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Nate Sirotta is the founder and playmaker at Impulse Artists, a boutique publicity and digital marketing agency that's worked with some insane talent to great success over it's few years in business. Nate and I talk about PR and how to get into it from any angle. He's been doing this thing for a while and has some really great tips. So don't miss a thing and take notes!

They say to never judge a book by its cover, but isn’t the cover a part of the book itself? The face of the body of work? This week we talk to Ian Baldwin of Hear&See about design and how it applies to the music industry specifically.

Dana Reandelar didn't think that she had enough to say to be on this show. In this episode we prove that she was wrong. Dana is a music writer that has a secret past as a multi-instrumentalist. She's also up on the latest in Frank Ocean, so we spend a good deal of time dissecting 'Blonde'.

Jack Appleby is a Social Media Strategist by day at Ayzenberg Group, a killer marketing agency in California that's worked with really awesome brands over the years. In his spare time, he talks music at a number of publications and has even dabbled in the label/management side of things once or twice. Get to know Jack as he spills the beans on just how many copies of intheclouds' 12 Lathes records were cut as well as a certain supergroup follow-up LP that exists somewhere in the world.

Joe is the founder of American Dream Records, an independent record label that put out vinyl releases from some pretty amazing bands in the early 2010s. Since then, he's amassed an impressive and growing Twitter following as @anamericangod. Nostalgia swings it's mighty fist as we talk about the old days of music discovery and early Internet hangouts for music lovers. Then we talk Twitter, a lot of Twitter.

When this thing started as an Under The Gun branded show, Brian Leak (aka The Lion) was initially supposed to be my cohost. Alas, a change in career led him to Substream Magazine where he is now Editor In Chief. A week removed from dropping his first issue there, we discuss how starting at a local rag evolved into a career. You’ll have to forgive some audio artifacts. Brian had a rough night of being ill the night before, so he forgot his headphones. As a result there are a few overlaps in dialogue.

Mark Garza graces us with their presence to discuss what it's like being 18 with a 3 year old record label. Mark is starting college this year and already feels jaded, so Jake tries to help them through. This is a must-listen for young music industry professionals.

Joshua Hammond is a blogger turned publicist that's been writing around the Midwest for about a decade. After a while, he switched ends of the email chain and picked up publicity, which moved him from Kansas to The Big Apple. We discuss everything from the start of his career at Popwreckoning to today, as a publicist at Press Here.

Our good friend Michele Stephens swings through to chat about tour PR, the lifeblood of her career in music. As a tour publicity pro at Epitaph Records, she lends her expertise and drops some hints about what not to do when trying to cover the alternative music scene's biggest roaming festival, Warped Tour. Naturally there is some talk about Troye Sivan, My Chemical Romance, and Cute Is What We Aim For to be had, for Michele is a pop lover through and through.

It only took five episodes of this thing to land a juicy exclusive. Jake talks to Ian Kenny of King Neptune about what exactly happened to NGHBRS, the project he’s been known for leading into this new project.