Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

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Wantrepreneur to Entrepreneur | Start and Grow Your Own Business episodes

  • 565: Marketing for PEOPLE over METRICS (and marketing that works WAY better!) w/ Josh Schonert

    Josh Schonert is a speaker, best-selling author, and digital marketing specialist. He's been involved in many different industries, from selling meat door-to-door, selling insurance to farmers, and even having an almost decade long career in tech support with a fortune 500 company.

    Josh has always been an entrepreneur at heart, dating all the way back to elementary school where he would sell and trade POGS (if you know what that is, that's automatic brownie points).

    Josh first started studying digital marketing in 2018 and has been part of many different online marketing opportunities, but his real passion has been serving others. So, in 2022, Josh launch Schonert Marketing LLC, a digital marketing agency focused on Websites, Email Marketing, and Social Media. Josh went full time into his business in August of 2022 and has been focused on bringing the relationship side of business back into the online world.

    Josh currently lives in West Fargo, North Dakota with his wife, Katie, and his two sons, Jeremiah and Owen. Josh also loves to fish, golf, and wow his friends and family with his tasty BBQ.

    Visit Josh's website at SchonertMarketing.com

    48 min
  • 564: ALIGNED marketing and business growth through Connected Balance w/ Kathy Sebuck

    Kathy Sebuck is a strategic thinker, entrepreneurial leader, athlete, and author with over 25+ years of IT sales and marketing leadership expertise working for tech startups and Fortune 500 enterprise software companies in the public and private sector.

    Today, her consulting company Marchitecture is focused on helping founders, startups, and small businesses create and market their story, influence buying behavior, and drive business growth. Based on her new book Waves of Change, she created an interactive learning platform called the Connected Balance® Experience focused on helping entrepreneurs build more effective decision-making skills using growth mindset tools.

    Visit Kathy's website at MarchitectureMarketing.com and find her book "Waves of Change" at KathySebuck.com.

    43 min
  • 563: ACTION SATURDAY w/ Josh Schonert (EMAIL DELIVERABILITY IS KEY!)

    Josh Schonert is a speaker, best-selling author, and digital marketing specialist. He's been involved in many different industries, from selling meat door-to-door, selling insurance to farmers, and even having an almost decade long career in tech support with a fortune 500 company.

    Josh has always been an entrepreneur at heart, dating all the way back to elementary school where he would sell and trade POGS (if you know what that is, that's automatic brownie points).

    Josh first started studying digital marketing in 2018 and has been part of many different online marketing opportunities, but his real passion has been serving others. So, in 2022, Josh launch Schonert Marketing LLC, a digital marketing agency focused on Websites, Email Marketing, and Social Media. Josh went full time into his business in August of 2022 and has been focused on bringing the relationship side of business back into the online world.

    Josh currently lives in West Fargo, North Dakota with his wife, Katie, and his two sons, Jeremiah and Owen. Josh also loves to fish, golf, and wow his friends and family with his tasty BBQ.

    Visit Josh's website at SchonertMarketing.com

    6 min
  • 562: How your CUSTOMERS can accelerate your growth w/ Kiesha King-Brown

    Kiesha King-Brown is a 20+ award winning Sr. Retail leader in Fortune 200 companies turned tech exec and customer strategist. Kiesha helped leaders turn around multi-million dollar markets with innovative customer strategies, and was the market leader asked to help create the loyalty program for Gap Inc., Old Navy.

    Kiesha transitioned to coaching small business owners, startup CEOs and executives connect the dots between leadership, customer strategy and financial performance before entering the tech world.

    Now, Kiesha runs her business, Loyalty Centric, where she helps e-commerce companies, retail businesses, and B2B business owners double their conversions and keep customers for life using her blend of customer-centric strategies and loyalty technologies.

    Kiesha is also the proud Taekwondo boymom of an 8 yr old 1st degree blackbelt who she spends her time with when she isn't working.

    39 min
  • 561: Your brand as an EXPERIENCE w/ Anne Gillaspie

    Anne Gillaspie is the founder of Fix & Form, where she helps entrepreneurs and businesses imagine, create, and deliver the exceptional brand experience that audiences and customers crave. As a bonus, she also teaches business owners and their teams how to do it themselves so the experience touches every aspect of the business, from marketing to sales to customer service and everything in between (and before and after!).

    Anne's work and the work of her agency isn’t just about fixing brands and hoping for the best. She brings a laser focus on reigniting the world of customer relationships and truly forming the industry through education — one flawless brand at a time.

    Visit Anne's website at fixandform.com and catch her on Instagram at @thatbrandinggirl

    47 min
  • 560: YOUR nudge that ANYONE can be an entrepreneur w/ Marcin Pogroszewski

    Marcin Pogroszewski is originally from Poland. He got a gentle nudge to start a business in his 20s, and it changed his life. Together with two friends he built an 8-figure digital performance agency and sold it to dentsu international, a $10B British-Japanes media conglomerate.

