Content and Conversation: Organic Growth Insights from Siege Media

Vetting Prospects at Scale


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Possibly the hardest part of outreach is deciding who to pitch.

We're not of the "spray and pray" mindset, so building a pitch list takes time. That said, we've discovered some helpful tricks and tips to try to decrease that vetting period as much as possible.

In today's Content & Conversation, Director of Content Marketing Vince Nero offers his updated advice on how we cut down on time spent compiling pitches.


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Show Notes:

00:33: Easy quantitative signals to decide not pitch a site
3:00: Should "spam scores" play into your vetting process?
5:00: Our process of "real time" prospect lists vs. advanced list building
5:40: Is a low domain authority site an automatic "no"?
6:58: Qualitative features to help your decision making process
10:00: Evaluating social media followers in vetting websites
11:29: How we vet for guest posting sites
14:58: Vetting for link relevancy

Show Links:

How to Qualify Sites for Link Outreach by Vince
Sparktoro
Space Jam website
Follow Vince on Twitter
Follow Caroline on LinkedIn
Produced by Cara Brown
Send us an email
...more
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Content and Conversation: Organic Growth Insights from Siege MediaBy Siege Media

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