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December 13, 2015Chapter 9. The Analyst InquiryOrchestrating the optimum inquiry with the analysts.4 minPlay
December 13, 2015Chapter 21. Wrap UpConclusion. And if you want to pursue your MQ strategy with the author reach out at [email protected]4 minPlay
December 13, 2015Chapter 20. What Not To DoHere are several things that will set you back on your journey UP and to the RIGHT.6 minPlay
December 13, 2015Chapter 19. Responding to the MQ QuestionnaireResponding to the MQ Questionnaire is one of the most arduous tasks. Doing it properly is also the most important task.6 minPlay
December 13, 2015Chapter 18. Guerrilla TacticsThis is the fun stuff. Mad Men style analyst influence.22 minPlay
December 13, 2015Chapter 17. Leveraging Social MediaTips, tricks, and techniques of using Twitter, Linkedin, etc. for analyst influence.17 minPlay
December 13, 2015Chapter 16. Managing WikipediaTop secret method for presenting your best face to the analyst community via Wikipedia.6 minPlay
December 13, 2015Chapter 14. The CEO's RoleAn analyst influence strategy must bring in the CEO and executive management.8 minPlay
December 13, 2015Chapter 13. SymposiumThe IT/Expo and Symposium is Gartner's biggest event. It's expensive but you will never find such a concentration of buyers in one place.4 minPlay