Bala Sarda comes with lineage of over 80 years in the tea industry and it is when he worked in his bulk export family business, he noticed the huge gaps in the $90 billion tea market. He started Vahdam Teas in early 2015 to address these problems and make available garden fresh teas to consumers across the world, direct from source, under a home-grown tea brand by leveraging technology. A tea enthusiast, he dreams of putting an Indian tea brand on the global stage. Prior to founding Vahdam Teas, he started Youth 360, a youth network & b10Media, a digital marketing company while still in college. Bala joins Justin to share insights on launching this fast-growing tea brand.