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Christi Loucks is the owner and founder of Crafted Sales Co., a consultancy aimed at helping high-growth startups drive revenue through strategic sales enablement programs. Prior to starting her business, Christi worked for 10 years leading Sales Enablement and Operations at multiple cybersecurity software companies, including Ping Identity and Chainalysis. She also works alongside her husband at Heritage Oaks Holdings, a holding company focused on acquiring and operating small businesses across North America.
Visit Christi's business website at CraftedSales.co and find her on LinkedIn by searching for "Christi Loucks"
Sarah Romer is the founder of Avocado Ventures, a boutique advisory firm that provides strategic and financial insights to visionary founders and business owners as they grow.
After more than a decade in corporate roles at companies like Google and PayPal, Sarah put her entrepreneurial hat on for the first time in 2015 when she purchased a distressed retail business (Bella Salon), operated it, turned it around and sold it for 6x the acquisition price 3 years later. It was that experience as a business owner that led her to found Avocado Ventures to support other entrepreneurs along their journeys.
Visit Sarah's business website at AvocadoVentures.co and find her on LinkedIn @sarahromer
In today's episode we'll talk about the most important strategic question that you can (and should!) ask yourself when deciding on EVERY aspect of your business... from what your business idea itself is, to how to position your product or service, to how and where to market your business!
Kristen Dickey is a marketing and advertising sales professional turned corporate refugee turned solopreneur. She spent 15 years working for major media corporations, including: NBCUniversal, WarnerMedia, Viacom, Weather Channel, Shazam, Vevo, and The Trade Desk. Now she's leveraging that wealth of experience to help her clients improve their marketing strategy, website experience, and branding - but under her own MEDIA HUMANITY masthead.
MEDIA HUMANITY helps SMBs with marketing strategy, web design, and brand identity. Beyond a business's "what", Kristen helps businesses effectively communicate their "how", "why", and "who" in a way that resonates on an emotional level, converts with real results, and conveys both their industry authority and personal passion for their product.
Visit Kristen's business website at https://www.mediahumanity.com/
Misa is the Founder & CEO of Perfectly Kept Books®. After spending years climbing the corporate ladder, she left to pursue her true passion, helping female business owners understand their numbers and demystify bookkeeping so it becomes an enjoyable part of their day-to-day lives. Misa has learned that many business owners don’t know what they don’t know when it comes to their finances and understands that bookkeeping can be intimidating and often frustrating. She’s now on a mission to empower them with education and knowledge so they can focus on what they do best – running their business. Misa is also a mom of a very creative daughter and enjoys music, movies, and books in her spare time.
Visit Misa's business website at PerfectlyKeptBooks.com
Kole Riggs is the co-founder of Ad Labs Marketing. Kole has been in the performance marketing industry for 7+ years, helping e-commerce and digital product brands grow through paid advertising. With his proprietary systems and strategies, Kole and his team at Ad Labs Marketing have helped their clients generate $30M in revenue (and counting) since 2020.
Through Ad Labs Marketing, Kole has enabled 80+ clients to scale their businesses and achieve their goals with data-driven paid advertising campaigns that fuel growth. His team's deep understanding of customer behavior and data analytics has helped their clients to acquire new customers, increase conversions, and ultimately drive revenue.
Visit Cole's business website at AdLabsMarketing.com
Today we're joined by the passionate and impact-driven entrepreneurial duo of Dr. Virginia Lacayo and Justin Foster, co-founders of Massive.
Driven by the belief that is easy to colonize an unchallenged mind, Virginia Lacayo, Ph.D. is co-founder and CEO of Massive, a coaching practice that guides and equips business leaders called to use their status and power to take on systemic change. Dr. Lacayo is a certified mindset coach, a thought leader in the field of communication for social/organizational change, a complexity scientist, and a systemic leadership expert.
Justin Foster believes that love never looks away. After many years as a brand coach, this belief inspired him to co-found Massive, a coaching practice dedicated to supporting business leaders who are called to use their status and brand to take on systemic change. Besides the business poetry of messaging, Justin’s love for language extends beyond the business world as a poet, essayist, and songwriter - and as the published author of four books.
Visit Massive's website at MassiveChange.co
In today's episode we'll talk about the VERY simple (and slightly obvious!) way to stop feeling frustrated and unhappy with where you are in the pursuit of your goals and START making positive momentum and steps forward.
Shannon Kuykendall is the founder of Up Automation, where she offers LinkedIn Lead Generation & Content Creation services for female founders who want to get their time back and scale their businesses. With her help, entrepreneurs and businesses can maximize their lead generation efforts and create top-quality content that will propel them forward. In addition, Shannon provides LinkedIn consultations and support that will give companies the tools they need to run successful lead generation campaigns and content marketing initiatives internally.
Shannon founded Up Automation in 2015 after 10 years of being a Tech VA for coaches, authors, and speakers. She has traveled the world while building her business, having visited 22 countries in 5 continents from 2016 to 2020. She is now based in Portland, Oregon.
Visit Shannon's business website at https://upautomation.com/ and find her on LinkedIn by searching for her name!
Cole Sieper is the Co-Founder and head of operations at Quantek Marketing.
When he first started in business he discovered how challenging it is to generate attention and get customers. Not long after he realized many other business owners felt the same way. He decided to leverage his connections and build a dream team marketing agency to make sure no business owner ever feels stressed, overwhelmed, and lost about marketing again.
Quantek Marketing helps business owners and entrepreneurs that feel lost and overwhelmed about getting customers and getting attention on their business. They teach the blueprint to gain attention on social media, and how scale businesses with paid ads. For those that don’t want to do it themselves, Quantek's expert team offers “done for you” services.
Visit Quantek Marketing at QuantekMarketing.com.
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