Video Today Podcast: Production | Marketing | Gear

This is a whopper of a show folks! We give you the All Mobile Video edition of Video Today. Join us as we cover the top 10 mobile video apps, some rad hardware and some ridiculous 4k video shot on an iPhone!

The all-mobile show: The rapid adoption of mobile video...

Top 10 mobile apps + an iPad app

imovie

http://www.horizon.camera/ $1.99 - does digital zoom rather than show vertical horizon.

http://www.filmicpro.com/

http://www.pocketlightmeter.com/

Luxi Hardware

http://photojojo.com/store/awesomeness/luxi-iphone-light-meter/

slopro - 1000fps slow motion video - at app store - free - has pro version $3.99 removes watermark...http://sloproapp.com/SloPro_-_Super_Slow_Motion_Video_for_iPhone_%26_iPad/SloPro_-_Super_Slow_Motion_Video_for_iPhone_%26_iPad.html

YouTube creator studio - free

videopro Camera on the app store - allows audio monitoring - $4.99 - better than Filmic Pro? - exposure and focus far more intuitive with higher confidence that it is working...http://k2mobilevision.com

PromptSmart

http://www.springwise.com/ios-app-turns-smartphones-automated-teleprompter/

VideoRig Hardware

http://photojojo.com/store/awesomeness/owle-iphone-video-rig/

VizzyWig (Bonus)

http://www.tuaw.com/2014/09/17/hands-on-with-the-1000-vizzywig-4k-app/

Control Console

http://ctrlconsole.com/

In this episode we cove everything from the upcoming AJA CION to all the pertinent announcement out of PhotoKina as well as a new series from James Franco and a look at the comic movements of

Robin Williams. PLUS as an added bonus we give you the amazing YouTube Embed Tool.

 

Perry's Documentary http://kelbyone.com/warbirds  (1:15)

YouTube Embed Tool (2:04)

http://www.seo-alien.com/how-create-custom-youtube-embed-codes/

PhotoKina Camera Announcements (5:47)

Canon's new 7D Mark II (6:15)

Canon G7 X (7:36)

Samsung NX1 (9:24)

Nikon D750 (11:02)

AJA CION (12:49)

http://blog.planet5d.com/2014/09/aja-cion-what-might-a-4k-pl-mount-camera-look-like-if-apple-did-it

AOL? (17:02)

James Franco

Making A Scene Sneak Peak

http://on.aol.com/makingascene

Robin Williams (20:43)

http://digg.com/video/an-exploration-of-robin-williams-ability-to-express-character-through-movement

Blocking Movement

Character through movement

Please leave us some feedback so we know if we are giving you all you want!

In this episode we cover some new tools including Hyperlapse and the Canon Vixia Mini X. PLUS an in-depth Q&A session about a B2B service who's main audience is consumers. 

Hyprelapse (2:21)

Hashtag My Ass (3:28)

http://www.hashtagmyass.com/

Perry's Video (Using Perry's Instagram Account

Canon Vixia Mini X (11:10)

Behind The Scenes

 

Playlist

https://www.youtube.com/watch?v=SS3Rs3deGVc&list=PLjbbwHkJGe5nRfXxcDA6nkCY-GWUyDBFi&index=2

Question: How can I get more subscribers to my channel? (Greey Smith, Boise ID) (21:16)

Join a group with similar goals and serve them first.

https://www.youtube.com/user/solutionsforagents

Define Who You Are

Define who your audience is

Add welcome trailer

Add Subscribe Button

Have call to action

"Looking for a home in Idaho? Subscribe to get updates"

Have Intro Branding

Thanks for listening! Please give us some feedback love in the comments or on the feedback hotline!

In this episode we take a look  Apertus Axiom - an open source hardware and software project that has some momentum. The we take a look at a new 4k Smartphone (yes... 4K!). We also review some amazing videos and a new way to do stock footage.

News

Apertus Axiom (2:13)

https://apertus.org

Story & Heart (7:27)

https://www.storyandheart.com/

OMOTE (11:24)

https://vimeo.com/103425574

The Dyson Show (15:22)

https://www.youtube.com/watch?v=P_owbX2VkcE

Finds

OnePlus One 4k Smartphone (23:51)

We cover film career hacks as Steve interviews film entrepreneur, Shmuley Hoffman. Shmuel's niche is the non-profit arena but his knowledge extends across all film and video business endeavors. This is a must listen to podcast as it is filled with a mini seminar on how to best serve your clients, no matter what your niche or industry.

