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Most people think branding is about presenting a good online image, but that’s not the case. It’s about showing up as your true self and knowing what you stand for.
In this week’s episode of Unscripted with Raygan, we speak to public speaking coach and founder Paa Kwesi Folson, and he takes us into the world of personal branding - the values, mindset shifts, and practices that make people trust your brand and what you have to say.
Paa Kwesi shares practical insights on:
1. How to stay authentic while building visibility
2. The difference between private and personal branding
3. The mindset that turns personal stories into powerful positioning
4. How to grow your career or business through your story
If you read to this point, this is your reminder to like this video and leave a comment!
Every Wednesday, we bring you stories from the people shaping Ghana’s future in business, culture, and life.
Join us every Wednesday and subscribe if you haven't already
CONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!
In this episode of Unscripted with Raygan, we sit with Daniel Ampofo, a creative entrepreneur, founder, and creative leader behind DexGhana and ThirdLaw, with 10+ years of experience in building teams, systems, and events that have been the foundation for various creative communities. After speaking for over an hour, Daniel shared his experience in building a design business that lasts. This conversation is for any creative who wants to scale their craft into a real business.In this conversation, we cover:1. Creative entrepreneurship vs freelancing - why you should build systems, not just survive on gigs.2. How to price and package your work - base prices, overheads, and when to add margin.3. The data and habits that let you find repeatable clients.4. The importance of client transparency in a bid to avoid needless friction and build trust5. AI and Africa’s design future - why we must feed AI African data or risk losing our design voice.6. Portfolio & consistency - why many talented creatives hide their best work when things get comfortable.7. Leadership lessons - people skills, diagnosing intentions, and seeking discomfort.Simply put, if you want a clearer path to pricing, finding clients as a creative, and scaling to a sustainable business, this episode is full of actionable and practical advice that you can apply immediately.Register for the 2026 dEX Design Conference: https://conference.dexghana.org/2026-2/Every Wednesday, we bring you stories from the people shaping Ghana’s future in business, culture, and life. Join us every Wednesday and subscribe if you haven't alreadySupport the Show: https://buymeacoffee.com/rayganofficialCONNECT WITH DANIEL AMPOFOLinkedIn: https://www.linkedin.com/in/iamdanielampofo/Instagram: https://www.instagram.com/iamdanielampofo/X: http://x.com/iamdanielampofoCONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!
In this episode of Unscripted with Raygan, we sit down with Dr. Thelma Frimpong, Ghana’s first ESG & Sustainability Manager at ARB Apex Bank, to explore how money, faith, and resilience shape our lives.We talk about real issues every Ghanaian faces:1. Is saving in dollars a good idea today?2. How can ordinary people protect their money against inflation?3. Do traditional roles in marriage still make sense in 2025?4. Why sustainability and finance matter more than we thinkBeyond the conversation about the financial state of the average Ghanaian, Dr. Thelma Frimpong shares her personal journey, from growing up in Ghana and facing family struggles, to earning two master’s degrees, a doctorate in finance, and building a career in consulting and banking.This is a conversation filled with lived lessons, faith, and practical insights for anyone navigating life, money, and purpose.Every Wednesday, we bring you stories from the people shaping Ghana’s future in business, culture, and life. Make a date with us every Wednesday and subscribe if you haven't.CONNECT WITH DR. THELMA:LinkedIn: https://www.linkedin.com/in/dr-thelma-frimpong-mensah-ccml-66680217b/Support the Show: https://buymeacoffee.com/rayganofficialCONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!
From starting as a traveling secretary in 1999 to becoming the Regional Head of Marketing & Corporate Communications for UBA across Anglophone West Africa, Henry’s 25-year career is nothing short of inspiring.In this episode, we talk about:1. How he navigated Ghana’s Corporate and Media space (CTFM, Media General)2. His unconventional career moves, including taking a pay cut that changed everything3. The secret to climbing the corporate ladder in Ghana4. The state of PR/Marketing in Ghana and where brands can do better5. Actionable tips for young Ghanaians about entitlement, innovation, and collaborationThis episode highlights career growth, the roadmap to building influence, and most importantly, how to create impact in Ghana’s corporate and creative space.CONNECT WITH HENRY:Instagram: https://www.instagram.com/dotteywatson?igsh=bTluYWNrcGF1Z2RvLinkedIn: https://www.linkedin.com/in/henry-nii-dottey-apr-ba-mba-a008706b?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_appCONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1Support Reagan: https://buymeacoffee.com/rayganofficial🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55swDon’t forget to subscribe, like, comment, and share. Let’s make this one of our most-watched episodes yet!#UnscriptedWithRaygan
What really happens when powerhouse women gather around a table to talk about careers? In the second edition of the Unscripted Roundtable Discussion and our very first all-ladies session, you’ll meet Keni Ribeiro, Adwoa Noella, Patty the Strategist, and Jannice Tagoe. These inspiring leaders get real about what it takes to build a fulfilling, meaningful career - no sugarcoating, just a brutally honest conversation about emotional hurdles, unexpected pivots, and lessons you won’t hear anywhere else.Are you ready to stop overthinking and actually move forward in your career?Subscribe for more candid conversations with people rewriting the rules of business, branding, and professional growth.CONNECT WITH KENIInstagram: https://www.instagram.com/keni.ribeiro/LinkedIn: https://www.linkedin.com/in/keniribeiroX:https://x.com/KeniRibeiroTiktok: https://www.tiktok.com/@keni.ribeiroFacebook: https://www.facebook.com/keniribeiroblogYouTube: https://www.youtube.com/@KeniRibeiroTubeCONNECT WITH PATTY THE STRATEGISTInstagram: https://www.instagram.com/pattythestrategist/LinkedIn: https://www.linkedin.com/in/pattythestrategist/X: https://x.com/_thisispattyTiktok: https://www.tiktok.com/@keni.ribeiroYouTube: https://www.youtube.com/@PattyTheStrategist CONNECT WITH JANNICE TAGOELinkedIn: https://www.linkedin.com/in/jannicetagoecoach/Instagram: https://www.instagram.com/jannicetagoe/X: https://x.com/TagoejanniceCONNECT WITH ADWOA NOELLAInstagram: https://www.instagram.com/adwoa.noella/X: https://x.com/AdwoaNoellaTiktok: https://www.tiktok.com/@adwoaaaa20CONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1CreditsHost & Co-Producer - Reagan MarfoCo-Producer - Attuquaye Korley Director - Orville OcanseyPhotographer - Barima JonesColorist - Kwesi DicksonTeaser Editor: Matthew YuorfongSocial Media Manager - Sharon Ikwue Community Manager - Ivy Akpotosu-NarteyVideographer - Emmanuel Peter AmexoOperations and Logistics - Yvonne MensahVisual designer - Theophilus DeitehVideo editor - Oliver KaviSound Engineer - Michael AffulProduction Company - Ville Films & Raygan Studio🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!
