Video Visibility with Alicia

Ever worry about running out of content for your live videos? You've come up with some ideas but you're dreading your next live video because you think you've talked about it all. Well, there are 3 ways that you can come up with more content ideas for your live videos and they don't require a ton of work.

Live Video | How to Come Up with Content Ideas for Your Live Videos

The goal of creating content for your live videos isn't to reinvent the wheel. You don't need 52 weeks of new content, you just need to make sure that your content speaks to your audience, gives them quality content and is binge-worthy.

Questions from clients, prospective clients and your audience

FB groups, your stories, basically any arena where you can ask questions or have questions and receive feedback from clients. FB groups/linkedin groups- you get good info. You see good and bad advice given and you can create your own document that you can refer to when creating content.

Topics talked about in complementary industries.

A Blog, podcast or video that they've implemented and consider how you can apply this to your industry and audience. I'm not suggesting you copy the exact title, idea or their content but I am suggesting that you see how the topic can be applied to your own industry and services. Create your live video topic off of that.

Repurpose Your Old Live Videos

This is one of my secret weapons to never running out of content for my live videos. Every live video that you do can be repurposed. You can repurpose topics, points within the live video and key points and create new live videos from them. IF you don't have a live video repurpose an old blog, podcast episode or even a social media post.

You're always coming into new people all of the time. Even people within your audience may need to hear something over again before it resonates.

Each month you should be planning out your live videos. That's what I do. When I go to brain dump my topics I go through the list that I just gave you. This way you know what to talk about, how to infuse your live videos with your launches and promotions.

The more you do this the easier it is to come up with content and the ideas just start flowing.

Live videos aren't going anywhere and the easier it is to come up with content the easier it will be to show up on camera. Whenever you start to panic refer to the 3 ways and you'll get your creative juices flowing in no time.

What's your next live video topic? Share with me over on Instagram by sending me a DM.

Over the last 12 years, I have learned so many things in my business. I condensed a few of these lessons into less than 10 and we're chatting about this in this episode of the Empirenista Business Success Podcast.

What was your biggest takeaway from this episode I've learned since 2009? Share with me in the comments below or by sending me a DM on Instagram.

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

You can also send me a Direct Message on Instagram with the topics that you'd like me to cover on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

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Sponsored by my signature course Livestream Lab™.

We all love having ideal clients that sing our praises and refer business to us but what happens when there's an issue with a client and it results with them being unhappy.

Brand Reputation | How to Handle Unhappy Client Situations

It's easy to talk about all of the good things that happen when we work with clients. Clients that are satisfied with our services refer others to us, and provide great testimonials which help others make the decision to work with us. However, what happens when we have a client that is dissatisfied with our services and becomes unhappy with us?

How should you respond? What should you do? What should you do when they leave you a bad review online? In this Episode of the Empirenista Business Success Podcast we're going to discuss how to handle unhappy client situations.

What Not to Do

Whenever there is a mistake we can respond in two ways:

1. We can get in our feelings and lash out
2. Listen and learn from the unhappy client

I don't suggest lashing out. That's not a good look and you don't know who is watching you. It could be future clients or business partnerships. You lashing out or posting their review and your petty response online (especially on Facebook) could further hurt your brand's reputation.

Ways to learn

I know it's hard, but after getting over the shock of the message from your unhappy client or reading a bad review, take a moment to reflect. Are the concerns of your client valid? Does the truly reflect your work?

Assess the situation

• What went wrong from the clients perspective?
• What went wrong from your perspective and your team's perspective?
• What were those areas: breakdown in communication, missed deadlines, failure to notify clients, missed emails (by both), lack of communication,
• Could there have been a solution where both parties were happy?

Going forward:

• Do you need better systems in place:
• • Communication
  • Email
  • Follow Up
  • Contracts
  • Client expectations
• Update your SOP's
• Communicate with your team the new systems and procedures
• Clear language on website and sales calls with new clients. This also prevents scope creep and misunderstandings
• Sticking to your ideal client. Maybe this person wasn't a good fit

Keep in mind that these are the experiences that customers experienced. Whether true or not. Something happened for them to be unhappy and the goal is to resolve the situation as amblicly as you can.

Of course the goal is to only work with your ideal customer but you may have one or two non-ideal customers creep in. Kindly terminate the relationship and move forward.

You've got the best services and give superior services. With these tips you're now prepared to handle an unhappy client.

Thanks for listening!

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

You can also send me a Direct Message on Instagram with the topics that you'd like me to cover on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

More from Alicia

Alicia's Website

Alicia's Facebook

Alicia's Instagram

Alicia's Twitter

Sponsored by my signature course Livestream Lab™.

Do you know that you could be the reason why your business isn't as far as you'd like it to be?