Film Career Hacks - Interview with Shmuley Hoffman

Hacking the System (7:46)

Sense of Humor with Clients (11:12)

http://EntreFilmmaker.com/videotoday

Silver Bullet (21:50)

Build Your Portfolio (WordPress)

Portfolio Template

Blog twice a month about tips and tools

Show off Work and Process

Site is educational tool for your audience

Capture Emails

Attracting the Right Audience (32:57)

Show only relevant work

Drill Down

InfoUSA.com

Social Media

Email first

Determine which has best ROI for you and focus on it

Converting Audience into Buyers (48:37)

Testimonials

Questionnaire

Follow Up Email before the sale

Final Thoughts (1:15:37)

Look Stelar A to Z

Be Prepared to Say No

This episode (our TENTH WAHOOOO!) is chuck full of goodness. We take a look at Explainer Video (and what exactly it is) as well as a look at the Sony A7s, Kodak's deal with Hollywood and much much more. 

News

Sony A7s (1:33)

http://www.bhphotovideo.com/c/product/1044728-REG/sony_ilce7s_b_alpha_a7s_mirrorless_digital.html

Aeterna https://vimeo.com/102493110 (3:43)

ISO 50-409600

4:2:2 UHD 4K Output via HDMI

GH4 vs A7s (4:31)

https://www.youtube.com/watch?v=O76Ci8MDGhI

Kodak's Deal with Hollywood (7:42)

http://www.usatoday.com/story/money/business/2014/07/30/hollywood-kodak-film-deals/13388807/

http://insidemovies.ew.com/2014/08/04/martin-scorsese-kodak-film-letter/

Funding (12:45)

http://www.hatchfund.org/

75% of projects fully funded

Feature 

Explainer Videos (17:43)

Explainer video about Explainer videos

https://vimeo.com/75924498

Types of Explainer Video

Live

Animated

Whiteboard

Kickstarter

Marketing (25:07)

Book Marketing Video - Dorothy Must Die

http://www.epicreads.com/blog/watch-the-three-part-dorothy-must-die-web-series/

Finds

Twitter Stats (31:35)

http://analytics.twitter.com

Nick Hetcher

nickhetcher (at) gmail (dot) com

We like you here! ;-) Leave us a comment below and tell us how we can make the show better for you! Got a question about Explainer Video or anything else video related? Click on the FEEDBACK tab on the home page and record your voice! We'll feature your question on our next show.

This week's episode finds us discussing how giving filmmaker Shane Hurlbut is and talk about his blog and new program. Also, Devon Supertramp is our feature this week. If you haven't heard of Devon Supertramp - just listen to how this filmmaker is creating waves for himself. AND, as the picture above indicates, we talk about musician and director Rob Zombie's new film, '31' 

Filmmakers News

Shane Hurlbut (1:12)

http://www.hurlbutvisuals.com/blog/2014/07/announcing-shanes-inner-circle/

Weird Al

http://www.tubefilter.com/2014/07/22/weird-al-yankovic-8-videos-8-days-mandatory-fun/

YouTube Creator Studio App

https://itunes.apple.com/app/youtube-creator-studio/id888530356

Funding (16:07)

Crowd Funding "31"

http://www.rollingstone.com/music/news/rob-zombie-talks-insane-clowns-and-crowdfunding-his-new-film-31-20140731

Fanbacked

http://www.fanbacked.com/c/31-rob-zombie-film/

Feature - Devon Supertramp (29:11)

Building Your Brand Online

http://www.adweek.com/videowatch/how-devinsupertramp-gets-brands-pay-attention-157974

Finds (37:56)

Teradek Clip (38:15)

http://www.teradek.com/pages/clip

Frankie (41:46)

https://www.cospective.com/frankie/

VideoLC.com review  (43:40)

Thanks for listening! Please leave us a comment or question in the comments below. We LOVE feedback.

In this episode of Video Today, Steve and Perry give you actionable  YouTube Tips, share an amazing resource that delivers expert YouTube analytics, and they also cover the DJI Ronin - DJI's new 3 axis gimbal. 

