You join the digital market with a brilliant tech product and services you knew would solve people’s problems online. But then your website suffers lack of engagement. People simply don’t get what you’re selling, and don’t stay long enough to understand why they need you.

You’ve heard of explainer videos helping bridge this gap, but you also know that this is a huge investment on your part. Is it really worth the effort?

Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.

In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through the importance of prospecting through explainer videos, as well as the pros and cons that comes with it. 

EXPLAINER VIDEOS Simple human explanations supported by meaningful animations.

DIY VIDEO PROGRAM Create your own videos with a push of a button

ASK YOUR QUESTION

 What has you feeling overwhelmed? Let us help you solve the mystery of video marketing

CONVINCE YOUR BOSS Download our guide to help decision makers understand the importance of video marketing their business. 

THE POWER OF VIDEO MARKETING View on demand in 60-minutes. 7 lessons to kickstart your video marketing journey.

David Jenyns: Sometimes there's a misconception thinking, well, if I'm going to systemise I have to systemise like McDonald's and it has to be to that level of detail. But there's a good chance some videographers might not be building a hamburger business. So we don't need to necessarily follow their roadmap exactly. But there's a lot of so key valuable lessons to be learned from McDonald's. How they got started. You know, we don't look at how McDonald's is today. They're this lean machine systemized. They can open stores within 30 days and meticulous the way that the store runs recruit like they are every aspect of their business is down to sort of like a fine tooth comb. And that's the result of it 60 years worth of work. But if you come back and you look at the movie, right at the start of that movie, they are around on a basketball court, and they've got some chalk. And they're mapping out the floor plan of one of the stores. And that is the way that systems are built, you start off rough and ready, you kind of just get whatever best practices, you make a tweak, you move things around. 

Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication. 

In this Part 2 interview of Chris Schwager (Video Marketer from Ridge Films) with David Jenyns (CEO of systemHUB, author of Systemology) with co-host Brendan Southall (Video Marketer from  Ridge Films) as they explore business system models and the struggles and benefits that come with initiating processes.

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Have you ever had a stressful vacation because you can’t put your phone down, answering client calls or putting out fire in the office? Ever felt like you can’t catch a break during office hours because your staff kept consulting with you for every decision? Ever dreamed of growing your business but always wake up to the reality that your hands are always full? 

It’s simple really. Step back and let your business run without you. 

Wait, what? 

Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication. 

In this episode, Chris Schwager (Video Marketer from Ridge Films) is joined by David Jenyns (CEO of systemHUB, author of Systemology) as they talk about how systemizing your business processes can create time, reduce errors, and give your business a chance to scale, as well as how videos help streamline the operations so that other people can take over in the absence of another. 

David Jenyns: When I realized it's not about the software, it really isn't, as much as I'd love to be able to say system hub is the only solution. And everybody needs to have this. There are some challenges with every platform. And there's pros and cons. And then the real key is if you've got a project management platform, if you're running projects through an Asana, a teamwork, PM, a Podio, or Monday or something like that, when you start to think about assigning tasks out to team members, the point at which you assign the task, you want to have the link to that video or that training at that point. So you might say, alright, this task is getting assigned to Sally to issue out an invoice to the client. And in the description, there's a link to how to issue out that invoice in MYOB. And that way she gets assigned the task, but if she can't do it, it makes it so much easier to reassign it to someone else. Because you've already got the how to document or training right there. That's that's actually the real key. 

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New year, new goals! And if you’re still wondering what game plan you need to kick off your video marketing campaign this year, there’s no need to look far than the trends that proved to be effective last year.  

Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them. 

In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through five video marketing trends that has proven to be effective the past year and will likely make an impact on 2022. 

Get the support of Google's highest rated video company in the country to bridge the gap of knowledge using Ridge Films DIY Video Program.

If you're trying to solve the mystery of video marketing your business... what has you feeling overwhelmed?

CLICK HERE TO ASK YOUR QUESTION

Or download our guide, because we’re always helping the business community become better video marketers.

CLICK HERE FOR THE 'CONVINCE YOUR BOSS' DOWNLOAD

If you want more content like this, check out The Power of Video Marketing (On-demand)
a 60-minute seven-lesson course to access anytime you want.

Den Lennie: You've cracked a chord on providing a really valuable system for your clients. It solves a real problem. People always want crews to come into their office and disrupt everything, but you're solving a real problem. And you're making recurring revenue to support them with, you know, coaching, post production, and making sure that they're getting value from their investment. And I predict that what you'll see is years and years of people going, why would we stop this?

Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication.

In this episode, Chris Schwager (Video Marketer from Ridge Films) is interviewed by Den Lennie (Coach and Mentor from Video Business Accelerator). Chris talks about how he came to create the smallest all-in-one Desktop Studio by addressing a pain point in his business. And how he started marketing his product and services by doing it on camera and showing how it’s done.

