hopping on the Things We Care About / Do Not Care About Trend. 

This week on the podcast we’re doing a little back and forth on things we care about as women industry leaders & business owners and other things we’re saying “bless & release” to!

Totally off the cuff here and didn’t plan anything in advance with this conversation!

We’re talking about…

• Pet peeves

• What we think about what other people might think about us

• Speaking truth

•  “Looks”

•  And it sort of takes an interesting turn at the end when we go down the rabbit hole of slimy business owners. 

Listen in and let us know what you think and then please DM us (or reply back to this email) with something YOU care deeply about (or something you don’t give an F about) as a business owner!!!

Oh yeah… Want to get in on the action of our AFTERPARTY Community & Group Coaching Program?? Get on the waitlist to know when the doors to the next Afterparty reopens!

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group to help you stand out in a sea of other product based businesses. 

👇👇👇

GET ON THE AFTERPARTY WAITLIST!!

Follow Ultimate Product Party on Instagram at www.instagram.com/ultimateproductparty

Just when you start getting into the groove of your business… BOOM! BAM! A big ol’ wrench is thrown into your schedule - introducing SUMMER BREAK, friends!

Whether you’re a parent juggling kids & fur-babies or not - there’s something about the kick off of Summer that can throw you for a loop and set you back until you can find a new groove. 

So let’s talk about it!

On today’s new podcast episode we’re sharing how we’ve been managing this shift to our personal and business schedules. Running and growing your own business from the ground up is challenging enough on it’s own, but when you throw in tiny humans who have their own schedules… hopes… dreams… makes it feel impossible at times!

We’ve made some promises to ourselves in this episode to stay sane and we want YOU to do the same for yourself. You’ll have to listen in to know what the heck we’re talking about, but if you don’t set some boundaries for yourself no one is going to do it for you. 

(And it’s kinda crazy, because for ONCE it seems like our personalities have sort of flip flopped over here! Ohhhh the joys of owning a business with your bff!) 

So how will YOU be spending your summer?

Grinding it out in your business??

Sippin’ on a seltzer lakeside? 

No judgment from us as long as you step into YOUR power!! 

Did you know you could experience the MAGIC & EDUCATIONAL CONTENT of UPP even though we’ve already wrapped up this year’s event?! 

Get a full replay on Ultimate Product Party 2024 and all the different keynotes, workshops, and veggie sessions!! 2 FULL days of content to help you grow, scale, and make more money selling your products - all from the comfort of your own home!

👇👇👇

GET THOSE REPLAYS!!

Follow Ultimate Product Party on Instagram at www.instagram.com/ultimateproductparty

Ok, this is going to be a teaching podcast episode - mixed in with a little Taylor Swift gossip, but relating it a way of how you can use these same concepts to life YOUR life - Taylor Swift fan or not is irrelevant. Stay with us, cause promise it’ll make sense!!

But we’re 2 weeks into our very first ever, Ultimate Product Party group coaching program - aka the AFTERPARTY. This month in the Afterparty  we’re talking all about showing up on social media (focusing on Instagram growth) selling your products, but doing it in a way that gets people to actually pay attention. We want them to BUY - not scroll on past saying BYEEEEE

Together, we’ve been working on hours and hours of personalized 1:1 audits for all our group members, and when it comes to Social Media strategy for product business owners, there seems to be some common themes. On today’s UPP Podcast episode we want share with you some common threads and hurdles we’ve been seeing - in hopes that in can help YOU get some clarity on your social media strategy as well. 

It’s 2024 - if you’re showing up as a Basic B on social media trying to sell your products… you’re going to be left with crickets and zero dollars in the bank. You’re better than that, mmmk?! Grab your notebook, listen in, and do a deep dive on your own Instagram page & strategy to see where you can make some quick shifts. 

Want to know when the doors to the Afterparty REOPEN!?

We’d love to welcome you into the AFTERPARTY - the exclusive, Ultimate Product Party group coaching program to help you stand out in a sea of other product based businesses. 

👇👇👇

GET ON THE AFTERPARTY WAITLIST!!

Follow Ultimate Product Party on Instagram at www.instagram.com/ultimateproductparty

The Ultimate Product Party Q&A Anonymous Panel has been one of the JUICIEST sessions of the entire event for the past 2 years. We open up the floodgates to as us ANYTHING (anonymously)- and we’ll answer honestly, obvy! 

We know you’re going to ask us questions about…

• Our business relationship

• How much money we make

• How much money we’ve lost

• Who’s the fun one?

• Was that chicken or was that pork?

• And the audience surprised us with some interesting, new ones this year

So we want to invite you to come on that entire journey with us! This episode is LIVE from the UPP Stage - and we leave you on another cliffhanger. Sorry, not sorry, but this is starting to be a really fun game we’ve been playing lately! 

Dying to know what happens next?!

Get a full replay on Ultimate Product Party 2024 and all the different keynotes, workshops, and veggie sessions!! 2 FULL days of content to help you grow, scale, and make more money selling your products - all from the comfort of your own home!

👇👇👇

GET THOSE REPLAYS!!

Follow Ultimate Product Party on Instagram at www.instagram.com/ultimateproductparty