YouTube Tips edition

News

GoPro CEO Nick Woodman (00:59)

https://www.youtube.com/watch?v=l9d6Dk3K4Xk

Marketing

Providing Value

Follow Your Passion

Strategic

"We" 

Funding (11:32)

https://www.kickstarter.com/projects/zombies1985/zombies-1985

Successful

Modest Budget

Proven track record

Fan Base

Pledge Amounts/Gifts

Legitimize with 'behind the scenes'

Feature (21:54)

YouTube Tips

Modest Branding

?modestbranding=1

Subscribe (Branding) Watermark

Channel > InVideo Programming

Featured Playlist

Branding

G+ Comments

Gear (32:50)

DJI Ronin

http://www.dji.com/product/ronin

$2999

/ronin

Flycam (35:51)

http://www.dvcity.com/dvshop/FLYCAM-Flowline-Steady-Camera-Support.html

Resources (38:22)

Video LC

https://www.videolc.com/

A/B Testing

Calendar (42:30)

Video Marketing Summit This Week

http://americanfilmfestival.pl/index.do

Wroclaw, Poland / Oct/ 21-26 2014

Free to enter

Help us make VTB even better by leaving us a comment. Let us know what you like and what kind of info we can bring you each week!

We are very excited to talk to you about some great resources that all revolve the YouTube Funnel. "What is the YouTube Funnel?" you may be asking. The funnel is the path that your video viewers take to get to your end goal. The goal may be to become a YouTube channel subscriber, get on your list or ultimately to purchase products and services from you. Whatever your end goal is, this podcast will give you some great ideas to get started.

VTB 007

News (1:17)

http://www.komarketingassociates.com/industry-news/63-b2b-marketers-planning-spend-video-1501/

http://adage.com/article/btob/marketers-struggling-content-marketing-results/294138/

Funding (4:00)

Kickstarter.com

Program Guide

Feature

The YouTube Funnel (8:10)

Consistent Short Videos

ABC's

FAQs

Positioning Videos

Product Demos

Commentary

Day In the Life

Examples

Consistent Branding

Open Graphic

Opening Statement

Lower Third

Cold Open

Close

Subscribe Link

YT Channel

YT Intro Video

Link to website

Call to Action

For more...

To get my...

Share

Subscribe...

Join My Tribe

Leave a Comment...

Be part of the discussion

Give me a thumbs up...

Close the loop

YouTube Ads

Create Your Own

Gear (30:55)

GH4 Greenscreen test

http://blog.planet5d.com/2014/07/gh4-vs-blackmagic-for-chroma-keying-gh4-wins-according-to-video-alchemys-paul-shillito/

new Panasonic consumer 4k

Canon Rumors (40:40)

Resources (41:20)

Infusionsoft.com

http://www.infusionsoft.com/learn/lifecycle-marketing

In this episode, Perry talks all about the 4K wonder in his GH4 hands on review of this amazing and affordable camera. Also in this episode, Reality TV Jobs and Atmos Ninja Star...

Apple ProRes XQ (50:00)

http://images.apple.com/final-cut-pro/docs/Apple_ProRes_White_Paper.pdf

Apple have announced a new flavor of ProRes: Apple ProRes 4444 XQ. It is similar in features to Apple ProRes 4444 except that it brings a higher target bit rate of 500 Mb/s to the table (for 1080p video at 29.97 fps). Previously ProRes maxed out at 330 Mb/s for ProRes 4444 so this new mode features much lower compression. Apparently the compression ratio in the new XQ mode is as low as 4.5:1.

Reality TV Job Gripes (1:46)

http://gawker.com/the-grim-realities-of-reality-tv-workers-speak-1598101524

http://gawker.com/a-twisted-industry-reality-tv-workers-are-really-fed-1601137605

Funding (5:18)

http://www.indiewire.com/article/the-crowdfunding-backlash-what-do-you-owe-your-backers

Panasonic GH4 Hands On Review (9:05)

Simple to use, right out of the box

Quickly change f-stop, shutter, and ISO either via knobs or touch screen

Focus assist, zebras, histogram

learningdslrvideo.com with Dave Dougdale - recommended review

Remote via iPhone

/GH4

GEAR

Atmos Ninja (17:52)

http://www.amazon.com/gp/product/B00KO1XFZW/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=B00KO1XFZW&linkCode=as2&tag=answersplanet-20&linkId=MN5W4KOVS3JDANZQ

Resources

GoAnimate (online animation tool) (20:30)

http://goanimate.com/

21 Best Video Marketing Tools (22:16)

http://www.commsaxis.com/21-of-the-best-video-marketing-tools-for-2014/

vcita (Interesting Contact Management and scheduler) (23:38)

http://www.vcita.com/

Como (mobile App maker) (25:01)

http://como.com

Calendar

Reel Video Summit

http://reelsummit.com/

July 24-25