The Content Cocktail Hour

Using Content Distribution to Drive Revenue with Chris Vannoy


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Brett and Chris Vannoy, VP of Product and Engineering, let the cat out of the bag on The Juice’s newest product launch. The Juice has a new integration with HubSpot, which will enable marketers finally show the impact of their content programs in driving revenue. This is especially important as cookies are phased out. Chris explains how this integration will a game-changing tool for marketers.

1:50 Conversation with Chris
3:30 Partnering with HubSpot
6:45 History of integration
9:45 Re-targeting
12:26 HubSpot deals
15:10 Driving revenue
17:20 Surprises along the way
21:00 Impact of content
25:40 Outro

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The Content Cocktail HourBy Jonathan Gandolf

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