Vape Radio | The Voice of the Vape Space

Joining us today is Bethany Gomez, Managing Director with the Brightfield Group from Chicago. They have been marketing and researching in cannabis and CBD more than 4 years

Some findings:

old methodologies do not keep pace with this fast moving cannabis market

Brightfield integrates social media with conventional methods

their data science division analyzes all these components

they look at lifestyle as well as metrics

where is the CBD market strongest? Boomers? Millennials? Seems to be both and here’s why!

The stressed out Millennials can be angry and the Aging Boomers can have pains

How big was CBD in 2018? $600M pretty good considering it was mostly illegal on a federal level most of that time, sales were through independent retailers, no large chains, mostly word of mouth, no marketing beyond a point

How big will it be in 2019? $5 Billion

$22B by 2022…

Fits into SOOO many consumer products

Europe is a patchwork of different rules and opportunities, similar to the US until the Farm Bill passed. The US status was clarified with one law; can the same thing happen in Europe?

Opportunities for making money? Yes, we discuss that too! Product innovation, competitive positions rule. What is a White Space? Find out here, plus learn about how long the window of opportunity may last

And what about the female market? Lots of opportunities here ttoo.

Contact Brightfield and Bethany at [email protected]

TPE is the first major show of the year- and I think the best.

Not a party or cloud comp, this is a professional show run by professionals. Vape, tobacco, alternative, CBD, it’s all here along with probably the best educational program of the year. Today we speak with Ben Stimpson with TMG Media, owned by Krekek and Phillips & King.

As we fend off the attacks from the FDA and regulators, one of the easiest ways to protect yourself is to check the IDs and age of all your buyers, both in person and online. On this week's show, #100!, we interview Chris Meyer with Intellicheck, the leaders in age verification, bar none.

For over 25 years they have been protecting government and law enforcement agencies and commercial businesses as well, from the proliferation of phony Ids. The technology allows duplication of magnetic strips, state driver's licenses and anything you can imagine.

Learn how to protect your business from liability and exposure!

We also offer a free one hour webinar which provides a product demo plus discount if you mention VapeMentors. Find it here: https://www.facebook.com/events/264852614229054/

Sometimes we wonder if we can make a difference in the world or in the vaping space. Wendy had passion and drive and did well until YouTube terminated her account... Learn about perseverance and commitment to recover and get back in business.

Hard to believe, but we are just one away from number 100!

Chris Howard is the attorney for E-Alternative Solutions, a division of Swisher. This interview provides insight to how large tobacco companies have recognized the power of vaping and have tapped into the needs of the marketplace.

Jeff Connell was a former rocker, who still rocks, so when he discovered vaping it changed his life. The Heisenberg line is world famous and many try to copy it, which is a great lesson to learn about protecting your IP.

Nicotine Salts are controversial, satisfying, popular- and very much under attack. JUUL was the gateway to this new world and has become a lightening rod for media. Find out from Solace the truth behind what can help former smokers STAY off tobacco.

Lotus, based in Idaho, has been a Quiet Giant for many years. They have expanded into convenience stores and added CBD to their mix. Listen and learn.

Robert Cartagine and his son, Joey, were so happy with their first shop, The Vaping Store, that they opened the second one and combined all the best and coolest of the old as well as the new. Learn how to ADAPT to the new times and expand into other vape related products, like glassware, CBD and Kava.

The shop is 3000 sq. ft. and accommodates the age spectrum from Millennials to Baby Boomers.

If you are curious about the legalities and issues with CBD and cannbis, then learn from noted attorney Chris Van Gundy and learn where the risk is as well as the money!