What if your sales breakthrough lies in the science of decision-making?

In this episode of the business strategist host Adam Strong and best-selling author Peri Shawn dive into the science behind successful selling. They uncover how neuroscience drives client behaviour, the power of emotional engagement, and the art of asking the right questions. 

Learn how to transition from traditional sales pitches to a strategy that aligns with the natural buying decision, ensuring your sales conversations are efficient, engaging, and conversion-driven.

Learn how to scale and exit faster by applying to join our waitlist for our next cohort to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info

Takeaways 

Neuroscience in Sales: Understand how the brain’s amygdala and frontal cortex drive buying decisions.

Emotional Engagement: Discover how connecting emotionally with clients increases their likelihood to buy and refer.

Strategic Questioning: Learn the importance of asking targeted questions to uncover and address client pain points.

Active Listening: See why pausing and truly listening can transform your sales conversations.

Optimised Sales Strategy: Adapt your approach to match where clients are in their buying journey for more efficient and effective outcomes.

Breakdown

00:00 Introduction and Speaker Overview

02:55 The Science of Selling

06:06 Understanding the Buying Decision

08:55 Emotional Engagement in Sales

12:03 Sales Strategies and Their Effectiveness

15:14 Mindset and Presence in Sales

17:55 Practical Application of Sales Techniques

21:13 Audience Interaction and Real-World Examples

23:50 Addressing Sales Struggles

27:07 Live Sales Coaching Session

30:00 Conclusion and Key Takeaways

34:16 Building Confidence in Sales Conversations

39:06 Understanding Client Pain Points

45:17 Effective Sales Strategies and Techniques

52:09 The Importance of Active Listening

56:32 Closing Thoughts and Key Takeaways

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ABOUT THE GUEST

Website: https://www.coachingandsalesinstitute.com/meet-peri/

Instagram: https://www.instagram.com/perishawn/

LinkedIn: https://www.linkedin.com/in/perishawn

Amazon: https://www.amazon.co.uk/Sell-More-Sales-Coaching-Challenges-ebook/dp/B00FC5PI3M?ref_=ast_author_mpb

ABOUT THE HOST

LinkedIn: https://www.linkedin.com/in/adamistrong

Learn how to scale fast by taking the business growth quiz: https://howtogrowabusiness.scoreapp.com

YouTube: https://www.youtube.com/adamstrong

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