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Nathanial Bibby: It's more important than ever not to come across as a salesperson if you want to get customers. It's about looking professional and ensuring credibility. People need to know what you do. If your headline and your company name and your profile photos are that good that people are curious enough to click on your name and read your profile to find out why you do that, that's cool. But if people are looking for something specific, and then they're looking in their network for video marketing agency, it's good to have it in your headline. But other than that, I would keep it very professional, like the things are changing on LinkedIn. I think you want to make sure that first things first, if you are on there to get customers, make sure it doesn't look like a salesperson.

Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication.

In this Part 2 interview of Chris Schwager (Video Marketer from Ridge Films) with Nathanial Bibby (Founder and Managing Director of Bibby Consulting Group), they are joined by Brendan Southall (Video Marketer from  Ridge Films) as they explore more about the rules at play on LinkedIn. 

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You have a great video at hand that has all the ingredients to be a hit in the market and yet, it’s not living up to its potential. There’s low engagement and reach is limited. Now, you’re pressured to create a brand new video content to keep up with social media’s algorithm.

Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.

In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through five ways you can repurpose your videos to get a better reach of your audience.

Listen to understand the potential of one video and getting its core message. Learn how you can leverage them across multiple platforms. Don’t leave your videos hanging. Make it work for you.

Get the support of Google's highest rated video company in the country to bridge the gap of knowledge using Ridge Films DIY Video Program.

If you're trying to solve the mystery of video marketing your business... what has you feeling overwhelmed?

CLICK HERE TO ASK YOUR QUESTION

Or download our guide, because we’re always helping the business community become better video marketers.

CLICK HERE FOR THE 'CONVINCE YOUR BOSS' DOWNLOAD

If you want more content like this, check out The Power of Video Marketing (On-demand)
a 60-minute seven-lesson course to access anytime you want.

Nathanial Bibby: Videos are shared 20 times more than any other type of content. But it doesn't just mean that you can sit there and do a video and it's going to do well. It's got to be good. Get them to remember the content, what you're saying, having it edited properly, lighting, audio, all those sort of things are a skill and are important. You can't just expect to to hop in front of the camera and say Hi, here I am on my way to a meeting! and all of a sudden your business is going to go crazy. You've got to have some sort of strategy and it's going to take some time for you to get good at it."

Clearly, visibility online through videos can give you an edge over any other content format. But the leads won't come as easily as the number of views or followers do. So what kind of push do you need to generate leads on LinkedIn?

Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication.

In this episode, Chris Schwager (Video Marketer from Ridge Films) is joined by Nathanial Bibby (Founder and Managing Director of Bibby Consulting Group) as they talk about how videos play a role in increasing visibility on social media, how to omni-channel market your business, and how to generate leads on LinkedIn. 

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Financial planning is a great strategy to manage your finances and achieve your goals. But it will only work if your prospects understand how to navigate through this jargon-filled process. The last thing you want is leaving them to read a text-based stock photo-packed website with Terms-and-Conditions-page vibes that nobody reads.

Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.

In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through three types of videos you can use to attract prospects and get them to invest in financial planning.

When you listen you will understand the importance of each type of video and what role they play in relaying key messages to your prospects. Learn the crucial role of writing scripts to simplify the jargon that often bamboozle clients. Finance may be a tough subject to hold your prospects' interest. But with the right strategy, your videos can help them cross that bridge.

Get the support of Google's highest rated video company in the country to bridge the gap of knowledge using Ridge Films DIY Video Program.

If you're trying to solve the mystery of video marketing your business... what has you feeling overwhelmed?

CLICK HERE TO ASK YOUR QUESTION

Or download our guide, because we’re always helping the business community become better video marketers.

CLICK HERE FOR THE 'CONVINCE YOUR BOSS' DOWNLOAD

If you want more content like this, check out The Power of Video Marketing (On-demand)
a 60-minute seven-lesson course to access anytime you want.

Danielle Johansen: “I tried to film the investor video myself. I spent I would say a good two days filming, re-filming, filming, re-filming, watching, tweaking. So for me the advantage was, firstly, you helping us script it in a way that is going to resonate with the everyday person. And I think the professionalism of Ridge Films, people said so many compliments about the video, and how lovely it was to watch how professional it was. I couldn't have achieved that on my own. 

Implementing videos as part of marketing greatly increases traffic to your website and demand for your services. Your investment for video marketing (when done correctly) will come to fruition. The next step should be how you use it to scale. But how do you find the right video for you?

Welcome to 'Video Made Simple' an easy listen video marketing & production podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication.

In this episode, Chris Schwager (Video Marketer from Ridge Films) is joined by Danielle Johansen (Founder and CEO of Threadicated) as they talk about how videos played a role in reaching their audience and taking the next step in securing investment funds to scale their business. 

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