After a decade-wide body of independent multimedia creative work as an artist, musician, and sound designer since 2006, including a music collective called "ISM" which he later adopted as a personal brand, His productions led to broader collaborations with a variety of teams, partners and clients. This path marked a shift in 2019 when he established the ISM Arts & Culture corporation as an end-to-end creative agency focusing on cross-stakeholder social innovation initiatives with governments, communities, companies, and research institutions at the local and global level. He has since worked with organizations like TED and TRIUMF (Canada’s particle accelerator centre). Show notes: ISM Arts and Culture - https://www.ism-ac.com