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TikTok, Reels, Live Video have all become the norms of what we've seen lately on social media for marketing businesses.
With video dominating and holding the viewer's attention it's safe to say that video remains dominant in 2022. However, we may see new things in store for video.
Episode 8 | My Video Predictions for 2022
In the last 3 to 5 years video has changed the way society spends its time on social media. Video has also changed the way business owners market their businesses.
Is there a chance that there may be a new type of video that comes out? Sure, that's a possibility. Is there a chance that there could be a new app for video marketing? Sure, that can happen as well.
In this episode of the Video Visibility with Alicia podcast I'm discussing all of my predictions for how you can leverage video in your business.
Check out this episode and let me know your thoughts below.
Connect with me on LinkedIn and let's continue the conversation.
So you've decided this will be the year that you start leveraging video so that you can get more clients. You want to make sure you're creating memorable content that positions you as the expert and go-to service provider.
Before you get started and hit record there are a few things that you need to know before you start.
What You Need for Your Videos in 2022
Over the last two years, video has taken over social media. ALL of the platforms have prioritized video because they know that video generates the most engagement. Engagement grows your audience and it makes the right audience take notice of your expertise (which is what you want as a marketer). More engagement leads to more visibility.
So in this episode, I'm sharing 3 things that I know you'll need in the upcoming year to get results, convert clients, and obtain more visibility opportunities.
If you haven't started leveraging video this upcoming year is a great time to do so. Visibility with Video can do so much for your business.
Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz or over on Linkedin. Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.
You can also send me a Direct Message on Instagram with the topics that you'd like me to cover on the podcast.
If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review.
Don't forget to…
Book a Video Strategy Session
Book Your Video Success Intensive VIP Day
To get the details and find out which one is right for you click each link and book your spot today.
The holiday season is the perfect time to add more profit to your bottom line.
You may have a Black Friday, Cyber Monday, or several holiday promotions throughout the holiday season and you want to make sure you get as many eyes on your offers as possible.
But how can you increase your sales and get more visibility during the holiday season?
The videos are to give your offer the visibility it deserves. That you deserve.
The videos will put a face to the services, provide insight into the results your clients walk away with and they show your process.
It's not too late to start promoting your offers with video. Choose one of the suggestions I provided and get started. It doesn't have to be perfect they just need to be done.
Do you enjoy this podcast? I'm mapping out new podcast topics on video marketing. What would you like me to cover in the future? Send me a DM on Instagram or Linkedin and let me know.
Also, I have spots available this month for my Video Strategy Sessions and spots available for my Video Success Intensives. To get the details and find out which one is right for you click each link and book your spot today.
Do you want to be remembered for what you do? Do you want for people to refer business to you because they know your story and who you help?
Well, this happens when you brand yourself with video.
Standing out from your peers in your industry can be done by standing out by doing how others aren't.
In this week's episode, we chat about how to identify your brand voice, what sharing stories can do for your business and how your unique selling point sets you apart from your competition.
Do you enjoy this podcast? I'm mapping out new podcast topics on video marketing. What would you like me to cover in the future? Send me a DM on Instagram let me know.
Also, I have 4 spots available this month for my Video Strategy Sessions and 2 spots available for my Video Success Intensives. To get the details and find out which one is right for you click each link and book your spot today.
Have you found that video can be overwhelming and you're not sure what form of videos you should be recording?
There's TikTok's, IG Reels, Facebook Live, ANy type of Live Video, Instagram Tv's…. The list goes on.
With a long list of different types of videos to record, it can be confusing and you're tired of not having clarity on what type of videos to record.
In this episode, we chat about what type of videos you should be creating. We also chat about the difference between long and short videos and why I think you should be incorporating both forms in your strategy.
Grab my Livestream Success Toolkit
Book a Video Strategy Session
Book Your Video Success Intensive VIP Day
Let me know what you think of this episode. Feel free to DM me on Instagram@aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.
You can also send me a Direct Message on Instagram with the topics that you'd like me to cover on the podcast.
If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review.
In a world where building your brand means showing your face, it's not always easy to show up on camera.
You may have days where you don't feel confident. You don't know what to say, question if anyone wants to hear what you have to say and you're worried about how you'll look on camera.
I know it can be scary for you to show up on camera when you lack confidence but not to worry you know I've got all the things to help you feel relaxed, ready, and comfortable to record your videos.
I believe once you get comfortable with being on camera that's when your confidence grows and you become more confident and unstoppable.
Episode 3 How to Get Comfortable on Camera
Join me as I chat all about how to get confident on camera. I'm sharing how the same things that I do to prepare myself to record videos and live streams. Remember, I'm all about sharing things that I do and not stuff you can just Google.
Are you currently doing any of these things to get comfortable on camera? Which of these tips in the episode will you put to use in your video day routine?
Remember using video to grow your brand and increase visibility should be fun. The more comfortable you are the more videos and live streams you'll record.
Video Strategy Sessions
Video Success Intensives
If you noticed over the last year video has taken over the business marketing streets. On social media and email, you can't not notice what people are doing.
Video marketing isn't new. In fact, it's the fastest way to increase your visibility so that you can get known for what you do.
Have you wondered how to get started leveraging video marketing for your business? In this episode, I'm sharing with you the amazing results you can get from using video to grow your business.
I'm sharing how you can leverage video to show how you make your brand memorable, grow a human connection with your viewers, and get known.
Welcome to the Video Visibility with Alicia Podcast.
Hey y'all, yes the name of my podcast has changed.
The Empirenista Business Success Podcast name has been changed.
In this episode, I share why I changed the name, where I am going in my business, and who I am now serving.
I hope that you're excited about this new direction and that you stick around as a listener.
Here's to increasing our visibility with video.
Did you hear that Instagram is no longer a photo-sharing app? It's been a huge buzz lately.
Users believe you can no longer share photos and that you can only post video on Instagram. I'm here to tell you that's absolutely not true.
In this episode I break it all down for you and give you a few tips on what you can do to incorporate video into your social media strategy.
Thanks for listening!
Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.
You can also send me a Direct Message on Instagram with the topics that you'd like me to cover on the podcast.
If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.
Work with Alicia
Virtual Intensive = Market Like A Boss Intensive
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Sponsored by my signature course Livestream Lab™.
Live Video Insights are a great tool to use to get to know your audience. Majority of the platforms have Livestream insights that give you all the information you need to know about your audience.
Facebook, Instagram, and Linkedin all allow you to go live to chat with your audience. Why not get to know them through insights.
Social media examiner has a lot of articles in regards to Live Video
How to Analyze Facebook Live Video: A Marketing Tutorial
The insights you want to pay attention to are:
Time viewed
Gender
Demographics
Replay Views
Each platform has its own individual insights. Linkedin Live is fairly new and you have to use a 3rd party platform to go live. Look at the analytics of that platform to gather your intel.
Once you review your video insights you'll be able to improve your reach.
Thanks for listening! Don't forget to share this episode with a biz friend who is looking to get more visible.
If you enjoyed this episode, make sure to take a screenshot of it and share it on your Instagram Stories, tag me in it @aliciahendersonbiz #videovisibiitywithalicia
If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.
Ready to leverage video as a high-ticket client attraction lead magnet? Book your Video Success Intensive today.
More from Alicia
Alicia's Website
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Alicia's Twitter
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