This is the first episode of “DAILY TALK by FMRGZ”. Today, I wanted to talk about A.T.G.N.I. concept or how to shoot yourself in the foot when starting your entrepreneurial journey.

Take care 🌹

Since its inception, I've always been busy thinking about the ideal format for my podcast in French "Fallait Y Penser". Undecided, I asked my girlfriend to interview me on a specific topic. The subject was Confidence. After a few minutes of thought, she asked me the question I hadn't expected at all: "You often talk about trust, but what is trust for you?" 🤯

AGAPE! 🤔 I stood in front of my microphone for five minutes trying to come up with something coherent, unfortunately without result. After a few days of reflection and research, I was able to find the words I was missing to express my idea and my understanding of the word "Confidence".

Who am I? ☞ Website

☞ Related article available on my website

The mistake that many professionals, creatives and entrepreneurs make is to think that anyone can be their costumers. By making that statement, none of your perspective client or fan will feel that your brand, solution or product is tailored to them and their specific needs. That's where positioning plays a huge role.

Positioning is fundamental business strategy.

☞ You have question or want to reach me? Find me on FMRGZ.COM

When I started this adventure, I thought that I had an idea of what I wanted to share with you. But quickly after launching it, I felt that I was missing something.

The last projects I worked on helped me sharpen my vision and deeply understand what I must do next.

In this episode, I am sharing all of that with you. I am talking about my childhood, how I fell in love with entrepreneurship, my work with Damso, my plan to help creative entrepreneurs & much more.

The next episode will be uploaded Sunday (20/12). I will introduce you to my upcoming documented series called "How to properly (re)start your career as an independent artist". I am really excited about it!

Lastly, if you need to contact me, you can find my contact details on my website — FMRGZ.COM

Like always: enjoy the experience.

Take Care 🌹

Last night, I received an interesting e-mail from an artist. She asked me this question: "What should I focus on first: marketing or branding? I decided to play a game with my friends on Instagram by asking them the same question. They all answered "branding". Here are my thoughts on the question.

If you want to have a discussion about it or talk about your own project, don't hesitate to contact me: my e-mail is on my website.