Anita Akuffo opens up about her 10-year journey in the Ghanaian media space and the full-circle moment of starting as a Miss Malaika contestant before returning years later as the show’s co-host.
In this conversation, she shares:
The truth about TV glamour and why you shouldn’t feel pressured to match celebrity lifestyles.
Navigating public attention while keeping parts of her life private
The grace, patience, and right connections that shaped her career
The challenges women face in the industry and how to avoid being taken advantage of
Lessons from starting with low pay and turning opportunities into stepping stones
This episode is a blueprint for anyone who wants to see what the real road to a career in the media industry is. It’s filled with lessons, behind-the-scenes stories, and inspiration.
he was just 14 when the media world came calling.
In this episode, we sit down with Adwoa Noella, a trailblazer in Ghana’s Media industry who began her journey in front of cameras long before most people knew who they were.
From entering the media space as a teenager to navigating unwanted advances, Adwoa opens up about what it takes to rise in Ghana’s highly competitive media space and the reality of her journey behind the spotlight.
In this honest and eye-opening conversation, Adwoa shares:
• Getting into the media at 14 and what no one prepared her for
• Facing inappropriate advances in the industry
• Balancing school and work at an age where most are still figuring themselves out
• Entering Miss Malaika and what the experience taught her
• The truth about influencing and brand deals in Ghana
• Her thoughts on competition, pressure, and staying grounded in a loud industry
• Why Ghana’s media space still has a long way to go and what needs to change
If you’ve ever felt the pressure to grow up too quickly, or you’re trying to figure out how to protect your peace in the middle of your ambition, this episode is for you.
What happens when you choose purpose over popularity? In this episode, we sit down with Kobby Kyei, a Ghanaian journalist and storyteller whose work is reshaping how media can drive social change.Kobby Kyei sits with us and shares the story of his journey, detailing how he built a career rooted in impact, purpose, and faith - and why chasing social media metrics was never his goal.In this powerful and emotional conversation, Kobby Kyei opens up about1. Leaving comfort to serve: Why he chose storytelling over a stable teaching job2. Facing criticism for refusing to chase trends and how he stayed true to his niche3. The power of digital legacy: Why your great-grandchildren should find you online4. The Boys Lives Matter campaign: The forgotten struggles of the boy childYou’ll leave this episode reminded that true influence isn’t measured in likes, but in lives touched. If you’re a creator, activist, or someone battling self-doubt, this episode is a masterclass in resilience, calling, and building a legacy that outlives the algorithm.CONNECT WITH KOBBY KYEIYoutube: https://www.youtube.com/@kobbykyeinewslive X: https://x.com/KobbyKyei_ Website: https://KobbyKyeiNews.com Instagram: https://www.instagram.com/kobbykyeimedia/ Tiktok: https://www.tiktok.com/@kobbykyei_CONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!
How do you build a successful YouTube channel without showing your face? In this powerful interview, we dive deep into the journey of Kula, the Headless YouTuber, who transitioned from music to anonymous content creation—and went from hidden identity to viral success.
In this emotionally raw and insightful conversation, Kula shares:
Why he chose to stay anonymous—and how criticism and fear shaped that decision
The mental toll of hiding his identity and how recording became “depressing”
How he rebuilt after losing his original channel and what kept him going
His unconventional content strategy: a phone, personality, and storytelling
The truth about revealing his identity and breaking past the “glass ceiling”
Why personality > aesthetics when it comes to content creation success
Whether you’re just starting your YouTube journey or struggling with self-doubt, this episode is packed with lessons on authenticity, resilience, and building in silence.
CONNECT WITH RAYGAN:Instagram - https://www.instagram.com/rayganofficialTwitter - https://twitter.com/rayganofficialLinkedIn - https://www.linkedin.com/in/reaganmarfo/Tiktok - https://www.tiktok.com/@rayganofficial?_t=ZM-8tHBftDyYdx&_r=1CONNECT WITH DERRICK:Instagram: https://www.instagram.com/derrick.abaitey/LinkedIn: https://www.linkedin.com/in/derrick-abaitey-59181361/Tiktok: https://www.tiktok.com/@derrick.abaiteyX: https://x.com/deeabaiteyPodcast: https://www.youtube.com/@UCsvRFzTlxQ8QrrY-m2qbSNA 🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!
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