I know, you don't want to hear this but it's time for a truth moment and keep it real with yourself about your business operations.

Let me ask you a few questions:

Are you working 80 hours a week in your business but not seeing the results you want? Are you holding down progress on projects and deadlines within your business because of work you can't get down?

Could your business survive if you weren't in your business on a day-to-day basis?

If you'd answer these with a yes then we need to talk.

The term bottleneck is a popular term in business right now and rightfully so. It's not a good term either.

In this episode, we're chatting all about how to not be the bottleneck of your business.

A few key points:

What's a bottleneck

How to determine if you're the bottleneck

What to do if you are the bottleneck

How to determine if your team is the bottleneck

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

More from Alicia

Alicia's Website

Alicia's Facebook

Alicia's Instagram

Alicia's Twitter

Alicia's Email

Sponsored by the Empirenista Business Incubator Community on Facebook.

A picture can say a lot without words. That's what your brand's photos do for you.

Photoshoots are fun but they do more than just show your face.

With your branded photos you're telling a story and sharing your brands messaging. Photoshoots enhance your brand's image. A photoshoot is more than pretty pictures and posing.

In this episode I share how to incorporate your personality and style in your photos, why brand photos are important and how to have a brand photoshoot that doesn't make you go broke.

Thanks for listening!

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

More from Alicia

Alicia's Website

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Alicia's Instagram

Alicia's Twitter

Alicia's Email

Sponsored by the Empirenista Business Incubator Community on Facebook.

Do you pick a word or theme for your year?

Having a theme or word of the year can help you reach your goals and what you have made commitments to.

In this episode, I share how you can pick your theme or word for 2021. I also share what words I picked and why.

Tune in and after listening don't forget to share with me if you picked a word or theme for the year.

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

Reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

More from Alicia

Alicia's Website

Alicia's Facebook

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Alicia's Twitter

Alicia's Email

Sponsored by the Empirenista Business Incubator Community on Facebook.

Camera confidence is one of the biggest obstacles that many women say keeps them from showing up on live video and on camera.

There are several fears that contribute to having camera fears:

Imposter Syndrome

Fear of tech

Fear of other people's opinions

Fear of messing up

These fears listed can be worked on so that they don't become a hindrance to accomplishing your goals of showing up on camera for your live videos.

Can you relate to the fears that I mentioned in this episode? If you're determined to start doing live video this year which strategies will you start using?

After listening to this episode share your takeaways and thoughts in my private free FB community the Empirenista Business Incubator.

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

As we know, live video isn't going anywhere. When you use live video within your business you have more chances to reach a broader audience.

Using Live video as a high-end lead magnet for your business will increase your launches and grow your audience.

In this episode, I share how to incorporate live video into your high-ticket sales strategy.

Highlights:

3 strategic times to use Live Video throughout your marketing strategy

Thanks for listening!

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

More from Alicia

Alicia's Website

Alicia's Facebook

Alicia's Instagram

Alicia's Twitter

Alicia's Email

Sponsored by the Empirenista Business Incubator Community on Facebook.

I get asked often by clients and followers what tools I use for my live videos. So for this episode, I've compiled all the tools that I use to help me show up confidently and prepared for my live videos.

As with everything, there are tools and equipment that you can use for your live videos that will have you showing up prepared and ready to attract high-ticket clients.

You can get all of the links mentioned in this episode by going to http://www.aliciahenderson.biz/LivestreamSuccessToolkit

And downloading my Livestream Success Toolkit. This toolkit has all the tools and equipment you need to go live like a pro.

Thanks for listening!

Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz . Don't forget to screenshot your podcast app and share where you're listening to the podcast from in your IG stories.

Reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear on the podcast.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

More from Alicia

Alicia's Website

Alicia's Facebook

Alicia's Instagram

Alicia's Twitter

Alicia's Email

Sponsored by the Empirenista Business Incubator Community on Facebook.

What's the difference between the recorded video and live video?

How do you know which one will be the best one for you to use?

In this episode, I explore the pros and cons of recorded video and live video.

You'll hear why each one is unique.

Both options build your audience, position you as the go-to person for what you do.

Neither option is for someone who will procrastinate or make excuses about why they can't do something.

Let me know what you think of this episode. Feel free to DM me on Instagram or reach out to me at the Empirenista Business Incubator Community. You can also send me an email with the topics that you want to know or hear about as a biz mom.

If you haven't already, subscribe to this podcast, and don't forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.

Work with Alicia

Virtual Intensive = Market Like A Boss Intensive

One to One = 1:1 Empirenista Business Success Mentorship

Group Coaching = Empirenista Business Success Academy

More from Alicia

Alicia's Website

Alicia's Facebook

Alicia's Instagram

Alicia's Twitter

Alicia's Email

Sponsored by the Empirenista Business Incubator Community on Facebook.