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Fuse, a leading marketing agency that specialises in partnerships and experiences across sport, entertainment, cause and culture, takes a look at industry news and trends. For more information, please... more
FAQs about Views From Fuse:How many episodes does Views From Fuse have?The podcast currently has 12 episodes available.
November 05, 2019Ep 10: Dame Sarah Storey and Škoda's #ThisIsOurTimeWe speak to our Škoda client, Lisa Kirkbright, and Dame Sarah Storey about how Škoda's #ThisIsOurTime addresses the gender imbalance in cycling. We hear about the successes of the campaign so far plus their ambitions for the future of Škoda 's involvement in cycling....more20minPlay
October 01, 2019Ep 9: easyJet Brand PartnershipsFuser Rachael Smith talks through our brand partnerships offering at Fuse before we speak to Ana Prieto, Media Partnerships and Strategy Manager at easyJet and recent Media Week 30 Under 30 award winner, and Olivia Koewius, who leads on the easyJet account, about our collaborative work on easyJet brand partnerships....more26minPlay
September 18, 2019Ep 8: Dacia and the Rugby World CupAhead of the start of the Rugby World Cup, we delve into our client, Dacia’s, long-running Rugby League partnership. First, we hear how the partnership was formed from Fuser, Jonathan Drakes, who began working with Dacia five years ago. Then Raul Alexis discusses how the partnership has evolved over time and led to the campaign activation that has launched this September....more36minPlay
August 06, 2019Ep 7: Nissan and the ICC Cricket World CupOur Nissan UK client, Léonie Tapley, joins Fusers James Corcoran and Ria Davies to talk about the seven years she’s worked with Fuse across everything from the successful partnership with Team GB & Paralympics GB on Rio 2016, through to this summer’s incredible ICC Cricket World Cup....more33minPlay
July 02, 2019Ep 6: Overthrow II with PHD's Malcolm DevoyWe speak to PHD EMEA's Chief Strategy Officer, Malcolm Devoy about the launch of PHD's latest book, Overthrow II which explores the 10 different challenger strategies used most powerfully today. Fuser Ollie Braley also gives us his highlights and key takeaways from this year's Cannes Lions Festival of Creativity. For more information on Overthrow II visit https://www.overthrow2.com/...more37minPlay
June 25, 2019Special Episode: Professor Green on overcoming mental health strugglesWe're bringing you a special episode with a podcast recorded during Mental Health Awareness Week. We joined media agency Manning Gottlieb OMD as they interviewed Stephen Manderson, better known as Professor Green, about some of the mental health issues he's faced and how he's worked to overcome them....more22minPlay
June 18, 2019Ep 5: Delivering the UEFA Champions League and UEFA Europa League FinalsThis episode is a bumper football edition, with host Susie Burns chatting to Fusers Mark Mylam and Florrie Saunders about their experiences delivering the UEFA Champions League Final for our clients PepsiCo, Nissan and Santander, before hearing what the Fuse team got up to at the UEFA Europa League Final with Enterprise from Charlotte Ellingham....more34minPlay
June 06, 2019Ep 4: Festival of Media Global with our CEO Louise JohnsonWe speak to our CEO, Louise Johnson who was joined by Intel Sports' Head of Strategy, Paul Kandel, on stage at the Festival of Media Global in Rome. Louise shares key insights from their talk, reminding listeners that fan behaviour has already changed: sports organisations, media and brands must catch up. Our host Susie is also joined by Fuser, Alice Southby, who shares some of the brilliant activations she's worked on at Fuse for the likes of San Miguel and Royal London....more19minPlay
May 20, 2019Ep 3: Mental Health Awareness Week with Manning Gottlieb OMD Managing Director, Natalie BellWith Mental Health Awareness Week taking place in the UK, we speak to Natalie Bell, Managing Director of Manning Gottlieb OMD, a media planning and buying agency that works closely with Fuse and has a whole calendar of events to help its teams ensure mental wellbeing. We also speak to Dan Sproul about his work with The FA, Kensington Palace and Heads Together to launch the mental health initiative ‘Heads Up’ which uses the power of football to change the game on mental health....more28minPlay
April 25, 2019Ep 2: Merge Sport with co-author and Fuse Strategy Director Jonathan DrakesThis week we hear from Jonathan Drakes who co-authored our first publication 'Merge Sport: How technology will revolutionise sport for fans'. He talks to Susie about why the next decade is going to be the most technologically disruptive period we've seen for sport.Susie also speaks to Kate Houghton about her work delivering the fantastic McDonald's festival tour campaign which has seen her go to the likes of BBC's Biggest Weekend to take the McFlurry Van brand experience to festival-goers....more43minPlay
FAQs about Views From Fuse:How many episodes does Views From Fuse have?The podcast currently has 12 episodes available.