10% of Link to Objected Oriented UX Masterclass: https://www.ooux.com/hi/thewayofproduct

𝗨𝘀𝗲 𝗧𝗵𝗶𝘀 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝘁𝗼 𝗣𝗿𝗲𝘃𝗲𝗻𝘁 𝗥𝗲𝘄𝗼𝗿𝗸, 𝗕𝘂𝗹𝗹𝗲𝘁𝗣𝗿𝗼𝗼𝗳 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲, 𝗮𝗻𝗱 𝗨𝗻𝗰𝗼𝘃𝗲𝗿 𝗙𝗶𝗿𝘀𝘁 𝗣𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀

On hashtag#wayofproduct this week, Sophia V Prater, a trailblazing UX educator, consultant, and the founder of the object-oriented UX methodology, joins us to dive deep into her innovative approach to user experience design. She shares her journey from her childhood passion for design to revolutionizing UX with her unique methodology, emphasizing the need for harmonizing design, engineering, and product management.

Here's what we're unpacking:

⭐ The transformative philosophy of object-oriented UX and how it helps prevent unnecessary rework and disruption.

⭐ Insights into Sophia's journey from industrial design to UX and her mantra of "Teach what you need to learn."

⭐ The vital role of object-oriented UX in building a bulletproof software architecture and information architecture.

⭐ Strategies for UX professionals to communicate effectively with developers and stakeholders, ensuring a user-centered approach.

⭐ An exploration of the ORCA (Objects, Relationships, Calls to Action, and Attributes) process and its impact on designing intuitive and effective systems.

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𝗪𝗵𝗼 𝗶𝘀 𝗦𝗼𝗽𝗵𝗶𝗮 𝗣𝗿𝗮𝘁𝗲𝗿?

Sophia Prater is more than a UX consultant; she's a visionary who has mastered the art of transforming complex systems into intuitive and user-friendly experiences. With a background in industrial design, she's spent years perfecting her object-oriented UX framework, helping teams worldwide to prioritize effectively and build products that resonate with users on a deeper level.

Sophia's approach isn't just about making things look good; it's about making them work seamlessly and meaningfully.For more of Sophia's revolutionary insights and to learn about her framework, check out the episode, and don't forget to subscribe to The Way of Product for more inspiring stories and strategies.

Connect with Sofia: https://www.linkedin.com/in/sophiav/

00:00 Introduction to Intelligent Iteration

00:16 The Importance of UX Language

00:37 Introducing Sophia Prater: UX Educator and Consultant

00:45 The Impact of Object Oriented UX Design

01:02 Personal Experiences and Insights into UX Design

01:15 Promotion and Benefits of the Course

01:40 Introduction to The Way of Product Podcast

01:49 The Challenges of Being a Prog Leader

02:14 Invitation to Join the Newsletter Crew

02:39 Interview with Sophia Prater

02:56 Sophia's Journey into UX Design

06:43 The Evolution of Sophia's UX Design Process

08:27 The Impact of Object Oriented UX on Career Growth

20:19 The Importance of Cardinality in UX Design

31:49 The Value of OUX for Businesses

36:21 The Role of OUX in Defining Project Scope

37:47 The Art of Snarky Responses

38:00 Understanding Purchase Order Deliveries

38:26 Assessing Risks in Assumptions

39:14 The Power of Asking Deep Questions

40:04 Podcast Intermission: A Special Request

40:43 The Importance of Articulating Design Instincts

41:33 The Airbnb Example: A Lesson in Object Oriented UX

47:02 The Challenges of Growing a Business

49:56 The Power of Object Oriented UX in Product Team Collaboration

51:45 The ORCA Process: A Deep Dive

56:42 The Benefits of the ORCA Process

01:03:08 The Future of Object-Oriente UX

01:09:28 Closing Remarks and Special Offers

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.wayofproduct.com