UP and to the RIGHT: Strategy and Tactics of Analyst Influence episodes:

• December 13, 2015Chapter 12. The Summit

  Gartner events are important parts of your influence plan.

  ...more

  

  ---

• December 13, 2015Chapter 11. The Drop-By Briefing

  Impromptu visits to the analyst's home town can change everything.

  ...more

  

  ---

• December 13, 2015Chapter 10. The Analyst Briefing

  Briefings are free. Take advantage of them to plant the "inception" seed.

  ...more

  

  ---

• December 13, 2015Chapter 8. The SAS Day

  The Strategic Analyst Services is one of most intense influence opportunities you have.

  ...more

  

  ---

• December 13, 2015Chapter 7. Finding the Influencers

  Find the journalists, bloggers, key users, and analysts that influence the industry.

  ...more

  

  ---

• December 13, 2015Chapter 6. The MQ Plan

  Once you have a strategy you need a plan.

  ...more

  

  ---

• December 13, 2015Chapter 5. The MQ Strategy

  You need a strategy to achieve your goals of moving UP and to the RIGHT.

  ...more

  

  ---

• December 13, 2015Chapter 4. The Influence Pyramid

  Introducing the Influence Pyramid, a way to think about the cycle of influence as it pertains to industry analysts.

  ...more

  

  ---

• December 13, 2015Chapter 3. Influence

  How influence works in the technology buying eco-system.

  ...more

  

  ---

• December 13, 2015Chapter 2. The Magic of Magic Quadrants

  How do Magic Quadrants impact sales, valuations and success?

  ...more

  

  ---