    After a successful exit, Marcin decided to move to Silicon Valley, where he got an MBA degree from Stanford, and invested $1M of his own money in the startups his classmates where building. These investments are now worth around $5M, returning on average about 50% every year.

    Today Marcin lives in Austin with his wife, Jennifer, where he works on his life's mission: to nudge the next generation of founders into starting their first company.

    Marcin is building The Gentle Nudge, a newsletter and a community for anyone who wants to start their first company. Unlike other business creators, instead of just talking about entrepreneurship, Marcin gave himself a challenge to build a new company from idea to $1M before 2023 ends, and share everything he is doing with the community. To follow his progress, you can sign up - for free - at thegentlenudge.com

    43 min
  • 559: ACTION SATURDAY w/ Anne Gillaspie (AN EASY PERSONAL TOUCH!)

    Anne Gillaspie is the founder of Fix & Form, where she helps entrepreneurs and businesses imagine, create, and deliver the exceptional brand experience that audiences and customers crave. As a bonus, she also teaches business owners and their teams how to do it themselves so the experience touches every aspect of the business, from marketing to sales to customer service and everything in between (and before and after!).

    Anne's work and the work of her agency isn’t just about fixing brands and hoping for the best. She brings a laser focus on reigniting the world of customer relationships and truly forming the industry through education — one flawless brand at a time.

    Visit Anne's website at fixandform.com and catch her full interview here on the podcast in this week's Episode 561!

    6 min
  • 558: Working ON or IN your business w/ April Eldridge

    April Eldridge offers Fractional COO & Chief of Staff services to small business owners, business leaders, and entrepreneurs. Her services can be custom-tailored to specific needs and she pride herself on providing 1:1 support for clients. April leverages all of her experience after working in corporate America for nearly 20 years, having seen and done everything in the corporate world.

    During that journey, April found climbing the formidable ladder to be challenging and unstable, especially after being subjected to five layoffs over the past seven years. That was the push she needed to start offering her specific expertise to the masses on her own, realizing that SMBs and entrepreneurs need support but may only be able to afford to hire a part-time team, meaning they could contract with someone with experience on a fractional basis.

    Visit April's business website at AprilEldridge.com

    33 min
  • 557: Grow MORE by doing LESS w/ Melissa Jacobs

    After more than 20 years in marketing and innovation roles in a Fortune 500 consumer goods company, Melissa Jacobs ditched the 9 to 5 to work squarely in her zone of genius. As a growth strategist, she works with middle-market business leaders to spark transformational growth with data-driven insights and focused strategies, so they can grow more by doing less.

    Melissa's company, Crow & Pitcher LLC, is an innovation and growth consultancy that works with middle market business leaders to spark transformational growth with data-driven insights and focused strategies, so they can grow more by doing less. Their specialties include revenue drivers analysis, brand positioning, and growth strategy development. Melissa loves working with business leaders who are trying to do it all - they're responsible for the day to day execution but often have bigger ideas or aspirations to drive growth, but they don't have the time to focus on them.

    You can start now by downloading her free e-book, 5 Ways to Adopt a “Less is More” Approach to Accelerate Growth at CrowAndPitcherLLC.com/grow and visit her business website at CrowAndPitcherLLC.com.

    32 min
  • 556: Content that creates CONVERSATIONS (and sales!) w/ Leslie Brockman

    Leslie Brockman is the owner and principal marketing consultant of The Lab Collective with nearly 15 years of experience creating dynamic marketing programs and building brands for startups to enterprise organizations. Leslie creates strategic, high-impact programs incorporating digital, event, content, demand generation and account-based programs, and more to build successful customer journeys. She’s passionate about the efficiencies of marketing technologies and enjoys being challenged to think about things in different and creative ways to improve the customer experience.

    Founded in 2018, Leslie's company, The Lab Collective, delivers marketing support to help teams scale in areas of demand generation, content, and marketing operations without the commitment of a full-time hire.

    Visit The Lab Collective's website at TheLabCollective.com.

    40 min

About Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

From the publisher's feed

Brian Lofrumento reveals everything you need to go from wantrepreneur – or someone who WANTS to own their own business – to a money-making, action-taking entrepreneur. Discover exactly how to start a business and build a raving audience of fans and customers who want to buy your stuff, and learn exactly how to best serve your customers and clients by building a customer-centric line of products and services. Brian has built multiple six-figure businesses, including a six-figure SEO agency at the age of 24, and now helps thousands of entrepreneurs from around the world grow, automate, and scale their businesses by implementing high-converting marketing strategies and systems into their businesses. Visit the show online and get a free copy of the book, Wantrepreneur to Entrepreneur, at TheWantrepreneurShow.com.